Best Shopify Email Alternatives for 2025

Mailmodo is a first-of-its-kind AI-powered email marketing platform that brings interactivity to your emails. On one side, Mailmodo AI creates campaign plans, segments email lists, generates email templates and email journeys and analyzes your email campaigns to give you insights instantly with simple prompts. On the other side, the no-code email editor allows you to embed forms, games, calculators, quizzes and other interactive and dynamic widgets inside your emails without writing a single line of code. Mailmodo was founded in 2020 by Aquibur Rahman and Apurv Gupta and backed by Y Combinator, Sequoia, and Surge. With industry-leading features and AI-focused innovations, Mailmodo stands as a great Shopify email alternative.

Why is Mailmodo a better Shopify Email Alternative

• Mailmodo AI: Mailmodo has an AI assistant that can develop campaign plans, generate email templates, set up journeys, create segments and analyze the performance of your past campaigns.
• Email Editor: Mailmodo has a no-code drag & drop editor for both HTML and AMP emails. Its AI capabilities can help you write email copies faster.
• Interactive widgets: Mailmodo has 30+ interactive email widgets, which allow one-click registration, surveys, etc., within emails.
• Pre-built automations: Mailmodo has advanced email flow templates like welcome series, cart recovery, customer review, etc., segmented by various industries.
• Customer support: Mailmodo offers dedicated chat, email, and human support. Their delivery experts also create email health reports for your domains.
• Deliverability: Mailmodo has Google Postmaster integration, which shows deliverability data in the product. It also provides pre and post recommendations for better deliverability.
• Template library: Mailmodo offers 300+ editable templates for both HTML and AMP emails.

Anirudh S.

Small Business

"Mailmodo is a reliable and efficient bulk email service"

We were facing problems in conduction polls in the email and collection data from the users. Now with Mailmodo, we have a lot of analytics of our users, we do polls in the emails and the clickmap feature is the best, we get the exact data of users clicking on the links.

Pricing

• Free: Free for up to 500 email subscribers
• Lite: Starts from $49/month for 2500 email subscribers
• Pro: Starts from $99/month for 2500 email subscribers
• Max: Starts from $199/month for 2500 email subscribers

Mailchimp is one of the most prominent email marketing and automation platforms. It was built to include several features for email marketing, content marketing, website building, and audience management. The American company was launched in 2001 by Ben Chestnut and Mark Armstrong, with Dan Kurzius joining; later was sold to Intuit in 2021. Mailchimp has increased its pricing and is no longer cheap for small businesses. Although with a steep learning curve, it is a good Shopify email alternative and suitable for SMBs.

Why is Mailchimp a better Shopify Email Alternative

• Email editor: Mailchimp offers a no-code WYSIWYG editor to create HTML emails.
• Pre-built templates: Mailchimp provides 100+ customizable email templates focused on different industries.
• Automations: Mailchimp has automated journeys which can have up to 200 journey points.
• Integrations: Mailchimp integrates with over 300 tools including Shopify, WordPress, and Canva.
• Deliverability: Mailchimp offers features like send time optimization and A/B testing for better open rates.

Estefany P.

Digital Marketing Manager

"With Mailchimp we improve audience auditing via email"

Mailchimp is extraordinary due to its ability to generate marketing campaigns and marketing management that are more extensive than in any other platform.

Pricing

• Free: $0/month for 250 email subscribers
• Essentials: Starts with $4.63/month for 500 email subscribers
• Standard: Starts with $6.91/month for 500 email subscribers
• Premium: Starts with $138.09/month for 500 email subscribers

Klaviyo is a marketing automation platform that automates email and SMS marketing for ecommerce businesses. Powered by AI, the platform unifies data in a single platform to make automated and smarter decisions to drive data-driven marketing. The software company was founded in 2012 by Andrew Bialecki and Ed Hallen. In May 2023, Klaviyo recently filed for its primary IPO, suitable for mid-sized businesses. The tool catering to ecommerce platforms like Shopify and WooCommerce stands as a good Shopify email alternative.

Why is Klaviyo a better Shopify Email Alternative

• Email editor: Klaviyo offers three different editors - drag & drop, text-only, and HTML custom code, providing flexibility for user preferences.

• Automations: Klaviyo has basic email triggering capabilities with the focus on ecommerce.

• Customer support: All plans have email & chat support, including the free plan.

• Integrations: With 300+ integrations, Klaviyo provides connectivity with all major tools, enhancing workflow efficiency.

• Pre-built templates: Klaviyo provides a library of 90+ customizable templates.

Deepak M.

Digital Marketing

"Klaviyo was an extremely positive experience in helping scale our D2C e-commerce"

What I liked was the easy to use UI and ease of integration with our marketing stack - mainly Shopify, Google Analytics and FB ads manager. Also, very good support and easy implementation.

Pricing

• Free: $0/month for 500 contacts with 500 email credits
• Email: Starts at $20/month for 500 contacts with 5,000 email credits
• Email and SMS: Starts at $35/month for 500 contacts with 5,000 email credits and 1,250 SMS credits

Omnisend is a powerful omnichannel marketing automation platform tailored for ecommerce businesses. It integrates email, SMS, push notifications, and more seamlessly. Hence allowing the user to engage with their audience across multiple channels effortlessly and suitable for SMBs. Omnisend was established in 2014 under the name ‘Soundest’ by Rytis Lauris and Justas Kriukas and rebranded later in 2017. The fast-growing ecommerce platform is a good Shopify email alternative that works with Shopify, WordPress, Woocomerce, and others.

