How to qualify leads better with marketing automation

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Friday, Apr 14, 2023

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07.30 PM -

08.30 PM


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Companies experience nearly 451% increase in qualified leads by using marketing automation. Still, only 5% of marketers use marketing automation to qualify leads.😲

Why? Because people believe that marketing automation campaigns are more complex to set up and they don’t know the right strategies to align with their marketing goals.😕

Which is why in our next session, we will be discussing with Ignazio Morici 'How to qualify leads better with marketing automation'. 💯

Here’s what else we will cover to further your knowledge- 👇

✅ How to setup proper triggers to increase engagement?
✅ How to use lead nurturing campaigns with marketing automation?
✅How to benefit from automated lead scoring?

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About the speaker

Ignazio Morici

Ignazio Morici

With 10+ years of experience in B2B and B2C Marketing strategies and expertise in Branding and reputation, inbound marketing, tracking, and data analytics Ignazio has been helping companies get the most out of their digital transformation paths while emphasizing tools and strategies. Furthermore, He has been working at power2Cloud as a Marketing Manager and is the EMEA HubSpot Certified Trainers Subgroup co-host.

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About the host

Abhinav Arora

Abhinav Arora

A true-blue marketers and lover of all things consumer psychology, Abhinav loves to stir up marketing-related conversations, scale campaigns, and getting fitter day-by-day.

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