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Omnisend Vs Moosend - Which one’s for you?

Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of Omnisend vs Moosend, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.

How Omnisend compares with Moosend

Here’s a summary and non-biased comparison between Omnisend and Moosend on the basis of email marketing features

Email editing and creation

Provides a basic email editor, HTML editor and a text editor. Editor can create HTML emails only.

Provides standard HTML editor.

Automation

Automations have restricted email handling cabability along conditions to perform basic logics. The big blockage is due to connection with a store. And has ecommerce focused features only.

Automations have numerous triggers to choose from with 4 diffrent conditional steps.

Integration

80 integrations

85 integrations

Transactional emails

Not available.

Not available.

Ease of Access

Ecommerce focused email marketing software with requirement for ecommerce industry. This makes it frustating for users to get a hands on all fuctionality.

Simple newsletter creation and sending solution but have a lot of gliches and bugs.

Customer Support

Email Support, In-App dedicated support, In-App Knowledge base, Customer Support.

Chat support, Knowledge base, Video tutorials.

Interactive emails

No.

Doesn't support AMP emails

Other marketing features

Has the following tools on marketing: - Signup forms for pages. - SMS marketing. - Web push notifications for apps.

Has the following tools on marketing: - Signup forms for pages. - Landing page builder for website.

Drive conversion with interactive emails

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Not sure yet?

How about an email marketing platform that can provide ~3X lift to your email performance?

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Think better email deliverability.

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Higher open rates.

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Better email conversion..

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More growth

Sounds too good to be a real tool? Well, here’s the best part. This exists.

Meet Mailmodo, improving email conversions one email at a time

Fix all your email marketing problems and convert it into your most powerful growth channel.

Managed deliverability

Get amazing inbox placement with concierge support

Affordable pricing

Scale your email marketing with an affordable and easy pricing

Reliable customer support

Get human support whenever you need including onboarding and migration customer support

Here’s how Mailmodo compares to both Moosend & Omnisend

FeatureMailmodoomnisendmoosend
Trial Period

21 days on all plans

Has free plan

Has free plan

Customer support

Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalized kick off call and onboarding manager too

Email Support, Phone Support, Help center

Email Support, Phone Support, Help center

Account activation

Generally email verification is done. 2-factor authentication can be configured manually

No verification

No verification

Onboarding form

Onboarding form requires:

  • First name of the user
  • Reason for using Mailmodo as a tool
  • Total number of emails or subscribers
  • Phone number of the user

Onboarding form requires:

  • First name of the user.
  • Last name of the user.
  • Company name of the user.
  • Website URL of the company.
  • Address of the company.
  • Timezone of the company location.

Onboarding form requires:

  • First name of the user.
  • Last name of the user.
  • Company name of the user.
  • Website URL of the company.
  • Address of the company.
  • Timezone of the company location.
Product education
  • Stepwise instructions(basic and advanced) are provided to send out the first email.
  • Team provides demo on-demand.
  • Also have dedicated course(Email Marketing Masterclass)