Why is Omnisend a better Shopify Email Alternative

• Email editor: Omnisend provides a basic email to create HTML emails.
• Automations: Omnisend allows you to trigger automations for basic conditions, with focus on ecommerce related triggers.
• Customer support: All plans includes 24/7 live chat & email customer support.
• Webpage forms: Omnisend has the ability to create popups, signup forms & landing pages.
• Multi-channel: Apart from emails, Omnisend has the helps with SMS marketing and Web push notification for apps.

Christa B.

Owner

"Great customer support"

We came over to Omnisend because our other ESP was pretty pricey and it was costing us quite a lot in overages to send to our full list.

Pricing

• Free: $0/month for 250 email subscribers
• Standard: Starts with $16/month for 500 email subscribers
• Pro: Starts with $59/month for 2,500 email subscribers

Privy is an ecommerce marketing tool that helps users grow sales using email, SMS, and conversion tools - all from a single platform. Ben Jabbawy founded Privy in 2011 to provide tools, education, and support small ecommerce brands. Privy, popular among small businesses and entrepreneurs, is a better Shopify email alternative.

Why Privy is a better Shopify Email Alternative

• Email editor: Privy has an intuitive drag & drop editor to create HTML emails.
• Pre-built templates: Privy includes 30+ customizable pre-built templates.
• Multichannel Marketing: Privy has SMS marketing including 60+ templates to customize and personalize.
• Pop Ups: Privy serves with list growth tools like popups and spin the wheel to capture website traffic.
• Integrations: Privy integrates with over 8 tools, including Shopify, Mailchimp, and Klaviyo.

Michelle S

CEO

"Love Privy for My Business"

I started out using Privy for my pop-up to capture leads in multiple ways. Then decided to use them for email marketing. We set up automations, cart abandonment campaigns and weekly email campaigns. They have great customer service and sales support to assist in building out automations, if you want or need the help. I would highly recommend Privy!

Pricing

• Starter: Starts at $30 per month
• Growth: Starts at $45 per month

Sendlane is a growing ecommerce marketing automation platform that uses email marketing, SMS marketing, Reviews, and Forms to improve customer experience. The platform suitable for enterprises, was established by Anik Singal, Jimmy Kim, and Zak Meftah in 2013 and was tailor-built for ecommerce. Sendlane is a great ecommerce automation platform as Shopify email alternative alternative.

Why Sendlane is a better Shopify Email Alternative

• Email editor: Sendlane has a drag & drop editor which is easy to use even for a beginner.
• Multichannel marketing: Sendlane has SMS marketing, and Review for a better unified experience.
• Forms: Sendlane provides advanced forms functionality for better customer acquisition.
• Pre-built templates: Sendlane provides 60+ customizable email templates focused on different usecases.
• Partners: Sendlane provides 18 Tech partners and 92 Agency partners to level up your eCommerce store.

Julio M

Small-Business

"Sendlane has been a great cost-effective alternative to Klaviyo."

The customer support at Sendlane is unparalleled. Their onboarding process will help you transition over and their success team ensure continued support.

Pricing

• Email Plan: Starts at $600/month for 500k emails
• SMS Plan: Starts at $50/month for 2.5k credits

1 SMS = 1 credit and 1 MMS = 3 credits

Yotpo is an ecommerce retention marketing platform that combines data from reviews, loyalty, SMS marketing, and email marketing. The platform empowers brands to create smarter, higher-converting experiences to sustain customer relationships. The platform was founded by Omri Cohen and Tomer Tagrin in 2011 and acquired Swell Rewards and SMSBump in 2018 and 2020, respectively. Yotpo Emails is a great ecommerce platform suitable for enterprises and Shopify email alternative alternative.

Why Yotpo Emails is a better Shopify Email Alternative

• Email editor: Yotpo has a flexible drag & drop editor with built in canva and AI product recommendation to create HTML emails.
• Retention marketing: Yotpo has SMS marketing, Review and UGC, Subscriptions, Loyalty and Referals for a better experience.
• Personalized content: Yotpo's email system enables personalized communication with customers by including dynamic content.
• Integrations: Yotpo integrates with over 140+ tools, including Shopify, Mailchimp, and Zapier.

Katina V

Mid-Market

"Very reliable, solves a lot of our needs."

That it is everything under one hood - loyalty and referral, reviews and UGC management. Customer support has been great! Easy to use when setting up a campaign (loyalty).

Pricing

• SMS: Starting at $0.0072/SMS
• Email: $23 per month for 25,000 emails
• Email: $60 per month for 50,000 emails
• Email: $135 per month for 100,000 emails

Drip is an ecommerce marketing platform that enables users to connect with their customers using email & SMS marketing, onsite forms, and automation. The tool helps small businesses compete with huge giants with access to tools. Founded by Rob Walling in 2012 and later acquired by Leadpages in 2016, which in turn was acquired by Redbrick in 2020. This ecommerce platform is a great Shopify email alternative for small businesses.

Why is Drip a better Shopify Email Alternative

• Email editor: Drip offers a visual drag & drop email builder for text/HTML emails.

• Automations: Drip allows for basic automation, including time-based drip series.

• Pre-built templates: With 50+ pre-designed workflows available, Drip can expedite your campaign creation.

• Reporting: Drip enables tracking of shopper activity, enhancing insights into customer behavior.

• Conditional logic: Users can incorporate conditional logics within email journeys, albeit with restricted options.

Anointed E.

Entrepreneur

"Drip - the solution software to your day to day data input"

I really like drip because it helps you create customized journeys for all your subscribers based on what they're really looking for without any huddle, super easy to use.

Pricing

• Free trial: 11-day free trial
• Dynamic pricing: Starts with $39/month for 2,500 contacts