Best Omnisend Alternatives for 2024

ByDevashish Bariko


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Finding the right alternative of Omnisend is not at all a simple task. You’ve to compare all the tools and find the one that fits both - your needs and your budget.

But don’t worry, we have done the homework for you. We have researched and compared Omnisend with more than 20 of its best alternatives and selected the top 10 that might suit your needs.

You might think we may be biased because we are from Mailmodo. So why share this? We are of course, proud of our product and would love to share it with you. But we also know that we might not be the right fit for everyone and for every use case. So, we have made sure that this list of alternatives is helpful to every marketer who reads it. That’s why, if you find that any data is incorrect or missing, please write to us at

Disclaimer: Pricing, features, and service details are subject to change. Please visit each platform's website for the latest information.

Don't settle for the ordinary. Go beyond Omnisend and explore Omnisend alternatives.




Free 21-days trial available

Price (2.5k contacts) : $49/month (20% off on Annual Plan)

Best for Industries

Ecommerce EdTech FinTech SaaS

Best for Use case

Surveys Automation Events

Mailmodo is a first-of-its-kind email marketing platform that brings interactive experience via Google’s AMP framework to emails. The tool, suitable for all market sizes, leverages its WYSIWYG drag-and-drop email editor to create webpage-like interactivity inside users’ inboxes. Mailmodo was founded 2020 by Aquibur Rahman and Apurv Gupta and backed by Y Combinator, Sequoia, and Surge. With an easy-to-use and intuitive interface, Mailmodo deems fit as a great Omnisend alternative.

Mailmodo landing page

Why is Mailmodo a better Omnisend Alternative

  • Email Editor: Mailmodo has a no-code drag & drop editor for both HTML and AMP emails. Its AI capabities can help you write email copies faster.
  • Interactive widgets: Mailmodo has 30+ interactive email widgets, which allows one-click registration, survyes, etc. within emails.
  • Pre-built automations: Mailmodo has advanced email flow templates like welcome series, cart recovery, customer review, etc. segmented by various industries.
  • Customer support: Mailmodo offers dedicated chat, email, and human support. Their delivery experts also create a email health reports for your domains.
  • Deliverability: Mailmodo has Google postmaster integration, which shows deliverability data in the product. It also provides pre and post recommendations for better deliverability.
  • Template library: Mailmodo offers you 200+ editable templates for both HTML and AMP emails.

Anirudh S.

Small Business


"Mailmodo is a reliable and efficient bulk email service"

We were facing problems in conduction polls in the email and collection data from the users. Now with Mailmodo we have a lot of analytics of our users, we do polls in the emails and the clickmap feature is the best, we get the exact data of users clicking on the links.


  • Free trial: 21 days free trial for 1000 email subscribers
  • Lite: Starts with $49/month for 500 email subscribers
  • Pro: Starts with $99/month for 500 email subscribers
  • Max: Starts with $199/month for 500 email subscribers

3X growth with interactive emails by Mailmodo


Save time with AI-powered email creation


Automate marketing ops with pre-built journeys




Free plan available

Price (2.5k contacts) : $60/month

Best for Industries

Ecommerce businesses

Best for Use case

Automations Email Segmentation

Klaviyo is a marketing automation platform that automates email and SMS marketing for ecommerce businesses. Powered by AI, the platform unifies data in a single platform to make automated and smarter decisions to drive data-driven marketing. The software company was founded in 2012 by Andrew Bialecki and Ed Hallen. In May 2023, Klaviyo recently filed for its primary IPO, suitable for mid-sized businesses. The tool catering to ecommerce platforms like Shopify and WooCommerce stands as a good Omnisend alternative.

Klaviyo landing page

Why is Klaviyo a better Omnisend Alternative

  • Email editor: Klaviyo offers three different editors - drag & drop, text-only, and HTML custom code, providing flexibility for user preferences.

