ActiveCampaign vs Mailmodo
Increase your email engagement not budget with Mailmodo
Tried of confusing features, clunky email builder and steep pricing? Introducing Mailmodo, the ActiveCampaign alternative with AI functionalities and interactive emails for higher ROI
Intuitive interface
Quick customer support
Editor with error suggestion
Do you feel you aren’t using your email tool to its full capacity?
Complicated features?
Tool is too confusing to learn?
High prices?
Poor price-to-performance ratio?
Complex interface?
Restricting email marketing due to slow and difficult interface?
You’re not the only one who’s looking for an alternative
@ActiveCampaign employing 860 people globally and not even 1 support person available for a business critical issue on a regular sunday #fail
— Steven Coppens (@coppensteven) April 16, 2023
Been a user and fan of @ActiveCampaign since back in 2016. Just got an invoice with a 2X / month price increase. Searched all email for a notification….none. Read this was ONLY announced with 30 days notice, but crazy I didn’t even get the notification from them!
— Colotti+ (@ccolotti) April 17, 2023
@ActiveCampaign it's îs one of the WORST customer service i ever experienced !
— fjan (@fhehvga) April 15, 2023
I try to reactivate my account and needed an inside information and the
help@activecampaign.com
team just let me in the middle of ticket for days!
What i need to do to receive an simple info ?
ActiveCampaign Expands in LATAM, Invests in Improved Customer Experience
— Pari Passu (@paripassu8) April 11, 2023
Meet Mailmodo, an email tool that feels like your childhood toy
Mailmodo helps you in engaging your customers with highly featured customizable interactive emails.
✅ Smart features which are plug-and-play
300+ templates, pre-built email sequences, and human support to help them use it all
✅ Affordable pricing
Scale your email marketing without worrying about your growing audience
✅ Intuitive email marketing tool
Create and send emails effortlessly with Mailmodo’s AI-powered platform for a smooth experience.
Mailmodo is a better choice for growth-hungry companies
Here's a summary and non-biased comparison between ActiveCampaign and Mailmodo.
Email editing and creation | Provides a WYSIWYG email creator for both HTML and AMP emails. Allows you to create email templates from scratch using AI. | Provides a visual, HTML and text editor. Editor can create HTML emails only. |
Automation | Provides a visual journey builder with a drag-and-drop interface and an AI to create complete email journeys from scratch. | Automations have superior omni sending capability. Performs similar to Zapier and Mailchimp. |
Integration | 21 native integrations, 4000+ with Zapier, Make, etc. | 1000+ integrations. |
Transactional emails | Included in all plans. | Available with Postmark. |
Ease of Access | Easy account setup and intuitive tool interface. Chat-based interface for executing tasks using AI. | Omnichannel software focused for marketing as well as sales. Requires long active hours on the platform to send complicated drips without confusion. |
Customer Support | Email, chat, phone, video tutorials. | Email, live chat, and knowledge base support. Phone call is available only for Professional and Enterprise plan users. |
Interactive emails | Let's you create and send AMP-powered interactive emails with widgets such as games, forms, surveys, quizzes, etc. | No. |
AI features | AI Email Assistant to plan campaigns, generate and repurpose email templates, create email segments, set up email automations and customer journeys, and analyse past campaigns. | AI-powered content generation, predictive send times, smart segmentation, and automated campaign optimization. |
Affordable alternative to ActiveCampaign
With intuitive AI email marketing tool, reasonable pricing, and better customer service, Mailmodo has a better price-performance ratio than ActiveCampaign. |Contacts|Mailmodo|Active Campaign| |--|--|--| |10,000|$74/mo| $149/mo| |50,000|$149/mo|$389/mo| |50,000|$229/mo|$609/mo|
Based on ActiveCampaign pricing on 12/22/25.
