SendinBlue Vs Zoho Campaigns - Which one’s for you?

21 days on all plans

No trial

14-day trial

Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalied kick off call and onboarding manager too

Email Support, Chat and Phone Support, & Dedicated account manager support

Telephonic support,Email Support, Chat Support, Video Tutorials, Knowledge base

Generally email verification is done. 2-factor authentication can be configured manually

SMS & Email verification

Email verification

Onboarding form requires:

• First name of the user
• Reason for using Mailmodo as a tool
• Total number of emails or subscribers
• Phone number of the user

Onboarding form requires:

• First name of the user.
• Last name of the user.
• Email of the user.
• Phone number of the user.
• Company name of the user.
• Website URL of the company.
• Address of the company.
• Subscription for Sendinblue newsletter.

Onboarding from requires:

• Name of the user
• Email of the user
• Password of the user
• Phone number of the user After sign in
• Full Name
• Role in the company
• Phone number
• Company Name
• Complete address of the company
• Current size of contact list
• Company Industry
• Free migration support (Need help migrating from your current email marketing platform to Zoho Campaigns?)

• Stepwise instructions(basic and advanced) are provided to send out the first email.
• Team provides demo on-demand.
• Also have dedicated course(Email Marketing Masterclass)

Stepwise instructions(basics) are provided to send out the first campaign

Stepwise instructions(basic and advanced) are provided to send out the first email

Light theme

Light theme

Light theme

Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge

No

No

Provides dedicated whitelisting support

No

No

Yes

No

Yes

Allows customization for manual inputs

No

Yes

Yes

No

No

Can create from scratch or select template from library

Can create from scratch or select template from library

Can create from scratch or select from pre-designed templates

Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button

Elements can be dragged and dropped any where within the email

Elements can be dragged and dropped any where within the email

3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email

Have fixed width of 600 px

Width can be modified between 600 px - 800 px

12 variations of layouts to select from

6 variations of layouts to select from

10 variations of layouts to select from

• 12 Headers
• 54 Content Cards
• 14 Gallery
• 13 CTAs
• 29 Forms
• 15 Product Cards
• 12 Footers

Not Applicable

No

Can save any layout block

Yes, have saved blocks option

No

Common options like pading, email body and email bg color options are provided

Common options like email bg color options are provided

Common options like email bg color options are provided. Some notable options are Email border size and color, and option to enable RTL layout mode -Use this mode for languages written from right-to-left (Arabic and Hebrew).

Total 46 fonts

• 11 email safe fonts
• 24 web safe fonts
• 11 web fonts.

Total 26 fonts

• 12 web safe fonts
• 14 google fonts

• 12 standard fonts
• 11 non-standard fonts

Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported

No prompt, but in manage fonts we can assign fallback fonts for each font

It gives a prompt message - The font type that you have selected is a non-standard font and may not render properly in all email clients. In such cases, we will show your content in a similar web-safe font

HTML and AMP are displayed together with toggle between desktop and mobile screens

Only HTML display with toggle between desktop and mobile screens

HTML and text are displayed together with toggle between desktop and mobile screens

HTML and AMP versions are different, supports unlimited testing

Only HTML and supports unlimited testing

Only HTML, Text or HTML and plain text. Supports unlimited testing

No

Yes

Yes

Yes

Yes

Yes

16 AMP elements

AMP elements are not supported

AMP Emails not supported

Yes

No

No

No

No

No

Yes,with forms

No

Yes, through Eventbrite

Yes

No

No

Yes

No

No

Yes

No

No

Yes

No

Yes,through Shopify integration

Yes

No

Yes,through Shopify integration

Yes

No

Yes

Yes

No

No

Yes

No

No

Yes

No

No

Yes

No

No

Yes

No

No

Yes

No

No

Yes

No

No

Yes

No

No

Yes

No

No

Yes

No, but has subscription forms for website

Yes, signup form available

Yes

No

No

Yes

No

No

Structured for case specific

Not Applicable

No

Yes

Not Applicable

No

Automatic collection and storage of form submission data. Export options available

Sendinblue doesn't have email forms but have subscription forms for websites

Zoho campaigns doesn't have interactive email forms but has subscription forms

Yes

Not Applicable

No

Yes

Not Applicable

No

No

Not Applicable

No

15 field options

11 field options

17 field types

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Not Applicable

No

Structured for case specific

Not Applicable

No

Yes

Yes

Yes

Yes

Yes

Yes

Structured for case specific

Not Applicable

No

Yes

Not Applicable

Yes

Yes

Not Applicable

Yes

Yes

Yes

Yes

Yes

Not Applicable

No

Yes

Not Applicable

No

Yes

Not Applicable

No

Yes

Not Applicable

No

Yes

Yes

Yes

No

No

Yes

Yes

Yes

based on engagement

No

Yes

Yes

Yes

Yes

Manually, CSV, API, Apps, CRM, etc.