  • Automations: Klaviyo has basic email triggering capabilities with the focus on ecommerce.

  • Customer support: All plans have email & chat support, including the free plan.

  • Integrations: With 300+ integrations, Klaviyo provides connectivity with all major tools, enhancing workflow efficiency.

  • Pre-built templates: Klaviyo provides a library of 90+ customizable templates.


Deepak M.

Digital Marketing


"Klaviyo was an extremely positive experience in helping scale our D2C e-commerce"

What I liked was the easy to use UI and ease of integration with our marketing stack - mainly Shopify, Google Analytics and FB ads manager. Also, very good support and easy implementation.


  • Free: $0/month for 500 contacts with 500 email credits
  • Email: Starts at $20/month for 500 contacts with 5,000 email credits
  • Email and SMS: Starts at $35/month for 500 contacts with 5,000 email credits and 1,250 SMS credits



Free plan available

Price (2.5k contacts) : $45/month

Best for Industries

Ecommerce Tech

Best for Use case

Newsletters Surveys

Mailchimp is one of the most prominent email marketing and automation platforms. It was built to include several features for email marketing, content marketing, website building, and audience management. The American company was launched in 2001 by Ben Chestnut and Mark Armstrong, with Dan Kurzius joining; later was sold to Intuit in 2021. Mailchimp has increased its pricing and is no longer cheap for small businesses. Although with a steep learning curve, it is a good Omnisend alternative and suitable for SMBs.

Mailchimp landing page

Why is Mailchimp a better Omnisend Alternative

  • Email editor: Mailchimp offers a no-code WYSIWYG editor to create HTML emails.
  • Pre-built templates: Mailchimp provides 100+ customizable email templates focused on different industries.
  • Automations: Mailchimp has automated journeys which can have up to 200 journey points.
  • Integrations: Mailchimp integrates with over 300 tools including Shopify, WordPress, and Canva.
  • Deliverability: Mailchimp offers features like send time optimization and A/B testing for better open rates.

Estefany P.

Digital Marketing Manager


"With Mailchimp we improve audience auditing via email"

Mailchimp is extraordinary due to its ability to generate marketing campaigns and marketing management that are more extensive than in any other platform.


  • Free: $0/month for 250 email subscribers
  • Essentials: Starts with $4.63/month for 500 email subscribers
  • Standard: Starts with $6.91/month for 500 email subscribers
  • Premium: Starts with $138.09/month for 500 email subscribers



Price (2.5k contacts) : $60/month

Best for Industries

E-commerce Retail Hospitality

Best for Use case

Automation SMS

Privy is an ecommerce marketing tool that helps users grow sales using email, SMS, and conversion tools - all from a single platform. Ben Jabbawy founded Privy in 2011 to provide tools, education, and support small ecommerce brands. Privy, popular among small businesses and entrepreneurs, is a better Omnisend alternative.

Privy landing page

Why Privy is a better Omnisend Alternative

  • Email editor: Privy has an intuitive drag & drop editor to create HTML emails.
  • Pre-built templates: Privy includes 30+ customizable pre-built templates.
  • Multichannel Marketing: Privy has SMS marketing including 60+ templates to customize and personalize.
  • Pop Ups: Privy serves with list growth tools like popups and spin the wheel to capture website traffic.
  • Integrations: Privy integrates with over 8 tools, including Shopify, Mailchimp, and Klaviyo.

Michelle S



"Love Privy for My Business"

I started out using Privy for my pop-up to capture leads in multiple ways. Then decided to use them for email marketing. We set up automations, cart abandonment campaigns and weekly email campaigns. They have great customer service and sales support to assist in building out automations, if you want or need the help. I would highly recommend Privy!