Prompts to connect store or ecommerce account. More focused towards ecommerce

Prompts to connect store or ecommerce account. More focused towards ecommerce

Product theme

Light theme

Light theme

Light theme

FeatureMailmodoomnisendmoosend
In-product templates

67 and growing templates

35 and growing templates

35 and growing templates

Has a template inspiration gallery

Yes, free inspiration gallery

Yes, free inspiration gallery

Yes, free inspiration gallery

Inspirational Templates count

200+ templates

80 templates

80 templates

FeatureMailmodoomnisendmoosend
AMP email creation

Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge

No

No

Whitelisting support

Provides dedicated whitelisting support

No

No

Automatic HTML fallback

Yes

Yes

Yes

Customize HTML fallback

Allows customization for manual inputs

Yes

Yes

Sending AMP emails

Yes

No

No

FeatureMailmodoomnisendmoosend
Template editor

Can create from scratch or select template from library

Can create from scratch or select template from library

Can create from scratch or select template from library

Drag and Drop

Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button

Elements can be dragged and dropped any where within the email

Elements can be dragged and dropped any where within the email

Email Dimensions

3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email

Have width from 600-700 px

Have width from 600-700 px

Pre-made layouts

12 variations of layouts to select from

Not Applicable

Not Applicable

Pre-made blocks/modules
  • 12 Headers
  • 54 Content Cards
  • 14 Gallery
  • 13 CTAs
  • 29 Forms
  • 15 Product Cards
  • 12 Footers
  • 3 Pre-header
  • 3 Headers
  • 14 Hero image
  • 6 Titl
  • 4 Title & button
  • 1 Title & 2 button
  • 2 Title, paragraph & button
  • 2 Title & paragraph
  • 4 multi(double and triple) columns
  • 3 Product lisitng
  • 5 Image gallery
  • 3 Footer
  • 3 Pre-header
  • 3 Headers
  • 14 Hero image
  • 6 Titl
  • 4 Title & button
  • 1 Title & 2 button
  • 2 Title, paragraph & button
  • 2 Title & paragraph
  • 4 multi(double and triple) columns
  • 3 Product lisitng
  • 5 Image gallery
  • 3 Footer
Ability to save & reuse blocks

Can save any layout block

Can save any layout block and element

Can save any layout block and element

Design Options

Common options like pading, email body and email bg color options are provided

Common options like email bg color options are provided

Common options like email bg color options are provided

Supported Email Fonts

Total 46 fonts

  • 11 email safe fonts
  • 24 web safe fonts
  • 11 web fonts.

Total 53 fonts

  • 12 system fonts
  • 41 web fonts

Total 53 fonts

  • 12 system fonts
  • 41 web fonts
If non-standard font is used

Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported

No prompt

No prompt

Template preview

HTML and AMP are displayed together with toggle between desktop and mobile screens

Only HTML email with side by side display of desktop and mobile screens

Only HTML email with side by side display of desktop and mobile screens

Template testing

HTML and AMP versions are different, supports unlimited testing

Only HTML. Supports unlimited testing.

Only HTML. Supports unlimited testing.

Adding custom HTML code

No

Yes

Yes

Rich text editor

Yes

Yes

Yes

FeatureMailmodoomnisendmoosend
Interactive AMP widgets

16 AMP elements

No AMP elements

No AMP elements

Carousel/Image Carousel

Yes

No

No

Accordion

No

No

No

Basic Event invitation

Yes,with forms

No

No

Add to calendar

Yes

No

No

Calendly

Yes

No

No

Zoom Webinar

Yes

No

No

Shopify Card Abandoment

Yes

No

No

Shopify Product Recommendation

Yes

No

No

Poll

Yes

No

No

Live Price Ticker

Yes

No

No

Star Rating

Yes

No

No

NPS Rating

Yes

No

No

Thumbs up or down

Yes

No

No

Emoji Rating

Yes

No

No

Chip selection

Yes

No

No

Spin the Wheel

Yes

No

No

Quiz

Yes

No

No

Gokwik

Yes

No

No

Form

Yes

Yes, has website forms

Yes, has website forms

Star Rating

Yes

No

Not Applicable

Thumbs up or down

Yes

No

Not Applicable

FeatureMailmodoomnisendmoosend
Thumbs up or down

Structured for case specific

Not Applicable

No

Star Rating

Yes

Not Applicable

No

Form Submission capture

Automatic collection and storage of form submission data. Export options available

