Omnisend vs Mailmodo

Build an interactive ecommerce store, but within email

Tired of poor customer support, high pricing, and poor email deliverability? Introducing Mailmodo, the Omnisend Alternative with AI functionalities and interactive emails for higher ROI

300+ pre-made email templates

Advanced segmentation & reporting

Get dedicated human support

Users are not happy with Omnisend

I hate out-of-the-box #automations ESPs like #Klaviyo and #Omnisend set up for #ecommerce brands.

I've generated $300M in #email revenue & still hate them.

Here's why: they're designed for you to send more. More emails = more payments.

Send better emails, not more emails.
— HiFlyer Digital (@HiFlyerDigital) February 19, 2023

Very very bad support from @omnisend . They have disabled my payment method randomly cos they say it doesn’t meet authentication. Then their support team tells me that they will get it done manually. Next day they tell me they can’t do anything about it.
— Akshay (@Ajain112) September 7, 2024

@omnisend your "chat" still isn't an actual chat.
Your chatBOT still doesn't know the difference between a PHONE CALL and an EMAIL. And, it *still* doesn't even email. If you can't contact me, why should I hire you to manage my contacts with customers? pic.twitter.com/1tYV8g0HCG
— John Bailey (@Isucceed) February 3, 2023

@omnisend it's been two days without SMS, your website is not allowing me to top up credits and support are not replying. Help!
— Seb Evans (@SebREvans) April 12, 2023

Mailmodo is a better choice for growth-hungry companies

Here’s a summary and non-biased comparison between Omnisend and Mailmodo


Email editing and creation	Provides a WYSIWYG email creator for both HTML and AMP emails. Allows you to create email templates from scratch using AI.	Provides a basic email editor, HTML editor and a text editor. Editor can create HTML emails only.
Automation	Provides a visual journey builder with a drag-and-drop interface and an AI to create complete email journeys from scratch.	Automations have restricted email handling cabability along conditions to perform basic logics. The big blockage is due to connection with a store. And has ecommerce focused features only.
Integration	21 native integrations, 4000+ with Zapier, Make, etc.	80 integrations
Transactional emails	Included in all plans	Not available.
Ease of Access	Easy account setup and intuitive tool interface. Chat-based interface for executing tasks using AI.	Ecommerce focused email marketing software with requirement for ecommerce industry. This makes it frustating for users to get a hands on all fuctionality.
Customer Support	Email, chat, phone, video tutorials	Email Support, In-App dedicated support, In-App Knowledge base, Customer Support.
Interactive emails	Let's you create and send AMP-powered interactive emails with widgets such as games, forms, surveys, quizzes, etc.	No
Other marketing features	AI Email Assistant to plan campaigns, generate and repurpose email templates, create email segments, set up email automations and customer journeys, and analyse past campaigns.	Provides an AI subject line and preheader generator for emails, and Content assistance for writing emails

Affordable alternative to Omnisend

With AI-powered email automation, advanced AI segmentation, and improved customer service, Mailmodo offers a better price-performance ratio than Omnisend.

Contacts	Mailmodo	Omnisend
10,000	$74/mo	$150/mo
50,000	$249/mo	$450/mo
100,000	$499/mo	$988/mo

Based on Omnisend pricing on 12/22/25.

Features of Mailmodo for higher conversion rate

Mailmodo helps you ace email marketing with powerful AI features.

✅ Build basic to advanced AI-powered automations

Create automation drips using AI, with drag-and-drop actions, triggers, and conditions.

✅ Intuitive email marketing

Create and send emails effortlessly with bug-free email marketing platform for improved user experience

✅ Dedicated Human Support

Get human support when you need including concierge onboarding

Here's a detailed non-biased feature wise breakdown of how Omnisend compares with Mailmodo

Feature	Mailmodo	Omnisend
Trial Period	Free forever plan available	Has free plan
Customer support	Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalised kick-off call and a dedicated onboarding manager for paid plans	Includes 24/7 live-chat, Email Support, Help Center
Account activation	Email verification	No verification
Onboarding form	Onboarding form requires: First name of the user Phone number of the user Company name Email address of the user	Onboarding form requires: First name of the user. Last name of the user. Company name of the user. Website URL of the company. Address of the company. Timezone of the company location.
Product education	Step-by-step instructions (basic and advanced) are provided to send out the first email. The support team provides a demo on demand. A dedicated Email Marketing Masterclass to understand the basics of email marketing.	Prompts to connect store or ecommerce account. More focused towards ecommerce

Feature	Mailmodo	Omnisend
In-product templates	100+ and growing templates	35 and growing templates
Has a template inspiration gallery	Yes, free inspiration gallery	Yes, free inspiration gallery
Inspirational Templates count	300+ templates	80 templates

Feature	Mailmodo	Omnisend
AMP email creation	Supports AMP email creation with no code WYSIWYG editor.	No
Whitelisting support	Provides dedicated whitelisting support	No
Automatic HTML fallback	Yes	Yes
Customize HTML fallback	Yes	Yes
Sending AMP emails	Yes	No