  • Starter: Starts at $30 per month
  • Growth: Starts at $45 per month



Price (500k emails per month) : $650/month

Best for Industries

E-commerce Agencies

Best for Use case

Automation SMS Newsletter

Sendlane is a growing ecommerce marketing automation platform that uses email marketing, SMS marketing, Reviews, and Forms to improve customer experience. The platform suitable for enterprises, was established by Anik Singal, Jimmy Kim, and Zak Meftah in 2013 and was tailor-built for ecommerce. Sendlane is a great ecommerce automation platform as Omnisend alternative alternative.

Sendlane landing page

Why Sendlane is a better Omnisend Alternative

  • Email editor: Sendlane has a drag & drop editor which is easy to use even for a beginner.
  • Multichannel marketing: Sendlane has SMS marketing, and Review for a better unified experience.
  • Forms: Sendlane provides advanced forms functionality for better customer acquisition.
  • Pre-built templates: Sendlane provides 60+ customizable email templates focused on different usecases.
  • Partners: Sendlane provides 18 Tech partners and 92 Agency partners to level up your eCommerce store.

Julio M



"Sendlane has been a great cost-effective alternative to Klaviyo."

The customer support at Sendlane is unparalleled. Their onboarding process will help you transition over and their success team ensure continued support.


  • Email Plan: Starts at $600/month for 500k emails
  • SMS Plan: Starts at $50/month for 2.5k credits

1 SMS = 1 credit and 1 MMS = 3 credits


Yotpo Emails


Price (25k email per month) : $23/month

Best for Industries

E-commerce Retail Fashion

Best for Use case

Automation SMS Newsletter

Yotpo is an ecommerce retention marketing platform that combines data from reviews, loyalty, SMS marketing, and email marketing. The platform empowers brands to create smarter, higher-converting experiences to sustain customer relationships. The platform was founded by Omri Cohen and Tomer Tagrin in 2011 and acquired Swell Rewards and SMSBump in 2018 and 2020, respectively. Yotpo Emails is a great ecommerce platform suitable for enterprises and Omnisend alternative alternative.

Yotpo landing page

Why Yotpo Emails is a better Omnisend Alternative

  • Email editor: Yotpo has a flexible drag & drop editor with built in canva and AI product recommendation to create HTML emails.
  • Retention marketing: Yotpo has SMS marketing, Review and UGC, Subscriptions, Loyalty and Referals for a better experience.
  • Personalized content: Yotpo's email system enables personalized communication with customers by including dynamic content.
  • Integrations: Yotpo integrates with over 140+ tools, including Shopify, Mailchimp, and Zapier.

Katina V



"Very reliable, solves a lot of our needs."

That it is everything under one hood - loyalty and referral, reviews and UGC management. Customer support has been great! Easy to use when setting up a campaign (loyalty).


  • SMS: Starting at $0.0072/SMS
  • Email: $23 per month for 25,000 emails
  • Email: $60 per month for 50,000 emails
  • Email: $135 per month for 100,000 emails

Shopify Email


Price (25k email per month) : $15/month

Best for Industries

E-commerce Retail Fashion

Best for Use case

Ecommerce Automation

Shopify Email is a built-in email marketing tool integrated directly into the Shopify platform. The platform enables creating emails and sending them right within the Shopify platform. Daniel Weinand, Scott Lake, and Tobias Lütke founded the software platform in 2004, and became a renowned tool among Shopify users. Users from SMBs looking for email creation and sending within Shopify can opt for Shopify Emails as Omnisend alternative.

Shopify Email landing page

Why Shopify Email is a better Omnisend Alternative

  • Drag-and-Drop Design: Effortlessly customize emails with an intuitive interface.
  • Automated Campaigns: Reach customers at the right time with automated email sequences.
  • Seamless Integration: Utilize Shopify's customer insights for targeted messaging.
  • Mobile-Optimized Templates: Ensure emails look great on any device for maximum impact.
  • Performance Analytics: Track email success in real-time with detailed analytics.

Patricia Loofbourrow

United States


"Really good free app"

This is perfect for those with small email lists that have to otherwise pay through the nose for basically the same thing.


