Campaign Monitor Vs Klaviyo - Which one’s for you?

Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of Campaign Monitor vs Klaviyo, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.

How Campaign Monitor compares with Klaviyo

Here’s a summary and non-biased comparison between Campaign Monitor and Klaviyo on the basis of email marketing features


Email editing and creation	Provides a basic email editor, HTML editor and a text editor. Editor can create HTML emails only.	Provides 3 different editors: drag and drop, text only and HTML custom code. Editor can create HTML emails only.
Automation	Automations have basic email handling cabability along conditions to perform basic email marketing.	Automations have basic email handling capability. The most common things seem missing. There is not conditional flow based on the stats of the previous email sent.
Integration	107 integrations	325 integrations
Transactional emails	Yes	Not available.
Ease of Access	Basic email marketing software with every other requirement but lacks at places where we expect automation triggered from 3rd party. Also, creating email editing capability is low	Email marketing software focused on ecommerce but lacks basic functionalities.
Customer Support	Email Support, In-App dedicated support, In-App Knowledge base, Customer Support	Email Support, In-App dedicated support, In-App Knowledge base, Dedicated Account Manager.
Interactive emails	No	Not available
Other marketing features	Has the following tools on marketing: - Signup forms for pages. - SMS marketing	Has the following tools on marketing: - Signup forms for pages - SMS marketing

Read Campaign Monitor review

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Drive conversion with interactive emails

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How about an email marketing platform that can provide ~3X lift to your email performance?

Think better email deliverability.

Higher open rates.

Better email conversion..

More growth

Sounds too good to be a real tool? Well, here’s the best part. This exists.

Meet Mailmodo, improving email conversions one email at a time

Fix all your email marketing problems and convert it into your most powerful growth channel.

Managed deliverability

Get amazing inbox placement with concierge support

Affordable pricing

Scale your email marketing with an affordable and easy pricing

Reliable customer support

Get human support whenever you need including onboarding and migration customer support

Here’s how Mailmodo compares to both Klaviyo & Campaign Monitor

Feature	Mailmodo	campaignmonitor	klaviyo
Trial Period	21 days on all plans	Using free trial, one can send campaigns to up to 5 people	Has free plan.
Customer support	Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalied kick off call and onboarding manager too	Email Support, Phone Support, Deliverability support, Help center, Training videos, Email academy	Email and chat support
Account activation	Generally email verification is done. 2-factor authentication can be configured manually	Email verification	Email verification
Onboarding form	Onboarding form requires: First name of the user Reason for using Mailmodo as a tool Total number of emails or subscribers Phone number of the user	Onboarding form requires: Who will use this account? Approximately how many employees work at your organization? What best describes your level of experience using email marketing software? Have you used Campaign Monitor before? What best describes your role in the organization? What best describes your role in the organization? Approximately how many subscribers do you need to import? And what best describes your organization? Select the most important goals you want to achieve with Campaign Monitor	Onboarding form requires: First name of the use. Last name of the user Company name of the user Website URL of the company How will you use Klaviyo? How many companies do you have? Address of the company Sender name and sender email id.
Product education	Stepwise instructions(basic and advanced) are provided to send out the first email. Team provides demo on-demand. Also have dedicated course(Email Marketing Masterclass)	No education but redirects from dashboard to section based on requirement	Prompts from connecting store till recovering lost audience. Focused towards ecommerce yet segmented users to connect with them effectively
Product theme	Light theme	Light theme	Light theme

Feature	Mailmodo	campaignmonitor	klaviyo
In-product templates	67 and growing templates	120 and growing templates	94 and growing templates
Has a template inspiration gallery	Yes, free inspiration gallery	Yes, free inspiration gallery	Yes, free inspiration gallery
Inspirational Templates count	200+ templates	108 templates	2035 templates

Feature	Mailmodo	campaignmonitor	klaviyo
AMP email creation	Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge	No	No
Whitelisting support	Provides dedicated whitelisting support	No	No
Automatic HTML fallback	Yes	Yes	Yes
Customize HTML fallback	Allows customization for manual inputs	Yes	No
Sending AMP emails	Yes	No	No

Feature	Mailmodo	campaignmonitor	klaviyo
Template editor	Can create from scratch or select template from library	Can create from scratch or select template from library	Can create from scratch or select template from library
Email Dimensions	3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email	Have fixed width of 600 px	Have a fixed width of 600 px
Pre-made layouts	12 variations of layouts to select from	4 layout to select from - Newsletter, Welcome, Annoucements and Update	Not Applicable
Pre-made blocks/modules	12 Headers 54 Content Cards 14 Gallery 13 CTAs 29 Forms 15 Product Cards 12 Footers	Not Applicable	Not Applicable
Ability to save & reuse blocks	Can save any layout block	Not Applicable	Can save any layout block and element
Design Options	Common options like pading, email body and email bg color options are provided	Common options like email bg color options are provided but email padding doesn't exist	Common options like email bg color options are provided. Email border is an add on
Supported Email Fonts	Total 46 fonts 11 email safe fonts 24 web safe fonts 11 web fonts.	Total 37 fonts	Total 20 fonts Can add extra fonts
If non-standard font is used	Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported	No prompt	No prompt
Template preview	HTML and AMP are displayed together with toggle between desktop and mobile screens	Only HTML email with side by side display of desktop and mobile screens	Only HTML email with side by side display of desktop and mobile screens
Template testing	HTML and AMP versions are different, supports unlimited testing	Only HTML and supports unlimited testing.	Only HTML, supports unlimited testing
Adding custom HTML code	No	No	No. But can be done with dedicated HTML editor
Rich text editor	Yes	No	Yes

