Mailchimp vs Mailmodo

Q: Mailchimp vs. Mailmodo, which is better in terms of email deliverability?

According to the Email Deliverability Report 2022 , Mailchimp has an 81% inbox placement rate and a 14% spam rate. The spam rate is high enough to cause low email deliverability. You can avoid emails going to spam with Mailchimp and achieve better email deliverability with competitors to Mailchimp like Mailmodo, which offers dedicated servers, consultation, and help with your domain warm-up.

Cut down costs, not features with Mailmodo

Tired of poor customer support, high pricing, and poor email deliverability? Introducing Mailmodo, the Mailchimp alternative with interactive emails for higher ROI

Get human customer support

Escape spam folder with managed deliverability

Add interactive widgets to emails in minutes

Are your emails getting ignored?

Deliverability issues

Are your emails landing in spam or you see poor open rates?

High pricing

Pricing burning your pocket and price hikes confusing you?

Poor customer support

Stuck and helpless with issues while sending your campaigns?

You’re not the only one who’s looking for an alternative

Recommendations for a newsletter platform? @Mailchimp is just getting ridiculously expensive and I find their 'help' not helpful at all.
— 📚🐈‍⬛ Milly Johnson 🐕🐈‍⬛ (@millyjohnson) April 2, 2023

Hey, comedians... who do you use for your mailing list?

We use Mailchimp but either I'm wrong (I have no idea but my instincts are eerily accurate) or this is hugely overpriced.

I'd just break down & call @Shanemgillis but I'm too proud to admit that people under 50 know more.
— Doug Stanhope (@DougStanhope) March 14, 2023

Ah, wondered when that would happen-

MailChimp has entered their rent-seeking phase, where they become useless as a free service, yet their fee structure makes absolutely no sense VS cheaper options.

They're hoping to trap a lot of you into it. Don't.

Look at Zoho or Flodesk. pic.twitter.com/a2OQBUuhN4
— Megan Fox (@glassbottommeg) March 9, 2023

So @Mailchimp has become insanely expensive. Thinking of moving @TheHardCopyCo to @SubstackInc

I know we’ll be compromising majorly on our newsletter design. Torn. 😞

Suggestions? Advice?
— Meeta Malhotra (@meetamalhotra) March 11, 2023

Meet Mailmodo, improving email conversions one email at a time

Fix all your email marketing problems to make it your most powerful growth channel

✅ Managed deliverability

Get high inbox placement with expert support

✅ Affordable pricing

Scale your email marketing with an affordable and easy pricing

✅ Reliable customer support

Get human support whenever you need, including for onboarding and migration

Mailmodo is a better choice for growth-hungry companies

Here’s a summary and non-biased comparison between Mailchimp and Mailmodo based on email marketing features


Email editing and creation	Provides a WYSIWYG email creator for both HTML and AMP emails. Allows you to create email templates from scratch using AI.	Provides 2 WYSIWYG editors, Standard and AI based, both of which create only HTML emails
Automation	Provides a visual journey builder with drag-and-drop interface and an AI to create complete email journeys from scratch.	Visual journey builder with templates. Automations have advanced Zapier like capability to interlink apps with 3 trigger points
Integration	21 native integrations, 4000+ with Zapier, Make, etc.	300+ native integrations including Zapier, Make, etc.
Transactional emails	Included in all plans	Not included within the marketing emails plans. Need to buy a different plan
Ease of Access	Easy account setup and intuitive tool interface. Chat-based interface for executing tasks using AI.	Moderate to difficult; the new builder is more intuitive, but legacy builder and complex flows can be confusing
Customer Support	Email, chat, phone, video tutorials	Email & chat for paid plans; phone & priority support for Premium;
Interactive emails	Lets you create and send AMP-powered interactive emails with widgets such as games, forms, surveys, quizzes, etc.	Not supported
AI features	○ AI helps plan email campaigns ○ Generates and repurposes email templates ○ AI creates smart email segments ○ Sets up automations and customer journeys ○ Analyses past campaigns for insights	○ AI Email Content Generator ○ Send-Time Optimization ○ Predictive Segmentation ○ Digital Ads for facebook, instagram and the web

Affordable alternative to Mailchimp

Compared to Mailchimp pricing plans, Mailmodo has a far better price-to-performance ratio.

Contacts	Mailmodo	Mailchimp
50,000	$279/mo	$300/mo
200,000	$343/mo	$1,006/mo
250,000	$639/mo	Custom quote

Based on Mailchimp pricing on 08/13/24.

