- Product
Template Builder
Build AMP and HTML templates with a drag-and-drop builder
Email Automation
Engage users across the lifecycle with email automation
AMP Emails
Leverage interactive AMP emails for higher in-mail conversions
Shopify Email Marketing
Drive sales with interactive emails at all stages of the buyer journey
Send Transactional Email
Trigger HTML and AMP emails with API and integrations
Contact Management
Target emails better with advanced contact management
Campaign Manager
Manage campaigns with a full-stack, intuitive manager
AI Email Marketing
Save 3X time on writing and template creation
- Solutions
Send Quizzes
Boost quiz responses with interactive, smart quizzes
Conduct Survey
Razorpay gets 257% higher survey reponses
Get Reviews
Interviewvector gets 45% higher reviews
Collect Feedback
AllRound gets 28% higher feedback responses
Book Meeting
HobSpace gets 20% higher demo signups
Event Registration
Mudrex gets 280% more webinar signups
Gamify Emails
Drive engagement with games inside email
Recover Carts
Traya gets 15% cart recovery rate
- Resources
Templates
- API & Integrations
Sync Contact from
Apps inside Email
Klaviyo Vs Moosend - Which one’s for you?
Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of Klaviyo vs Moosend, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.
How Klaviyo compares with Moosend
Here’s a summary and non-biased comparison between Klaviyo and Moosend on the basis of email marketing features
| TL;DR: |  |  |
|---|---|---|
| Email editing and creation | Provides 3 different editors: drag and drop, text only and HTML custom code. Editor can create HTML emails only. | Provides standard HTML editor. |
| Automation | Automations have basic email handling capability. The most common things seem missing. There is not conditional flow based on the stats of the previous email sent. | Automations have numerous triggers to choose from with 4 diffrent conditional steps. |
| Integration | 325 integrations | 85 integrations |
| Transactional emails | Not available. | Not available. |
| Ease of Access | Email marketing software focused on ecommerce but lacks basic functionalities. | Simple newsletter creation and sending solution but have a lot of gliches and bugs. |
| Customer Support | Email Support, In-App dedicated support, In-App Knowledge base, Dedicated Account Manager. | Chat support, Knowledge base, Video tutorials. |
| Interactive emails | Not available | Doesn't support AMP emails |
| Other marketing features | Has the following tools on marketing: - Signup forms for pages - SMS marketing | Has the following tools on marketing: - Signup forms for pages. - Landing page builder for website. |
Why not consider an email marketing tool that gets 3x conversions?
Interactive Emails
Create & send dynamic forms for customer feedback, product reviews, NPS surveys, and so much more.
Dedicated Human Support
Get support whenever you need it via email, live chat, slack, or calls.
Automate pre-built user journeys
Trigger emails based on Webhooks, conditional logic, time delays, and more.
Detailed comparision of Moosend, Klaviyo, and Mailmodo
Email Creation
When a tool has features like a drag-and-drop editor, pre-made templates, and interactive widgets, creating emails is quick and fun.
| Feature | Mailmodo | klaviyo | moosend |
|---|---|---|---|
| Template editor | Can create from scratch or select template from library | Can create from scratch or select template from library | Can create from scratch or select template from library |
| Template building fuctionality | Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button | Elements can be dragged and dropped any where within the email | Elements can be dragged and dropped any where within the email |
| Email Dimensions | 3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email | Have a fixed width of 600 px | Have a fixed width of 600 px |
| Pre-made layouts | 12 variations of layouts to select from | Not Applicable | Not Applicable |
| Pre-made blocks/modules |
| Not Applicable | Not Applicable |
| Ability to save & reuse blocks | Can save any layout block | Can save any layout block and element | Can save any layout block and element |
| Design Options | Common options like pading, email body and email bg color options are provided | Common options like email bg color options are provided. Email border is an add on | Common options like email bg color options are provided. Email border is an add on |
| Supported Email Fonts | Total 46 fonts
| Total 20 fonts Can add extra fonts | Total 20 fonts Can add extra fonts |
| If non-standard font is used | Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported | No prompt | No prompt |
