What are the limitations of MoEngage?
MoEngage excels at orchestration across mobile push, SMS, and in-app messaging — but its native email functionality often leaves teams wanting more.
Here are some of the most common limitations that MoEngage has:
Rigid email templates that lack dynamic or interactive components
Limited AMP support, making it harder to drive in-email conversions
Basic tracking, which doesn’t give you the full picture of user engagement
Lack of advanced email testing and optimization tools
These challenges often push growth teams to seek an external platform built specifically for sophisticated email workflows.
Mailmodo is purpose-built to integrate deeply with MoEngage, making it easy to launch personalized, high-converting email campaigns without sacrificing data visibility or workflow automation.
Here’s how Mailmodo makes it happen:
Bi-directional MoEngage integration
Mailmodo offers a native integration with MoEngage that supports:
Trigger-based email sending: Use MoEngage as an external trigger to launch Mailmodo campaigns based on user behavior.
Event tracking back into MoEngage: Mailmodo pushes detailed campaign performance data (opens, clicks, submissions, etc.) back into MoEngage for real-time analytics and segmentation.
This isn’t a workaround — it’s a direct sync that’s built for reliability and depth.
Real-time personalization and AMP
Mailmodo lets you create interactive AMP emails that are emails with embedded forms, appointment pickers, surveys, and more that allow for interactivity within the emails.
And because MoEngage tracks AMP form submissions via Mailmodo, you get complete visibility into these micro-interactions. This opens up entirely new ways to measure and react to engagement.
Smarter workflows and segmentation
With Mailmodo syncing real-time events back to MoEngage, you can:
Build segments based on actual engagement (e.g., “Clicked but didn’t submit form” or “Opened but didn’t click”).
Trigger MoEngage automations like push notifications or SMS based on Mailmodo behavior.
Suppress disengaged users from future campaigns using moe unsubscribe or spam data synced from Mailmodo.
Omnichannel journeys powered by real email data
The combined power of MoEngage + Mailmodo means you can:
Send a Mailmodo email after a cart event in MoEngage
Trigger a push notification if the user didn’t open the email
Send a follow-up SMS if the form wasn’t submitted
Update user properties or suppress future sends based on bounce or spam reports
Conclusion
If you're serious about email performance and you're already using MoEngage, Mailmodo is the perfect extension to your tech stack.
With native integration, real-time data sync, AMP interactivity, and deep campaign tracking, Mailmodo transforms MoEngage from a powerful engagement platform into a truly omnichannel automation engine.
Want help implementing your next use case with MoEngage and Mailmodo — like onboarding, winback, or cart recovery? Let’s make it actionable.