Feature	Mailmodo	Omnisend
AI Email Automation Assistant	Provides an AI Email Assistant to plan campaigns, create templates, build segments, set automations, and analyze performance	Provides an AI content writer, a segment builder
Template editor	Can create from scratch or select a pre-built template from the library. Can also use Mailmodo AI to generate email templates.	Can create from scratch or select template from library
Drag and Drop	The selection-based template editor allows stacking new layouts	Elements can be dragged and dropped any where within the email
Email Dimensions	3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email	Have width from 600-700 px
Pre-made layouts	7 variations of layouts to select from	Not Applicable
Pre-made blocks/modules	12 Headers 54 Content Cards 14 Gallery 13 CTAs 29 Forms 15 Product Cards 12 Footers	3 Pre-header 3 Headers 14 Hero image 6 Titl 4 Title & button 1 Title & 2 button 2 Title, paragraph & button 2 Title & paragraph 4 multi(double and triple) columns 3 Product lisitng 5 Image gallery 3 Footer
Ability to save & reuse blocks	Can save any layout block	Can save any layout block and element
Design Options	Common options like pading, email body and email bg color options are provided	Common options like email bg color options are provided
Supported Email Fonts	Total 46 fonts 11 email safe fonts 24 web safe fonts 11 web fonts.	Total 53 fonts 12 system fonts 41 web fonts
If non-standard font is used	Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported	No prompt
Template preview	HTML and AMP are displayed together with toggle between desktop and mobile screens	Only HTML email with side by side display of desktop and mobile screens
Template testing	HTML and AMP versions are different, supports unlimited testing	Only HTML. Supports unlimited testing.
Adding custom HTML code	Yes	Yes
Rich text editor	Yes	Yes

Feature	Mailmodo	Omnisend
Interactive AMP widgets	25 AMP elements	No AMP elements
Carousel/Image Carousel	Yes	No
Accordion	Yes, on request	No
Basic Event invitation	Yes,with forms	No
Add to calendar	Yes	No
Calendly	No	No
Zoom Webinar	Yes	No
Shopify Card Abandoment	Yes	No
Shopify Product Recommendation	Yes	No
Poll	Yes	No
Live Price Ticker	Yes	No
Star Rating	Yes	No
NPS Rating	Yes	No
Thumbs up or down	Yes	No
Emoji Rating	Yes	No
Chip selection	Yes	No
Spin the Wheel	Yes	No
Quiz	Yes	No
Gokwik	Yes	No
Form	Yes	Yes, has website forms

Feature	Mailmodo	Omnisend
Form Submission capture	Automatic collection and storage of form submission data. Export options available	Collects form submission data as contacts
Conditional forms	Yes	Not Applicable
Step wise forms	Yes	Yes
Hidden field	No	Not Applicable
Form fields	15 field options	9 field options Also have spin the wheel
Dropdown	Yes	Yes
Radio	Yes	Yes
Checkbox	Yes	Yes
Emoji	Yes	No
Thumbs up or down	Structured for case specific	No
Text	Yes	Yes
Multiline	Yes	Yes
Image Link	Structured for case specific	Yes
Date picker	Yes	Yes
Time picker	Yes	Yes
Phone number	Yes	Yes
Single chip	Yes	No
Multichip	Yes	No
Star Rating	Yes	No
Nps Rating	Yes	No

Feature	Mailmodo	Omnisend
Smart AI segmentation	Yes	Yes
Dynamic segments	Yes	Yes
Static segments	Yes	No
Segment on basis of campaign activity	Yes	Yes
Pre-built segments	Yes	Yes
Contact-level campaign data	Yes	Yes
Add contacts via	Manually, CSV, API, Apps, CRM, etc.	Add single contact, Paste contact's details, File import, Mailchimp data import tool, Klaviyo data import tool

Feature	Mailmodo	Omnisend
Triggered/Transactional emails	Yes	Yes
Automation Campaigns	Yes	Yes
Bulk Campaigns	Yes	Yes

Feature	Mailmodo	Omnisend
Opens	Yes	Yes
Clicks	Yes	Yes
CTOR	Yes	No
Submissions	Yes	No
Bounces	Yes	Yes
Blocked	Yes	Yes
Unsubscribe	Yes	Yes
Spam complaints	Yes	Yes
Forwards	Yes	No
Device usage	Yes	Yes
Email clients	Yes	Yes
Link click tracking	Yes	Yes
Click heatmap	Yes	No
Custom analytics dashboard	No, upcoming	No
Graphical representation	No	No

