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How Erin's Cancel Flows Boosted Recovery 14x Without Discounts
Design cancel flows that turn potential churn into opportunities and keep your users returning for more.
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In this expert interview, we have Erin O'Neill, sharing how she turned a one-step cancellation flow into a helpful experience at Audiobooks.com As a result, she saw 14X increase in users deciding to stay even after they clicked cancel. Key-takeaways from the discussion: ✅ Use data to pinpoint at-risk subscribers and proactively engage them with tailored campaigns.
✅ Build trust with solution-focused messaging at critical lifecycle moments.
✅ Incorporate feedback from exit surveys and customer interactions into future campaigns.
Meet the Speaker
Erin specializes in customer retention and oversees the full member experience at Audiobooks.com. With an expertise in data-analysis and storytelling, she develops innovative approaches to reduce churn, improve engagement, and foster long-term subscriber habits.
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