Here's a detailed unbiased feature wise comparison of Mailchimp with Mailmodo

Feature	Mailmodo	mailchimp
Trial Period	Free forever plan available	No trial
Customer support	Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalised kick-off call and a dedicated onboarding manager for paid plans	Mailchimp Assistant, Email Support, 24/7 Chat Support, Phone Support, Assisted Onboarding, Dedicated Onboarding
Account activation	Email verification	Email verification
Onboarding form	Onboarding form requires: First name of the user Phone number of the user Company name Email address of the user	Onboarding form requires: First name of the user Last name of the user Business name of the user Phone number of the user Address of the user Goal to use Mailchimp What would you like to explore first? Total number of subscribers How do you sell your product? Link for your website Total number of newsletter subscribers
Product education	Step-by-step instructions (basic and advanced) are provided to send out the first email. The support team provides a demo on demand. A dedicated Email Marketing Masterclass to understand the basics of email marketing.	Stepwise instructions (basic and advanced) are provided to send out the first email. Onboarding specialists for paid users, Expanded tutorials & knowledge base

Feature	Mailmodo	mailchimp
In-product templates	67 and growing templates	• New builder: 250+ templates • Legacy (classic):100 templates
Has a template inspiration gallery	Yes, free inspiration gallery	Yes, aka the marketplace
Inspirational Templates count	300+ templates	• New builder: 260+ templates (220+ fully designed, 40+ layout-only)

Feature	Mailmodo	mailchimp
AMP email creation	Supports AMP email creation with no code WYSIWYG editor.	No
Whitelisting support	Provides dedicated whitelisting support	No
Automatic HTML fallback	Yes	No
Customize HTML fallback	Yes	No
Sending AMP emails	Yes	No

Feature	Mailmodo	mailchimp
AI Email Automation Assistant	Provides an AI Email Assistant to plan campaigns, create templates, build segments, set automations, and analyze performance	Partial,offers AI-assisted automation, not full AI-driven journeys.
Template editor	Can create from scratch or select a pre-built template from the library. Can also use Mailmodo AI to generate email templates.	Can create from scratch or select template from library
Drag and Drop	The selection-based template editor allows stacking new layouts	Elements can be dragged and dropped any where within the email
Email Dimensions	3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email	Have fixed width(600 px, for classic and 660 px, for new)
Pre-made layouts	7 variations of layouts to select from	In classic email editor, we have 9 basic layout of which 5 are featured. In new AI based email editor, we have 8 blank layouts and 2 Prebuilt layout
Pre-made blocks/modules	12 Headers 54 Content Cards 14 Gallery 13 CTAs 29 Forms 15 Product Cards 12 Footers	NA
Ability to save & reuse blocks	Can save any layout block	NA
Design Options	Common options like pading, email body and email bg color options are provided	Common options like email bg color options are provided. In the classic editor, some notible options are Email border and page border. Also have an additional mobile editing too and an in-template preheader(view in browser by default or other alterning text).
Supported Email Fonts	Total 46 fonts 11 email safe fonts 24 web safe fonts 11 web fonts.	For standard builder: 10 standard web fonts, 10 custom web safe fonts. Total 20 fonts. 39 fonts, in the new builder
If non-standard font is used	Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported	In classic, for custom web safe fonts, Mailchimp uses a similar standard font instead No prompt while editing.
Template preview	HTML and AMP are displayed together with toggle between desktop and mobile screens	Supports: Desktop/Mobile toggle More responsive preview Litmus integration still exists.
Template testing	HTML and AMP versions are different, supports unlimited testing	Only HTML Supports unlimited testing
Adding custom HTML code	Yes	Yes
Rich text editor	Yes	Yes

Feature	Mailmodo	mailchimp
Interactive AMP widgets	25 AMP elements	AMP Emails not supported
Carousel/Image Carousel	Yes	No
Accordion	Yes, on request	No
Basic Event invitation	Yes,with forms	No, but has external web forms that can be linked
Add to calendar	Yes	No
Calendly	No	No
Zoom Webinar	Yes	No
Shopify Card Abandoment	Yes	Yes
Shopify Product Recommendation	Yes	Yes
Poll	Yes	No
Live Price Ticker	Yes	No
Star Rating	Yes	No
NPS Rating	Yes	No, but has external web surveys that can be linked
Thumbs up or down	Yes	No
Emoji Rating	Yes	No
Chip selection	Yes	No
Spin the Wheel	Yes	No
Quiz	Yes	No, but has external web surveys that can be linked
Gokwik	Yes	No
Form	Yes	No, but has external web surveys that can be linked