Here's detailed non-biased feature wise breakdown of how ActiveCampaign compares with Mailmodo
| Feature | Mailmodo | activecampaign |
|---|---|---|
| Trial Period | Free forever plan available | Has 14 days trial plan |
| Customer support | Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalised kick-off call and a dedicated onboarding manager for paid plans | Email, live chat, and knowledge base support. Phone call is available only for Professional and Enterprise plan users |
| Account activation | Email verification | 2-factor authentication is configured automatically Email verification is done for the sender id before sending out the first email |
| Onboarding form | Onboarding form requires:
| Onboarding form requires:
|
| Product education |
| Provides onboarding services, tutorials, training webinars, and support resources for all paid users. |
| Feature | Mailmodo | activecampaign |
|---|---|---|
| In-product templates | 100+ and growing templates | 237 and growing templates |
| Has a template inspiration gallery | Yes, free inspiration gallery | Yes, free inspiration gallery |
| Inspirational Templates count | 300+ templates | 58 templates |
| Feature | Mailmodo | activecampaign |
|---|---|---|
| AMP email creation | Supports AMP email creation with no code WYSIWYG editor. | No |
| Whitelisting support | Provides dedicated whitelisting support | No |
| Automatic HTML fallback | Yes | No |
| Customize HTML fallback | Yes | No |
| Sending AMP emails | Yes | No |
| Feature | Mailmodo | activecampaign |
|---|---|---|
| AI Email Automation Assistant | Provides an AI Email Assistant to plan campaigns, create templates, build segments, set automations, and analyze performance | Yes, includes AI-powered campaign creation, content suggestions, and predictive sending |
| Template editor | Can create from scratch or select a pre-built template from the library. Can also use Mailmodo AI to generate email templates. | Can create from scratch or select template from library |
| Template building fuctionality | The selection-based template editor allows stacking new layouts | Elements can be dragged and dropped anywhere within the email |
| Email Dimensions | 3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email | Have a fixed width of 650 px |
| Pre-made layouts | 7 variations of layouts to select from | 7 variations of layouts to select from |
| Pre-made blocks/modules |
| Not applicable |
| Ability to save & reuse blocks | Can save any layout block | Can save any layout block and element |
| Design Options | Common options like pading, email body and email bg color options are provided | Common options like padding, email body and email bgcolor options are available |
| Supported Email Fonts | Total 46 fonts
| Total 46 fonts
|
| If non-standard font is used | Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported | Prompt for non standard: If an email client doesn't support the non-standard font, a similar standard font will be used instead |
| Template preview | HTML and AMP are displayed together with toggle between desktop and mobile screens | HTML and text email preview on desktop screen |
| Template testing | HTML and AMP versions are different, supports unlimited testing | Only HTML, can send unlimited test emails |
| Adding custom HTML code | Yes | Yes |
| Rich text editor | Yes | Yes |
| Feature | Mailmodo | activecampaign |
|---|---|---|
| Interactive AMP widgets | 25 AMP elements | No AMP elements |
| Carousel/Image Carousel | Yes | No |
| Accordion | Yes, on request | No |
| Basic Event invitation | Yes,with forms | No |
| Add to calendar | Yes | No |
| Calendly | No | No |
| Zoom Webinar | Yes | No |
| Shopify Card Abandoment | Yes | No |
| Shopify Product Recommendation | Yes | No |
| Poll | Yes | No |
| Live Price Ticker | Yes | No |
| Star Rating | Yes | No |
| NPS Rating | Yes | No |
| Thumbs up or down | Yes | No |
| Emoji Rating | Yes | No |
| Chip selection | Yes | No |
| Spin the Wheel | Yes | No |
| Quiz | Yes | No |
| Gokwik | Yes | No |
| Form | Yes | No, has website subscription forms |
| Feature | Mailmodo | activecampaign |
|---|---|---|
| Form Submission capture | Automatic collection and storage of form submission data. Export options available | Collects form submission data as contacts from websites |
| Conditional forms | Yes | No |
| Step wise forms | Yes | No |
| Hidden field | No | No |
| Form fields | 15 field options | 5 field options |
| Dropdown | Yes | No |
| Radio | Yes | No |
| Checkbox | Yes | Yes |
| Emoji | Yes | No |
| Thumbs up or down | Structured for case specific | No |
| Text | Yes | Yes |
| Multiline | Yes | Yes |
| Image Link | Structured for case specific | Yes |
| Date picker | Yes | No |
| Time picker | Yes | No |
| Phone number | Yes | Yes |
| Single chip | Yes | No |
| Multichip | Yes | No |
| Star Rating | Yes | No |
| Nps Rating | Yes | No |
| Feature | Mailmodo | activecampaign |
|---|---|---|
| Smart AI segmentation | Yes | Yes |
| Dynamic segments | Yes | Yes |
| Static segments | Yes | No |
| Segment on basis of campaign activity | Yes | Yes |
| Pre-built segments | Yes | Yes |
| Contact-level campaign data | Yes | Yes |
| Add contacts via | Manually, CSV, API, Apps, CRM, etc. | Add single contact, copy and paste, import from file, import from external apps |
| Feature | Mailmodo | activecampaign |
|---|---|---|
| Triggered/Transactional emails | Yes | Yes, for RSS feed |
| Automation Campaigns | Yes | Yes |
| Bulk Campaigns | Yes | Yes |
| Feature | Mailmodo | activecampaign |
|---|---|---|
| Opens | Yes | Yes |
| Clicks | Yes | Yes |
| CTOR | Yes | No |
| Submissions | Yes | No |
| Bounces | Yes | Yes |
| Blocked | Yes | No |
| Unsubscribe | Yes | Yes |
| Spam complaints | Yes | No |
| Forwards | Yes | Yes |
| Device usage | Yes | No |
| Email clients | Yes | Yes |
| Link click tracking | Yes | Yes |
| Click heatmap | Yes | No |
| Custom analytics dashboard | No, upcoming | No |
| Graphical representation | No | Yes |
| Feature | Mailmodo | activecampaign |
|---|---|---|
