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Marketing experts play a crucial role in businesses by developing and implementing strategies to promote products or services, identify target markets, analyze competition, and engage with customers. They help drive sales, enhance brand image, and ultimately contribute to the business's success.
When hiring a marketing expert, look for skills such as strategic planning, analytics, digital marketing, creativity, communication, and branding. Qualifications to consider include a strong track record of successful campaigns, experience in your industry, and relevant certifications.
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