| Template preview | HTML and AMP are displayed together with toggle between desktop and mobile screens | Only HTML email with side by side display of desktop and mobile screens | Only HTML email with side by side display of desktop and mobile screens |
| Template testing | HTML and AMP versions are different, supports unlimited testing | Only HTML, supports unlimited testing | Only HTML, supports unlimited testing |
| Adding custom HTML code | No | No. But can be done with dedicated HTML editor | No. But can be done with dedicated HTML editor |
| Rich text editor | Yes | Yes | Yes |
| Feature | Mailmodo | klaviyo | moosend |
|---|---|---|---|
| In-product templates | 67 and growing templates | 94 and growing templates | 94 and growing templates |
| Has a template inspiration gallery | Yes, free inspiration gallery | Yes, free inspiration gallery | Yes, free inspiration gallery |
| Inspirational Templates count | 200+ templates | 2035 templates | 2035 templates |
| Feature | Mailmodo | klaviyo | moosend |
|---|---|---|---|
| AMP email creation | Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge | No | No |
| Whitelisting support | Provides dedicated whitelisting support | No | No |
| Automatic HTML fallback | Yes | Yes | Yes |
| Customize HTML fallback | Allows customization for manual inputs | No | No |
| Sending AMP emails | Yes | No | No |
| Feature | Mailmodo | klaviyo | moosend |
|---|---|---|---|
| Interactive AMP widgets | 16 AMP elements | No AMP elements. | No AMP elements. |
| Carousel/Image Carousel | Yes | No | No |
| Accordion | No | No | No |
| Basic Event invitation | Yes,with forms | No | No |
| Add to calendar | Yes | No | No |
| Calendly | Yes | No | No |
| Zoom Webinar | Yes | No | No |
| Shopify Card Abandoment | Yes | No | No |
| Shopify Product Recommendation | Yes | No | No |
| Poll | Yes | No | No |
| Live Price Ticker | Yes | No | No |
| Star Rating | Yes | No | No |
| NPS Rating | Yes | No | No |
| Thumbs up or down | Yes | No | No |
| Emoji Rating | Yes | No | No |
| Chip selection | Yes | No | No |
| Spin the Wheel | Yes | No | No |
| Quiz | Yes | No | No |
| Gokwik | Yes | No | No |
| Form | Yes | Yes, has website signup forms | Yes, has website signup forms |
| Star Rating | Yes | No | No |
| Thumbs up or down | Yes | No | No |
| Thumbs up or down | Structured for case specific | No | No |
| Star Rating | Yes | No | No |
| Form Submission capture | Automatic collection and storage of form submission data. Export options available | Collects form submission data as contacts | Collects form submission data as contacts |
| Conditional forms | Yes | Not Applicable | Not Applicable |
| Step wise forms | Yes | Not Applicable | Not Applicable |
| Hidden field | No | Not Applicable | Not Applicable |
| Form fields | 15 field options | 9 field options Also have discount coupon | 9 field options Also have discount coupon |
| Dropdown | Yes | Yes | Yes |
| Radio | Yes | Yes | Yes |
| Checkbox | Yes | Yes | Yes |
| Emoji | Yes | No | No |
| Thumbs up or down | Structured for case specific | No | No |
| Text | Yes | Yes | Yes |
| Multiline | Yes | Yes | Yes |
| Image Link | Structured for case specific | Yes | Yes |
| Date picker | Yes | Yes | Yes |
| Time picker | Yes | Yes | Yes |
| Phone number | Yes | Yes | Yes |
| Single chip | Yes | No | No |
| Multichip | Yes | No | No |
| Star Rating | Yes | No | No |
| Nps Rating | Yes | No | No |
Contact & Campaign
Your email campaigns perform better when your tool monitors your subscriber’s behavior. You can use it to create dynamic segments and optimize for open rates.
| Feature | Mailmodo | klaviyo | moosend |
|---|---|---|---|
| Triggered | Yes | No, but possible by automations | No, but possible by automations |
| Bulk | Yes | Yes | Yes |
| AB testing subject line | Yes | Yes | Yes |
| Sending Schedule | Supports email sending by send now, schedule later and fragmented scheduling | Send and Schedule(at a particular time or over a time period) are two different options | Send and Schedule(at a particular time or over a time period) are two different options |
| Fragmented/Batch Scheduling | Yes | Yes | Yes |
| Send time optimization | Yes | No | No |
| Feature | Mailmodo | klaviyo | moosend |
|---|---|---|---|
| Dynamic segments | Yes | Yes | Yes |
| Static segments | Yes | No | No |
| Segment on basis of campaign activity | Yes | Yes | Yes |
| Pre-built segments | based on engagement | No | No |
| Contact-level campaign data | Yes | Yes | Yes |
| Add contacts via | Manually, CSV, API, Apps, CRM, etc. | File import, copy and paste contact's details | File import, copy and paste contact's details |
Automation
You are more productive when you have set up automations to trigger emails based on a contact’s activity - clicks, opens, submissions, and more.