Feature	Mailmodo	campaignmonitor	klaviyo
Interactive AMP widgets	16 AMP elements	No AMP elements	No AMP elements.
Carousel/Image Carousel	Yes	No	No
Accordion	No	No	No
Basic Event invitation	Yes,with forms	No	No
Add to calendar	Yes	No	No
Calendly	Yes	No	No
Zoom Webinar	Yes	No	No
Shopify Card Abandoment	Yes	No	No
Shopify Product Recommendation	Yes	No	No
Poll	Yes	No	No
Live Price Ticker	Yes	No	No
Star Rating	Yes	No	No
NPS Rating	Yes	No	No
Thumbs up or down	Yes	No	No
Emoji Rating	Yes	No	No
Chip selection	Yes	No	No
Spin the Wheel	Yes	No	No
Quiz	Yes	No	No
Gokwik	Yes	No	No
Form	Yes	No	Yes, has website signup forms
Star Rating	Yes	No	No
Thumbs up or down	Yes	No	No

Feature	Mailmodo	campaignmonitor	klaviyo
Thumbs up or down	Structured for case specific	Not Applicable	No
Star Rating	Yes	Not Applicable	No
Form Submission capture	Automatic collection and storage of form submission data. Export options available	Not Applicable	Collects form submission data as contacts
Conditional forms	Yes	Not Applicable	Not Applicable
Step wise forms	Yes	Not Applicable	Not Applicable
Hidden field	No	Not Applicable	Not Applicable
Form fields	15 field options	Not Applicable	9 field options Also have discount coupon
Dropdown	Yes	Not Applicable	Yes
Radio	Yes	Not Applicable	Yes
Checkbox	Yes	Not Applicable	Yes
Emoji	Yes	Not Applicable	No
Thumbs up or down	Structured for case specific	Not Applicable	No
Text	Yes	Not Applicable	Yes
Multiline	Yes	Not Applicable	Yes
Image Link	Structured for case specific	Not Applicable	Yes
Date picker	Yes	Not Applicable	Yes
Time picker	Yes	Not Applicable	Yes
Phone number	Yes	Not Applicable	Yes
Single chip	Yes	Not Applicable	No
Multichip	Yes	Not Applicable	No
Star Rating	Yes	Not Applicable	No
Nps Rating	Yes	Not Applicable	No

Feature	Mailmodo	klaviyo
Dynamic segments	Yes	Yes
Static segments	Yes	No
Segment on basis of campaign activity	Yes	Yes
Pre-built segments	based on engagement	No
Contact-level campaign data	Yes	Yes
Add contacts via	Manually, CSV, API, Apps, CRM, etc.	File import, copy and paste contact's details

Feature	Mailmodo	campaignmonitor	klaviyo
Triggered	Yes	Yes	No, but possible by automations
Bulk	Yes	Yes	Yes
AB testing subject line	Yes	Yes	Yes
Sending Schedule	Supports email sending by send now, schedule later and fragmented scheduling	Send and Schedule are two different options	Send and Schedule(at a particular time or over a time period) are two different options
Fragmented/Batch Scheduling	Yes	No	Yes
Send time optimization	Yes	No	No

Feature	Mailmodo	klaviyo
Opens	Yes	Yes, last open time
Clicks	Yes	Yes, last clicked time
CTOR	Yes	No
Submissions	Yes	No
Bounces	Yes	Yes
Blocked	Yes	No
Unsubscribe	Yes	Yes
Spam complaints	Yes	Yes
Forwards	Yes	No
Device usage	Yes	Yes
Email clients	Yes	Yes
Link click tracking	Yes	Yes
Click heatmap	Yes	No
Custom analytics dashboard	No, upcoming	No
Graphical rep	No	Yes