  • For 20K emails: $10/month
  • For 50K emails: $40/month
  • For 100K emails: $90/month
  • For 150K emails: $140/month
  • For 200K emails: $190/month
  • For 300K emails: $290/month
  • For 500K emails: $420/month
  • For 1M emails: $720/month



Free 14-days trial available

Price (2.5k contacts) : $39/month

Best for Industries


Best for Use case

Ecommerce Automation

Drip is an ecommerce marketing platform that enables users to connect with their customers using email & SMS marketing, onsite forms, and automation. The tool helps small businesses compete with huge giants with access to tools. Founded by Rob Walling in 2012 and later acquired by Leadpages in 2016, which in turn was acquired by Redbrick in 2020. This ecommerce platform is a great Omnisend alternative for small businesses.

Drip landing page

Why is Drip a better Omnisend Alternative

  • Email editor: Drip offers a visual drag & drop email builder for text/HTML emails.

  • Automations: Drip allows for basic automation, including time-based drip series.

  • Pre-built templates: With 50+ pre-designed workflows available, Drip can expedite your campaign creation.

  • Reporting: Drip enables tracking of shopper activity, enhancing insights into customer behavior.

  • Conditional logic: Users can incorporate conditional logics within email journeys, albeit with restricted options.


Anointed E.



"Drip - the solution software to your day to day data input"

I really like drip because it helps you create customized journeys for all your subscribers based on what they're really looking for without any huddle, super easy to use.


  • Free trial: 11-day free trial
  • Dynamic pricing: Starts with $39/month for 2,500 contacts



Free 30-days trial available

Price (2.5k contacts) : $32/month

Best for Industries

Ecommerce Agencies

Best for Use case

Automation Newsletters

Moosend is a simple marketing platform with a straightforward, affordable pricing plan that includes email marketing, email automation, CRM tools, landing pages, and subscription forms. Moosend was established by Panos Melissaropoulos and Yannis Psarras in 201 but was later acquired by Sitecore in 2021. Moosend is suitable for enterprises. The platform is well suited for small businesses for its cost and stands as Omnisend alternative.

Moosend landing page

Why is Moosend a better Omnisend Alternative

  • Email editor: Moosend's editor is simple, and has AI features which can help in writing copies.
  • Customer support: Chat support is available in all plans, but human support is only in the 'Enterprise' plan
  • Analytics: Moosend shares all the basic reports on open rate, CTR, spam complaints, and unsubscribes.
  • Automations: Moosend can automate email sequences which can be triggered via conditional logic and APIs.
  • Landing page builder: Moosend offers a drag & drop editor to create landing pages.
  • Webpage forms: Moosend provides a tool to embedd signup forms on pages

Ishank S.

Account Director


"Moosend: Best Email Marketing Broadcast and Automation Tool"

As a digital marketing agency, we do have the capability of Google Ads and SEO but for Email Marketing, we were looking at other solutions like Klaviyo, Mailchimp, etc. Those solutions are very expensive and do not fully cover all the functionalities that Moosend does.


  • Free trial: 30 days free trial for 1000 email subscribers
  • Pro: Starts with $9/month for 500 email subscribers
  • Enterprise: Reach out their support for a quote

Frequently asked questions

Determining whether Klaviyo, Omnisend, or other tools are appropriate depends on various factors, including the user's specific needs and preferences.
Yes, Omnisend is generally considered a good option for email marketing like Klaviyo and Mailmodo, especially for e-commerce businesses.
Yes, Omnisend does offer landing page creation functionality as part of its platform.
Omnisend offers several benefits for businesses looking to enhance email marketing efforts and drive engagement and conversions.
Devashish Bariko
Written by:
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Devashish Bariko

, Marketing Whizz @ Mailmodo

Email Marketing Nerd, I<3 email Devashish is a seasoned marketing pro known for his sharp software and product critiques.

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