| Feature | Mailmodo | klaviyo | moosend |
|---|---|---|---|
| Journey Advancement | Basic email handling and webhooks available | Basic email handling with very limited trigger and actions | Basic email handling with very limited trigger and actions |
| Drag & drop journey builder | Yes | No | No |
| Trigger options | 12 trigger options and 5 Categories of start point
| 4 trigger options
| 4 trigger options
|
| Rules/Conditions | 9 Rules
| 3 Rules
| 3 Rules
|
| Actions | 6 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey | 5 Actions Email, SMS, Update profile property, notification, webhook | 5 Actions Email, SMS, Update profile property, notification, webhook |
| Limitations | Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger | Only one trigger point and cannot be changed once configured. Previous email campaign stats cannot be used in flow individually. | Only one trigger point and cannot be changed once configured. Previous email campaign stats cannot be used in flow individually. |
| Web/App/External event triggers | Yes | Yes | Yes |
| CRM triggers | Yes | Yes | Yes |
| Pre-made email flows | No | Yes, 10 flows available | Yes, 10 flows available |
| Email flows Inspiration | Yes, have a dedicated industry wise research to send engaging drips. | No | No |
Analytics
What your email marketing tool can track, you can improve. Data on opens, clicks, bounces, and unsubscribes are a must-have. Some tools also have advanced features like click heatmap.
| Feature | Mailmodo | klaviyo | moosend |
|---|---|---|---|
| Opens | Yes | Yes, last open time | Yes, last open time |
| Clicks | Yes | Yes, last clicked time | Yes, last clicked time |
| CTOR | Yes | No | No |
| Submissions | Yes | No | No |
| Bounces | Yes | Yes | Yes |
| Blocked | Yes | No | No |
| Unsubscribe | Yes | Yes | Yes |
| Spam complaints | Yes | Yes | Yes |
| Forwards | Yes | No | No |
| Device usage | Yes | Yes | Yes |
| Email clients | Yes | Yes | Yes |
| Link click tracking | Yes | Yes | Yes |
| Click heatmap | Yes | No | No |
| Custom analytics dashboard | No, upcoming | No | No |
| Graphical rep | No | Yes | Yes |
Customer Support
Most email platforms provide chat and email support, while a few also help you with human customer support. You can choose a tool based on your preferred mode of communication.
| Feature | Mailmodo | klaviyo | moosend |
|---|---|---|---|
| Trial Period | 21 days on all plans | Has free plan. | Has free plan. |
| Customer support | Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalized kick off call and onboarding manager too | Email and chat support | Email and chat support |
| Account activation | Generally email verification is done. 2-factor authentication can be configured manually | Email verification | Email verification |
| Onboarding form | Onboarding form requires:
| Onboarding form requires:
| Onboarding form requires:
|
| Product education |
| Prompts from connecting store till recovering lost audience. Focused towards ecommerce yet segmented users to connect with them effectively | Prompts from connecting store till recovering lost audience. Focused towards ecommerce yet segmented users to connect with them effectively |
| Product theme | Light theme | Light theme | Light theme |
| Feature | Mailmodo | klaviyo | moosend |
|---|---|---|---|
| Dynamic data | Yes | Yes | Yes |
| Spam testing | No | No | No |
| Integrations | 21 integrations More details. | 325 integrations [More details.] (https://www.klaviyo.com/ecommerce-integrations) | 325 integrations [More details.] (https://www.klaviyo.com/ecommerce-integrations) |
| Drag and drop | Yes | Yes | Yes |
| Transactional emails | Yes | No | No |
| Content optimization | No | No | No |
| REST API | Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail. |
Frequently asked questions
Everything you need to know about the product and billing.
Klaviyo offers a free trial. You can create an account, edit and customize email templates, import and sync your data, and send emails with it. You can send a maximum of 500 emails to up to 250 contacts. You also receive 150 SMS credits. Once you exceed that limit, you will receive a prompt to upgrade your account by paying a fee.
Klaviyo was designed keeping eCommerce businesses in mind, while Mailmodo is an email marketing platform that caters to all kinds of organizations. For businesses that don’t sell physical products online, like service-based companies, Mailmodo has a range of features, such as AMP email interactivity and integrations with Hubspot, Google Sheets, Influencer Bit, and Pabbly to help you scale up.
Mailmodo is a better choice in terms of email deliverability. If you’re a Klaviyo user, your fluctuating email deliverability rates may be attributed to a low engagement history, poor domain reputation, or scammy email list. Mailmodo helps boost your email deliverability by giving you expert consultations, helping you with domain warm up, and removing spammers from our platform.
You can use Moosend for free to send unlimited emails to 1,000 contacts. However, if the contact limit feels restricting, consider using Moosend alternatives like Mailmodo that comes with an affordable pricing plan.
We recommend you to use Moosend if you manage invitations via email marketing. But we don’t recommend the tool for businesses that need advanced automation. Instead, Moosend alternatives like Mailmodo offer custom multistep automation at a more affordable price.
Moosend’s spam rate is high enough to cause low email deliverability. Their users’ emails often end up in spam. You can achieve better email deliverability with Mailmodo's dedicated servers, consultation, and help with your domain warm-up.
Mailmodo customers have seen legendary growth
Easiest to use email marketing software in 2024
Get 3X conversions
with interactive emails
Create & send interactive emails without coding
Put revenue on auto-pilot with pre-built journeys
Save time with AI-powered email content creation
1000+ businesses grew with Mailmodo, including