Copy & Paste, Upload a file, Form and landing pages

Manually, import from database, sync contacts, through signup forms

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Yes

Supports email sending by send now, schedule later and fragmented scheduling

Send now, Schedule for later and Best time sending options are available

Send now,Send later- date and time specified by sender, send in batches, based on recipient's time zone, based on optimal open time

Yes

No

Yes

Yes

Yes

Yes

Yes

Yes

Yes ,also last time for activity is stored

Yes

Yes

Yes, also last time for activity is stored

Yes

No

Yes

Yes

No

Yes

Yes

Yes

Yes

Yes

No

No

Yes

Yes

Yes

Yes

Yes

No

Yes

No

Yes

Yes

No

Yes

Yes

No

Yes

Yes

Yes, on Business plan

Yes, aka Click performance

Yes

No

No

No, upcoming

No

No, integration with google analytics

No

No

No

Basic email handling and webhooks available

Multiple entry point and advanced email and whatsapp handling, webhooks are available

basic email handling, webhooks. SMS and CRM activities

Yes

Yes

Yes

12 trigger options and 5 Categories of start point

• Manual Trigger Specific Contacts

• Contacts Contacts added to a list, Change in property of a contact, Contact enters or leaves a segment, Occurance of date

• AMP activities Form Submission

• Custom events Occurence of an event

• External Platform API/Webhook, Zapier, Make, Integromat, Influencerbit

35 trigger options and 5 Categories of start point

• Email Activity Email Marketing Activity: Opened, Clicked Unsubscribed. Transactional Email Activity: Opened, Clicked Unsubscribed.

• Contact Details Anniversary, Contact attributes condition, A contact is added to a list, Contact filter conditions.

• Contact submits a form

• Website activity Contact visits a page, a contact clicks on external link, an event happens.

12 trigger options

• Form submission
• List entry
• Enter a segment
• datefield
• Email action
• Field update
• Tag assigned
• Tag Removed
• Open Trigger
• Abandoned cart
• Purchase follow-up
• Poduct specific follow-up

9 Rules

• Campaign Activities: Opened, Clicked, Submitted

• Advanced Conditions: Contact property, List/Segment membership

• Delay: Wait for a time period, Wait till specific time, Wait for an event

4 rules

• Add a delay
• Wait until
• If/else
• A/B split

3 rules

• Simple
• Multiway
• Email Activity

6 Actions

Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey

13 Actions

Send an email, Send a payment request, Send an SMS, Send a Whatsapp message, Send a notification, Add the contact into a list, Remove the contact from a list, Call a webhook, Update contact attribute, Blocklist a contact, Start another workflow, Go to another step, Record a coversion.

3 types of Action

• Engagement Send Email, A/B Test, Send SMS

• Productivity Add to list, Remove from list, Assign tag, Remove tag, Add score, Subtract score, Subscription management, Update field, Internal Notification Email, Exit from Workflow, Wait time, Wait Condition, Move to another Workflow

• ZOHO CRM Actions Push Data, Create Task

Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger

Unlimited trigger points for each workflow and Automations can be used to change contact property, send email, send SMS, send whatsapp message and many more functionaity

Difficulty in handling nodes, requires manual moving

Yes

Yes

Yes

Yes

Yes

Yes

No

Yes. Total 8 inspirations

Abandon cart, product purchase, welcome message, marketing activity, anniversary date, website event, transactional activity, page visit.

Yes. Total 10 inspirations

• Welcome and Onboarding - 2
• Nurture series -.1
• Re-engagement - 1
• Customer Retention - 1
• E-Commerce - 2
• Conditional Workflow - 3

Yes, have a dedicated industry wise research to send engaging drips.

No

No

Yes

Yes

Yes

No

No

No

21 integrations More details.

58 integrations More details.

65 integrations More details.

Yes

Yes

Yes

Yes

Yes

No, but can done by automations. Also trasactional mails are supported by their in-house transactional email service- zepto mail

Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail.

Has basic email marketing properties, ecommerce product and page, and Campaign and automation level details too. Refer this page to understand in detail.

Refer this page to understand in detail.