| End-to-end AI automation | Yes, Mailmodo’s AI Agents streamline the full email workflow from strategy to journey building for efficient, optimized execution. | Yes, AI-powered campaign creation and content optimisation across email and SMS. |
| Journey Advancement | Offers advanced journey features, AI-enhanced journey features with powerful triggers, conditions, actions, and full webhook support. | Basic email handling with very limited trigger and actions |
| Drag & drop journey builder | Yes | No, click based journey builder |
| Trigger options | 12 trigger options and 5 Categories of start point
| 28 trigger options Subscribes to a list unsubscribes from a list Submit a form opens/reads an email clicks a link in an email web page is visited event is recorded shares an email forwards an email replies to an email tag is added, tag is removed, forwards an email, field changes, goal is achieved, date based, RSS based, dismissed a site message, conversion occurs, makes a purchase, abandon cart, score changes, enters a pipeline, deal stage changes, deal status changes, sentiment changes, deal value changes, deal owner changes, task is completed. |
| Rules/Conditions | 9 Rules
| 103 Rules
|
| Actions | 8 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Update Subscription journey, exit journey | 10 Actions Wait, if/else, split, go to, goal, start an automation, end this automation, end another automation, webhook, perform math. |
| Limitations | Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger | Webhook and API triggers are missing |
| Web/App/External event triggers | Yes | Yes |
| CRM triggers | Yes | Yes |
| Pre-made email flows | Yes | Yes. 909 premade automated workflows divided across 15+ industries and 5 languages: Portuguese, French, Italian, German, and Spanish. |
| Email flows Inspiration | Yes, have a dedicated industry wise research to send engaging drips. | Yes |
| Feature | Mailmodo | activecampaign |
|---|---|---|
| Dynamic data | Yes | Yes |
| Spam testing | No | No |
| Integrations | 21 integrations More details. | 926 integrations.More Details. |
| Content optimization | Yes | No |
| AB testing subject line | Yes | Yes |
| Sending Schedule | Supports email sending by send now, schedule later and fragmented scheduling | Send and Schedule are two different options |
| Fragmented/Batch Scheduling | Yes | No |
| Send time optimization | Yes | No |
| Product theme | Light Theme | Light theme |
| REST API | Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail. | Yes Has in depth details in every column Refer this page to understand in details. |
Migration from Brevo to Mailmodo is easy and worth it
People trust Mailmodo to deliver a great email experience.
Easy to use
We’re ramping up our email volume with Mailmodo as the platform is intuitive and collaborative.
AMP email interactivity
Our campaigns saw a visible increase in numbers with Mailmodo’s interactive emails. The convenience of customer actions in the email is unparalleled.
Powerful integrations
With the Mailmodo-Zapier-Slack integration, each time a user fills up the AMP feedback form, responses are posted on our Slack channel. We got 6% CTR and 15% open rates.
Mailmodo is your one-stop email marketing need
Mailmodo is a complete email marketing platform that can support any email marketing use-case
Visual Journey Builder
Build a user journey to send automated emails triggered by events, web hooks, integration, CRMs, etc.
Easy Integrations
Integrate with popular CRMs and marketing tools like Hubspot, Zapier, Google Sheets, Zoom and more
Transactional Emails
Send bulk transactional AMP emails using API and webhook triggers based on user behaviors
Contact List Management
Segment users based on attributes or past campaign activities like opens, clicks and form submissions
Complete Email Analytics
Analyze your campaigns and track opens, clicks, submissions, bounces and more in a single dashboard
High Deliverability
Get high deliverability with well managed and dedicated IPs and 1:1 guidance from our deliverability experts
Frequently Asked Questions
ActiveCampaign takes a long time to load pages and emails. That may be due to slow or overloaded servers. It can be frustrating and not a pleasant feeling for any email marketer. To ace email marketing, businesses prefer ActiveCampaign alternatives like Mailmodo for instant sending and automating. You can send emails and download campaign reports without delays with Mailmodo.
According to Email Deliverability Report 2022, 11% of emails sent via ActiveCampaign go to spam, which adversely impacts deliverability. Email marketers, for this reason, prefer ActiveCampaign alternatives like Mailmodo for email deliverability management via domain warmup, email list cleaning, and detailed deliverability reports. We also have email deliverability experts on board to help you land in your users’ inboxes.
Compared to other email marketing tools like Mailmodo, ActiveCampaign is expensive. It’s counted among the highest-priced email marketing platforms. However, its price-to-performance ratio is poor owing to low email deliverability rates, emails going to spam, and basic automation workflows. Mailmodo, on the other hand, is worth every penny as it is 3-4 times more affordable than ActiveCampaign and has a bevy of advanced reporting and automation features to offer.
To ensure that the data you wish to keep from ActiveCampaign will still be accessible after the migration is complete, import contact data into Mailmodo. Only import clean lists, though, and send a mail to an engaged list in the first go for testing purposes.
Mailmodo’s paid plans are 3-4 times more affordable than ActiveCampaign’s paid plans. Not only do you get an improved price-performance ratio, but you also receive well-managed email deliverability with Mailmodo.
Is ActiveCampaign the right email marketing tool for you ?
ActiveCampaign is recommended:
- If you rely heavily on marketing automation
- If you run multi-channel marketing
ActiveCampaign is not recommended:
- If you want simple yet helpful automation
- If you are a beginner email marketer
What product experts say about Mailmodo?
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