Feature	Mailmodo	campaignmonitor	klaviyo
Journey Advancement	Basic email handling and webhooks available	Basic email handling with very limited trigger and automations	Basic email handling with very limited trigger and actions
Drag & drop journey builder	Yes	No	No
Trigger options	12 trigger options and 5 Categories of start point Manual Trigger Specific Contacts Contacts Contacts added to a list, Change in property of a contact, Contact enters or leaves a segment, Occurance of date AMP activities Form Submission Custom events Occurence of an event External Platform API/Webhook, Zapier, Make, Integromat, Influencerbit	8 trigger options Welcome Journey Subscriber joins the list An action in your online store Subscriber exits a segment Subscriber enters a segment A date An anniversary of a date RSS workflow	4 trigger options List Segment Metrics Data property
Rules/Conditions	9 Rules Campaign Activities: Opened, Clicked, Submitted Advanced Conditions: Contact property, List/Segment membership Delay: Wait for a time period, Wait till specific time, Wait for an event	5 Rules Condition Subscriber details Segment membership Journey activity Custom fields Campaign activity	3 Rules Timings Conditional split Triggered split.
Actions	6 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey	2 actions Email, Delay	5 Actions Email, SMS, Update profile property, notification, webhook
Limitations	Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger	Only one trigger point and limited actions	Only one trigger point and cannot be changed once configured. Previous email campaign stats cannot be used in flow individually.
Web/App/External event triggers	Yes	Yes	Yes
CRM triggers	Yes	Yes	Yes
Pre-made email flows	No	Yes, aka work flow guides	Yes, 10 flows available
Email flows Inspiration	Yes, have a dedicated industry wise research to send engaging drips.	No	No

Feature	Mailmodo	campaignmonitor	klaviyo
Dynamic data	Yes	Yes, but complex	Yes
Spam testing	No	Yes	No
Integrations	21 integrations More details.	107 Integrations More details.	325 integrations [More details.] (https://www.klaviyo.com/features/integration/)
Drag and drop	Yes	Yes	Yes
Transactional emails	Yes	Yes	No
Content optimization	No	No	No
REST API	Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail.	Yes Has email, campaign and journey level APIs Refer this page to understand in detail.	Yes Refer this page to understand in details.

Mailmodo is your one-stop email marketing need

Mailmodo can help you with any email marketing use-case you have. It’s a complete email marketing platform.

Visual Journey Builder

Build a user journey to send automated emails triggered by events, webhooks, integrations, CRMs, etc.

Easy Integrations

Integrate with CRMs and marketing tools like HubSpot, Zapier, Google Sheets, Calendly, Zoom

Transactional emails

Send bulk transactional AMP emails using API & webhook triggers based on user behaviors.

Contact List Management

Segment users based on attributes or past campaign activities like Open, Click & Form Submissions

Complete Email Analytics

Analyze all your data- Delivered, Opens, Clicks, Subject line A/B tests, etc. for both AMP & HTML emails

High Deliverability

Get high deliverability & opens with well managed & dedicated IPs and advice from our deliverability team

Do more with emails - bring in the interactive email experience

Mailmodo helps you use AMP emails without any developer or designers help.

No redirects

Get amazing inbox placement with concierge support

Unique email experience

Get amazing inbox placement with concierge support

Higher conversions

Get amazing inbox placement with concierge support

Many folks have migrated from Mailmchimp to Mailmodo and seen amazing results

“We saw a massive 250% increase in responses to our NPS survey emails. Our users loved the email as it enabled them to share their thoughts with us without even getting redirected once.”

Subhash Dash

Razorpay

“We moved from Mailchimp to Mailmodo because of interactive emails and direct checkouts. Our campaigns saw a visible increase in numbers.”

Ridhima Achaliya

Traya

“With Mailmodo’s fragmented batch scheduling, controlling the size of each batch of recipients was possible and open rates shot up from 12% to 38%”

Pragya Choudhary

Project Pro

What product experts say about Mailmodo?

Companies trust us

Are you still confused about which platform is the right one for you?

Talk to our email experts and find the best solution for your brand. On the house.

Frequently asked questions

You can create an account for free to try Campaign Monitor and send an email campaign to five contacts. If you exceed the contact limit, you will have to buy the paid plan starting from $9/month, where you can send emails to 500 contacts. For a more affordable alternative, you can consider using Mailmodo.

Campaign Monitor is not HIPAA compliant. Although they’ve signed a Business Associate Agreement (BAA), Campaign Monitor won't allow you to utilize their service to send emails containing Protected Health Information (PHI). If you’re looking for a HIPAA compliant ESP, consider using Mailmodo.

Subscribers have frequently expressed frustration with Campaign Monitor for its high spam rates and occasionally blocked servers. Use Mailmodo if you want a higher deliverability rate. We assist clients with domain warming, stop spammers, and provide advice on increasing deliverability rates.

Klaviyo offers a free trial. You can create an account, edit and customize email templates, import and sync your data, and send emails with it. You can send a maximum of 500 emails to up to 250 contacts. You also receive 150 SMS credits. Once you exceed that limit, you will receive a prompt to upgrade your account by paying a fee.

Klaviyo was designed keeping eCommerce businesses in mind, while Mailmodo is an email marketing platform that caters to all kinds of organizations. For businesses that don’t sell physical products online, like service-based companies, Mailmodo has a range of features, such as AMP email interactivity and integrations with Hubspot, Google Sheets, Influencer Bit, and Pabbly to help you scale up.

Mailmodo is a better choice in terms of email deliverability. If you’re a Klaviyo user, your fluctuating email deliverability rates may be attributed to a low engagement history, poor domain reputation, or scammy email list. Mailmodo helps boost your email deliverability by giving you expert consultations, helping you with domain warm up, and removing spammers from our platform.