Marketing Strategy, Demand Generation
A B2B Growth Marketing Leader with expertise in Go-To-Market strategy, Brand Awareness, Account-Based Marketing, Account-Based Experience, and Demand Generation. Shikha believes in a collaborative, One Team Approach, working closely with teams to drive revenue. All her marketing activities are aligned with growth and revenue as the core focus. She has also been recognized as a CMO to Watch in 2023 by CMO Alliance and awarded as the Most Innovative Martech Leader by the World Marketing Congress.
Whether your objectives involve constructing or revitalizing marketing strategies, exploring new avenues for growth, or optimizing existing campaigns, I offer a comprehensive suite of services customized to meet your distinct needs.
- Developing and implementing marketing strategies
- Creating and Executing Marketing Plan
- Brand Management
- Demand Generation and capture
- Driving product adoption
- Measuring and analyzing marketing metrics
- Building a marketing team
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