Collects form submission data as contacts

Collects form submission data as contacts

Conditional forms

Yes

Not Applicable

Not Applicable

Step wise forms

Yes

Not Applicable

Not Applicable

Hidden field

No

Not Applicable

Not Applicable

Form fields

15 field options

9 field options Also have spin the wheel

9 field options Also have spin the wheel

Dropdown

Yes

Yes

Yes

Radio

Yes

Yes

Yes

Checkbox

Yes

Yes

Yes

Emoji

Yes

Not Applicable

Not Applicable

Thumbs up or down

Structured for case specific

Not Applicable

Not Applicable

Text

Yes

Yes

Yes

Multiline

Yes

Yes

Yes

Image Link

Structured for case specific

Yes

Yes

Date picker

Yes

Yes

Yes

Time picker

Yes

Yes

Yes

Phone number

Yes

Yes

Yes

Single chip

Yes

Not Applicable

Not Applicable

Multichip

Yes

Not Applicable

Not Applicable

Star Rating

Yes

Not Applicable

Not Applicable

Nps Rating

Yes

Not Applicable

Not Applicable

FeatureMailmodoomnisendmoosend
Dynamic segments

Yes

Yes

Yes

Static segments

Yes

No

No

Segment on basis of campaign activity

Yes

Yes

Yes

Pre-built segments

based on engagement

Yes

Yes

Contact-level campaign data

Yes

Yes

Yes

Add contacts via

Manually, CSV, API, Apps, CRM, etc.

Add single contact, Paste contact's details, File import, Mailchimp data import tool, Klaviyo data import tool

Add single contact, Paste contact's details, File import, Mailchimp data import tool, Klaviyo data import tool

FeatureMailmodoomnisendmoosend
Triggered

Yes

No, but possible by automations

No, but possible by automations

Bulk

Yes

Yes

Yes

AB testing subject line

Yes

Yes

Yes

Sending Schedule

Supports email sending by send now, schedule later and fragmented scheduling

Send and Schedule are two different options

Send and Schedule are two different options

Fragmented/Batch Scheduling

Yes

No

No

Send time optimization

Yes

No

No

FeatureMailmodoomnisendmoosend
Opens

Yes

Yes

Yes

Clicks

Yes

Yes

Yes

CTOR

Yes

No

No

Submissions

Yes

No

No

Bounces

Yes

Yes

Yes

Blocked

Yes

Yes

Yes

Unsubscribe

Yes

Yes

Yes

Spam complaints

Yes

Yes

Yes

Forwards

Yes

No

No

Device usage

Yes

Yes

Yes

Email clients

Yes

Yes

Yes

Link click tracking

Yes

Yes

Yes

Click heatmap

Yes

No

No

Custom analytics dashboard

No, upcoming

No

No

Graphical rep

No

No

No

FeatureMailmodoomnisendmoosend
Journey Advancement

Basic email handling and webhooks available

Basic email handling with very limited trigger and automations

Basic email handling with very limited trigger and automations

Drag & drop journey builder

Yes

No

No

Trigger options

12 trigger options and 5 Categories of start point

  • Manual Trigger Specific Contacts

  • Contacts Contacts added to a list, Change in property of a contact, Contact enters or leaves a segment, Occurance of date

  • AMP activities Form Submission

  • Custom events Occurence of an event

  • External Platform API/Webhook, Zapier, Make, Integromat, Influencerbit

13 trigger options

  • Clicked on message, open message, viewed page, order placed, special occasion, signup, abandon cart, order status change, viewed product, contact enters a segment, contact exits a segment, product back in stock, events

  • User can filter contacts at trigger

13 trigger options

  • Clicked on message, open message, viewed page, order placed, special occasion, signup, abandon cart, order status change, viewed product, contact enters a segment, contact exits a segment, product back in stock, events

  • User can filter contacts at trigger

Rules/Conditions

9 Rules

  • Campaign Activities: Opened, Clicked, Submitted

  • Advanced Conditions: Contact property, List/Segment membership

  • Delay: Wait for a time period, Wait till specific time, Wait for an event

4 Rules

  • Delay, tag contact, split, a/b testing

4 Rules

  • Delay, tag contact, split, a/b testing
Actions

6 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey

3 Actions

Email, messages, push notifications

3 Actions

Email, messages, push notifications

Limitations

Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger

Needs to have ecommerce store to start with

Needs to have ecommerce store to start with

Web/App/External event triggers

Yes

Yes

Yes

CRM triggers

Yes

Yes

Yes

Pre-made email flows

No

Yes, 18 flows available

Yes, 18 flows available

Email flows Inspiration

Yes, have a dedicated industry wise research to send engaging drips.