Feature	Mailmodo	Omnisend
End-to-end AI automation	Yes, Mailmodo’s AI Agents streamline the full email workflow from strategy to journey building for efficient, optimized execution.	Provides limited AI-assisted features, not AI-run end-to-end automation.
Journey Advancement	Offers advanced journey features, AI-enhanced journey features with powerful triggers, conditions, actions, and full webhook support.	Basic email handling with very limited trigger and automations
Drag & drop journey builder	Yes	No
Trigger options	12 trigger options and 5 Categories of start point Manual: Trigger Specific Contacts Contact activity: Contacts added to a list, Change in property of a contact, Contact enters or leaves a segment, Occurrence of a date, Occurrence of an event Email activities: AMP For Submission Custom events: Occurrence of an event External apps: Shopify Activity, Web forms, HubSpot Activity	13 trigger options Clicked on message, open message, viewed page, order placed, special occasion, signup, abandon cart, order status change, viewed product, contact enters a segment, contact exits a segment, product back in stock, events User can filter contacts at trigger
Rules/Conditions	9 Rules Campaign Activities: Opened, Clicked, Submitted Advanced Conditions: Contact property, List/Segment membership Delay: Wait for a time period, Wait till specific time, Wait for an event	4 Rules Delay, tag contact, split, a/b testing
Actions	8 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Update Subscription journey, exit journey	3 Actions Email, messages, push notifications
Limitations	Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger	Needs to have ecommerce store to start with
Web/App/External event triggers	Yes	Yes
CRM triggers	Yes	Yes
Pre-made email flows	Yes	Yes, 18 flows available
Email flows Inspiration	Yes, have a dedicated industry wise research to send engaging drips.	Yes

Feature	Mailmodo	Omnisend
Dynamic data	Yes	Yes
Spam testing	No	No
Integrations	21 integrations More details.	80 integrations More details.
Content optimization	Yes	No
AB testing subject line	Yes	Yes
Sending Schedule	Supports email sending by send now, schedule later and fragmented scheduling	Send and Schedule are two different options
Fragmented/Batch Scheduling	Yes	No
Send time optimization	Yes	No
Product theme	Light Theme	Light theme
REST API	Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail.	Yes Has contro over contacts, orders and carts Refer this page to understand in detail.

Is Omnisend the right email marketing tool for you?

Omnisend is the right solution for you:

If you are focused only on e-commerce campaigns
If you’ve experience in creating automation from scratch
If you’re not low in time budget, and afford a learning curve

Omnisend is not recommended for you:

If you send both B2B and B2C campaigns
If you want to create and send interactive emails without coding
If you’re looking for pre-built automation sequences

Mailmodo is your one-stop email marketing need

Mailmodo is a complete email marketing platform that can support any email marketing use-case

Visual Journey Builder

Build a user journey to send automated emails triggered by events, webhooks, integrations, CRMs, etc.

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Easy Integrations

Integrate with popular CRMs and marketing tools like Hubspot, Zapier, Google Sheets, Zoom and more

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Transactional Emails

Send bulk transactional AMP emails using API and webhook triggers based on user behaviors

Contact List Management

Segment users based on attributes or past campaign activities like opens, clicks and form submissions

Complete Email Analytics

Analyze your campaigns and track opens, clicks, submissions, bounces and more in a single dashboard

High Deliverability

Get high deliverability with well managed and dedicated IPs and 1:1 guidance from our deliverability experts

Hear it from our customers

Starting with Mailmodo is easy and worth it

Easy to use

We’re ramping up our email volume with Mailmodo as the platform is intuitive and collaborative.

Saloni Rohatgi

Email Marketing

AMP email interactivity

Our campaigns saw a visible increase in numbers with Mailmodo’s interactive emails. The convenience of customer actions in the email is unparalleled.

Ridhima Achaliya

Growth Marketing

Powerful integrations

With the Mailmodo-Zapier-Slack integration, each time a user fills up the AMP feedback form, responses are posted on our Slack channel. We got 6% CTR and 15% open rates.

Pranav Goyal

Growth Lead

Frequently Asked Questions

You can sign up for Omnisend’s free plan and send up to 500 emails monthly. However, if you find the trial plan too limiting, you can consider taking advantage of Mailmodo’s free trial plan.

If you’re not able to build complex workflows with Omnisend, it is likely that you’re among the many customers who have complained about its limited automation capabilities. If you’re looking for an automation solution that offers you pre-made workflows, custom triggers, and endless integrations, try Mailmodo. It’s a great Omnisend alternative.

Omnisend has a poor deliverability rate, which leads to your users’ low inbox placement rates. Want to achieve better email deliverability? You can rely on Mailmodo's dedicated servers, warmed up domain, and suppression management strategies.

Omnisend is slow and buggy, which makes it a rather unreliable platform. These are the primary reasons most users prefer switching to an alternative email marketing platform like Mailmodo.

Here are the steps to make the switch from Omnisend to Mailmodo: clean your email list, qualify active contacts, remove merge tags assigned to contacts, export them, export the templates, and you’re ready to start using Mailmodo to get more conversions.

Still not sure which tool is more suitable for you?

Talk to our email experts and find the best solution for your brand. On the house.

What product experts say about Mailmodo?

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