Gamify Emails

Gamify emails to drive engagement the fun way

Create positive word of mouth with memorable email experiences. Engage users with interactive game elements like spin the wheel and opinion polls inside email. Promote offers and sales with coupon and discount codes

We even inserted wordle inside email. Not kidding!

Yup, you read that right. As a tribute to the wordle community, we inserted wordle inside email to make it more accessible for users and play it without leaving their inbox.

The possibilities with email gamification are endless. Have a game in mind that you’d like to insert within email? Let us know and we’d be happy to build it for you.

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With Mailmodo, gamifying emails is as easy as tic-tac-toe

Add gamified widgets to your email templates with a single click


Creating an email template

Edit templates or create no-code, gamified emails from scratch with a WYSIWIG editor.


Add game block to email template

Add games like quizzes, polls, spin-the-wheel widgets and customize with rich design options.


Setting up the game

Enrich with conditional logic for polls and quizzes and choose win ratios for spin-the-wheel widget.

Mailmodo offers drag and drop option to make a discount wheel for your interactive emails, which will bring you great conversion.

Leverage the game for your use-case


Gifting your customers

Increase sales with gamified coupon codes, discounts and freebies with the spin-the-wheel widget.


Sending product updates

Assess knowledge, do product announcements with engaging quizzes and polls in emails.


Knowing your audience

Get to know user preferences and do market research with polls in email.

Send gamified emails for various triggers


Based on user behaviour

Trigger gamified email campaigns in response to specific user behaviour on journeys and events recorded in other platforms with integrations


Based on user submissions

Trigger custom campaigns and email journeys based on submissions on AMP game widgets


Based on third-party tools

Send game data to connected tools and third-party platforms through integrations.

Mailmodo's new features Spin the Wheel comes with Journey Builder to control the journey of the email according to user behavior.

Don't take our word for it

Listen to what Armin Baig, Director of Marketing at, has to say

Learn how you can gamify emails to drive conversions

A game for every use-case

Send promo codes and coupons

Boost revenue with discounts, end-of-season sales, and giveaways with the spin-the-wheel widget.

Send in-mail quizzes

Increase brand awareness, assess knowledge, do product announcements with interactive quizzes.

Conduct email polls

Understand user pulse, do market research, and win back customers with polls in email.

Choose your own adventure

Explore infinite use cases with wheels, quizzes and polls in email.

Send wordlemail answers as coupons

Leverage wordlemail for sending coupon codes hidden in the form of wordle answers.

Create price ticker sale

Run lightning deals and promotions with dynamic prices using the live price ticker widget.

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With platforms like Mailchimp or SendinBlue, there is a lot of red tape. There was a long waiting time for someone to respond to our queries, or sometimes they don’t even respond. None of us had experience with mass email marketing. We didn't know how to navigate when we signed up for the first time. It was not made clear by the platforms. We got blocked in the first campaign of 400 emails.

Ardith Vijh

Growth, Community & Partnerships

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We are planning more use cases for Mailmodo going forward. I think the number one use case that we really see Mailmodo for is to be a hub for any type of marketing emails and any internal communication as well to our customers.

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Priya Goel


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What stood out for us with Mailmodo is that we could drive the communication to the candidate. They didn’t have to leave the comfort of their email to fill out a survey or schedule an interview.

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Aashish Mittal

Co-Founder and CTO

Game your emails for higher sales and conversions

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Frequently Asked Questions

How do you gamify emails?

You can use Mailmodo's interactive widgets like spin the wheel, quizzes, polls, and even wordle inside emails to send fun and engaging emails to your subscribers.

What are some examples of gamification?

Send a discount wheel, product quizzes, opinion polls, calculators, scratch cards, and more using email widgets to boost engagement and sales.

What are the benefits of email gamification?

  1. Increases email engagement.
  2. Improves customer retention.
  3. Build excitement towards your email.
  4. Maintain good customer relationships.