Business Survey Form Template

What is a business survey form?

A business survey form is a digital form used to gather feedback and information from customers, employees, or stakeholders. It typically includes various questions related to products, services, satisfaction levels, etc. Businesses use survey forms to improve their offerings, make informed decisions, and enhance customer experience or work culture.

Important fields to include in a business survey form

Here are some key fields that you can include in your business survey form. You can customize these fields according to your specific needs.

Field Name	Why to Collect	Compulsory/Optional	Input Type
Full name	To personalize responses and address the respondent	Compulsory	Text
Email address	To send confirmation emails and updates	Compulsory	Email
Phone number	To contact respondents for follow-up or clarification	Optional	Phone number
Customer/ employee	To determine if the respondent is a customer or an employee	Compulsory	Dropdown
Satisfaction rating	Measure overall customer/ employee satisfaction	Compulsory	Rating
Product/service rating (for customers only)	To evaluate the quality of products/services	Compulsory	Rating
Customer service rating (for customers only)	To assess satisfaction with customer service/support	Compulsory	Rating
Work environment rating (for employees only	To evaluate employee satisfaction with work environment	Compulsory	Rating
Likelihood to recommend	To determine the likelihood of referrals	Compulsory	Rating
Company Strengths	To identify areas where the company excels	Optional	Text
Areas for Improvement	To highlight opportunities for company growth	Optional	Text

How can I create a business survey form?

You can create a business survey form using any online tool that allows you to create forms, like Google Forms, Typeform, etc. You can also use Mailmodo to create and send forms in your emails.

How can I send a business survey form in an email?

Before we get into the how, let’s understand the why.

Why should you send this form in an email?

Inserting your business survey form in your emails allows you to reach out to your existing email list and have them fill out the form within the email itself. This reduces friction and cuts down on multiple steps like redirects, logging in to another page, etc., increasing the number of submissions.

For example, InterviewVector saw a 45% increase in survey responses by sending feedback forms by email through Mailmodo

Now, let’s come to the how.

If you want to send this business survey form in your emails, you can use Mailmodo. Mailmodo is an all-in-one interactive email marketing platform that lets you create and send such interactive forms in email without any coding. Here’s an interactive demo to get you started.

How to increase submissions for your business survey form

You can increase the submissions of your business survey form by making them user-centric and easy to complete. We have created an exclusive guide that discusses 12 things you can do to increase form submissions.