Feature	Mailmodo	mailchimp
Form Submission capture	Automatic collection and storage of form submission data. Export options available	Mailchimp doesn't have interactive email forms but external web forms and form results are collected and stored in survey section
Conditional forms	Yes	No
Step wise forms	Yes	No
Hidden field	No	No
Form fields	15 field options	No
Dropdown	Yes	No
Radio	Yes	No
Checkbox	Yes	No
Emoji	Yes	No
Thumbs up or down	Structured for case specific	No
Text	Yes	No
Multiline	Yes	No
Image Link	Structured for case specific	No
Date picker	Yes	No
Time picker	Yes	No
Phone number	Yes	No
Single chip	Yes	No
Multichip	Yes	No
Star Rating	Yes	No
Nps Rating	Yes	No

Feature	Mailmodo	mailchimp
Smart AI segmentation	Yes	No
Dynamic segments	Yes	Yes
Static segments	Yes	Yes ( now replaced by tags)
Segment on basis of campaign activity	Yes	Yes
Pre-built segments	Yes	Yes
Contact-level campaign data	Yes	Yes
Add contacts via	Manually, CSV, API, Apps, CRM, etc.	Copy & Paste, Upload a file, Import from a service

Feature	Mailmodo	mailchimp
Triggered/ Transactional emails	Yes	Yes
Automation Campaigns	Yes	Yes
Bulk Campaigns	Yes	Yes

Feature	Mailmodo	mailchimp
Opens	Yes	Yes, also last time for activity is stored
Clicks	Yes	Yes, also last time for activity is stored
CTOR	Yes	No
Submissions	Yes	Yes
Bounces	Yes	Yes
Blocked	Yes	No
Unsubscribe	Yes	Yes
Spam complaints	Yes	Yes, abuse report
Forwards	Yes	Yes
Device usage	Yes	Yes
Email clients	Yes	Yes
Link click tracking	Yes	Yes, aka Click performance
Click heatmap	Yes	No
Custom analytics dashboard	No, upcoming	Yes
Graphical representation	No	Yes, aka charts

Feature	Mailmodo	mailchimp
End-to-end AI automation	Yes, Mailmodo’s AI Agents streamline the full email workflow from strategy to journey building for efficient, optimized execution.	Provides limited AI-assisted features, not AI-run end-to-end automation.
Journey Advancement	Offers advanced journey features, AI-enhanced journey features with powerful triggers, conditions, actions, and full webhook support.	comparable to Zapier
Drag & drop journey builder	Yes	Yes
Trigger options	12 trigger options and 5 Categories of start point Manual: Trigger Specific Contacts Contact activity: Contacts added to a list, Change in property of a contact, Contact enters or leaves a segment, Occurrence of a date, Occurrence of an event Email activities: AMP For Submission Custom events: Occurrence of an event External apps: Shopify Activity, Web forms, HubSpot Activity	35 trigger options and 5 Categories of start point Contact Activity Tag added, Sign up, Auidence field change, Maunal add, Join audience group, Leave audience group, Viewed a page, Clicked a Link. Date and Special event: Birthday, Signup date, Specific date, Recurring date. Shopping Activity Buys any product, Buys a specific product, Time since last purchase, Abandons cart, Abandons cart with specific product, View pages in Shopify, Views products in Shopify store, Performs search in Shopify store. Marketing Activity Sent an email, Opens an email, Unopened campaign,Click any email link, Doesn't click email link, Clicks specific email link, Responds to survey. API and integration Zapier custom event, Customer journeys API, Event API, Eventbrite: Any event check in, Eventbrite: Purchase any event Evenbrite ticket, Eventbrite: Specific event purchase, Eventbrite: Specific event check in,Chat finished.
Rules/Conditions	9 Rules Campaign Activities: Opened, Clicked, Submitted Advanced Conditions: Contact property, List/Segment membership Delay: Wait for a time period, Wait till specific time, Wait for an event	4 rules If/else, Percentage split, Wait for trigger, Time delay
Actions	8 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Update Subscription journey, exit journey	8 Actions Send email, Send email with survey, Webhook, Group/Ungroup, Tag/Untag, Subscribe, Update contact, Archive contact
Limitations	Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger	Max of 3 trigger points and filters between every node One can create a journey to change contact property and send email. Use pre made journey to access inter woven app functionality.
Web/App/External event triggers	Yes	Yes
CRM triggers	Yes	Yes
Pre-made email flows	Yes	Yes, Total 71 inspirations 21 find and welcome new contacts 39 Nurture leads 4 Re-engage contacts 13 Support and manage contacts Can filter by topics and App & Integrations Sort by Popular and Recently added.
Email flows Inspiration	Yes, have a dedicated industry wise research to send engaging drips.	No