No

No

FeatureMailmodoomnisendmoosend
Dynamic data

Yes

Yes

Yes

Spam testing

No

No

No

Integrations

21 integrations More details.

80 integrations More details.

80 integrations More details.

Drag and drop

Yes

Yes

Yes

Transactional emails

Yes

No

No

Content optimization

No

No

No

REST API

Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail.

Yes Has contro over contacts, orders and carts Refer this page to understand in detail.

Yes Has contro over contacts, orders and carts Refer this page to understand in detail.

Mailmodo is your one-stop email marketing need

Mailmodo can help you with any email marketing use-case you have. It’s a complete email marketing platform.

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Visual Journey Builder

Build a user journey to send automated emails triggered by events, webhooks, integrations, CRMs, etc.

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Easy Integrations

Integrate with CRMs and marketing tools like HubSpot, Zapier, Google Sheets, Calendly, Zoom

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Transactional emails

Send bulk transactional AMP emails using API & webhook triggers based on user behaviors.

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Contact List Management

Segment users based on attributes or past campaign activities like Open, Click & Form Submissions

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Complete Email Analytics

Analyze all your data- Delivered, Opens, Clicks, Subject line A/B tests, etc. for both AMP & HTML emails

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High Deliverability

Get high deliverability & opens with well managed & dedicated IPs and advice from our deliverability team

Do more with emails - bring in the interactive email experience

Mailmodo helps you use AMP emails without any developer or designers help.

No redirects

Get amazing inbox placement with concierge support

Unique email experience

Get amazing inbox placement with concierge support

Higher conversions

Get amazing inbox placement with concierge support

emails

Many folks have migrated from Mailmchimp to Mailmodo and seen amazing results

“We saw a massive 250% increase in responses to our NPS survey emails. Our users loved the email as it enabled them to share their thoughts with us without even getting redirected once.”

Subhash Dash

Subhash Dash

Razorpay

“We moved from Mailchimp to Mailmodo because of interactive emails and direct checkouts. Our campaigns saw a visible increase in numbers.”

Ridhima Achaliya

Ridhima Achaliya

Traya

“With Mailmodo’s fragmented batch scheduling, controlling the size of each batch of recipients was possible and open rates shot up from 12% to 38%”

Pragya Choudhary

Pragya Choudhary

Project Pro

What product experts say about Mailmodo?

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Companies trust us

Are you still confused about which platform is the right one for you?

Talk to our email experts and find the best solution for your brand. On the house.

Frequently asked questions

You can sign up for Omnisend’s free plan and send up to 500 emails monthly. However, if you find the trial plan too limiting, you can consider taking advantage of Mailmodo’s free trial plan.

If you’re not able to build complex workflows with Omnisend, it is likely that you’re among the many customers who have complained about its limited automation capabilities. If you’re looking for an automation solution that offers you pre-made workflows, custom triggers, and endless integrations, try Mailmodo. It’s a great Omnisend alternative.

Omnisend has a poor deliverability rate, which leads to your users’ low inbox placement rates. Want to achieve better email deliverability? You can rely on Mailmodo's dedicated servers, warmed up domain, and suppression management strategies.

You can use Moosend for free to send unlimited emails to 1,000 contacts. However, if the contact limit feels restricting, consider using Moosend alternatives like Mailmodo that comes with an affordable pricing plan.

We recommend you to use Moosend if you manage invitations via email marketing. But we don’t recommend the tool for businesses that need advanced automation. Instead, Moosend alternatives like Mailmodo offer custom multistep automation at a more affordable price.

Moosend’s spam rate is high enough to cause low email deliverability. Their users’ emails often end up in spam. You can achieve better email deliverability with Mailmodo's dedicated servers, consultation, and help with your domain warm-up.