Feature	Mailmodo	mailchimp
Dynamic data	Yes	Yes
Spam testing	No	No
Integrations	21 integrations More details.	320 integrations More details.
Content optimization	Yes	Yes
AB testing subject line	Yes	Yes
Sending Schedule	Supports email sending by send now, schedule later and fragmented scheduling	Send and Schedule are two different options.
Fragmented/Batch Scheduling	Yes	Yes
Send time optimization	Yes	Yes
Product Theme	Light Theme	Light Theme
REST API	Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail.	Has basic email marketing properties, ecommerce product and page, and Campaign and automation level details too. Refer this page to understand in detail.

Everything you need to drive growth from emails, and more

Mailmodo can help you with any email marketing use-case you have. It’s a complete email marketing platform.

Visual Journey Builder

Build a user journey to send automated emails triggered by events, webhooks, integrations, CRMs, etc.

Easy Integrations

Integrate with CRMs and marketing tools like HubSpot, Zapier, Google Sheets, Calendly, Zoom

Transactional emails

Send bulk transactional AMP emails using API & webhook triggers based on user behaviors.

Contact List Management

Segment users based on attributes or past campaign activities like Open, Click & Form Submissions

Complete Email Analytics

Analyze all your data- Delivered, Opens, Clicks, Subject line A/B tests, etc. for both AMP & HTML emails

High Deliverability

Get high deliverability & opens with well managed & dedicated IPs and advice from our deliverability team

Migration to Mailmodo is easy and worth it

AMP email interactivity

We switched from Mailchimp to Mailmodo to explore interactive emails and direct checkouts. Customer actions in the email helped us scale up faster.

Ridhima Achaliya

Growth Marketing

Great customer support

With Mailchimp, we had to face a long waiting time to get our queries answered. Mailmodo had a faster turnaround time and they helped us grow our contact list in two days.

Ardith Vijh

Community and Partnerships

Higher open rates

With Mailmodo’s fragmented batch scheduling, controlling the size of each batch of recipients was possible and open rates shot up from 12% to 38%

Pragya Choudhary

Project Pro

FAQs

Mailchimp costs $0 for 2,000 contacts and 10,000 emails/month with ads. To overcome these limitations, you must buy the paid plan starting at $9.99/month. Mailchimp pricing for nonprofits is no respite either. Mailchimp competitors like Mailmodo, on the other hand, offer full-stack email marketing solutions for a more affordable price. If you're a Mailchimp user, consider making the switch today to send interactive emails to your audience. Mailmodo is the best Mailchimp alternative.

Mailchimp has been around for 20+ years and is very customer-driven. However, according to Mailchimp reviews, their emails keep going to spam despite your domain being authenticated, which makes the platform seem unreliable. The Mailchimp alternatives considered reliable are ESPs like Mailmodo with high domain reputation and low spam rates.

According to the Email Deliverability Report 2022, Mailchimp has an 81% inbox placement rate and a 14% spam rate. The spam rate is high enough to cause low email deliverability.

You can avoid emails going to spam with Mailchimp and achieve better email deliverability with competitors to Mailchimp like Mailmodo, which offers dedicated servers, consultation, and help with your domain warm-up.

Yes, Mailmodo is a cost-effective Mailchimp alternative. With Mailchimp, you can send emails to 100,000 contacts for $605, whereas with Mailmodo, you only shell out $249.

Mailchimp provides limited functionalities in its free trial version. In contrast, Mailchimp alternatives like Mailmodo provides more features, which you can explore by signing up for free. With Mailmodo, you can send transactional, marketing, and AMP emails. Mailmodo is also better as compared to Mailchimp pricing plans.

Is Mailchimp the right email marketing tool for you?

Mailchimp is the right solution for you-

If you’re a beginner email marketer
If you are looking for a landing page creator along with an email marketing tool
If automation features are vital to your campaigns
If you want to run cross-channel marketing campaigns