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Klaviyo Vs Zoho Campaigns - Which one’s for you?

Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of Klaviyo vs Zoho Campaigns, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.

How Klaviyo compares with Zoho Campaigns

Here’s a summary and non-biased comparison between Klaviyo and Zoho Campaigns on the basis of email marketing features

Email editing and creation

Provides 3 different editors: drag and drop, text only and HTML custom code. Editor can create HTML emails only.

Provides a HTML and plain text editor. It has drag and drop, responsive features

Automation

Automations have basic email handling capability. The most common things seem missing. There is not conditional flow based on the stats of the previous email sent.

Automation is divided into autoresponders and workflows. It has 7 different types of pre-defined auto responders making it easy to create. Workflows consists of numerous triggers including API? webhook/integrations, actions and conditions

Integration

325 integrations

65 integrations

Transactional emails

Not available.

No. but can done by automations. Also trasactional mails are supported by their in-house transactional email service- zepto mail

Ease of Access

Email marketing software focused on ecommerce but lacks basic functionalities.

Good UI/Ux design and the campaign builder is pretty easy to underastand and use.

Customer Support

Email Support, In-App dedicated support, In-App Knowledge base, Dedicated Account Manager.

Telephonic support,Email Support, Chat Support, Video Tutorials, Knowledge base.

Interactive emails

Not available

No.

Other marketing features

Has the following tools on marketing: - Signup forms for pages - SMS marketing

Has the following tools on marketing: - Websites builder for landing pages. - Online stores on websites. - RSS Campaigns - SMS marketing - Social media campaigns

Drive conversion with interactive emails

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Not sure yet?

How about an email marketing platform that can provide ~3X lift to your email performance?

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Think better email deliverability.

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Higher open rates.

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Better email conversion..

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More growth

Sounds too good to be a real tool? Well, here’s the best part. This exists.

Meet Mailmodo, improving email conversions one email at a time

Fix all your email marketing problems and convert it into your most powerful growth channel.

Managed deliverability

Get amazing inbox placement with concierge support

Affordable pricing

Scale your email marketing with an affordable and easy pricing

Reliable customer support

Get human support whenever you need including onboarding and migration customer support

Here’s how Mailmodo compares to both Zoho Campaigns & Klaviyo

FeatureMailmodoklaviyozoho-campaigns
Trial Period

21 days on all plans

Has free plan.

Has free plan.

Customer support

Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalied kick off call and onboarding manager too

Email and chat support

Email and chat support

Account activation

Generally email verification is done. 2-factor authentication can be configured manually

Email verification

Email verification

Onboarding form

Onboarding form requires:

  • First name of the user
  • Reason for using Mailmodo as a tool
  • Total number of emails or subscribers
  • Phone number of the user

Onboarding form requires:

  • First name of the use.
  • Last name of the user
  • Company name of the user
  • Website URL of the company
  • How will you use Klaviyo?
  • How many companies do you have?
  • Address of the company
  • Sender name and sender email id.

Onboarding form requires:

  • First name of the use.
  • Last name of the user
  • Company name of the user
  • Website URL of the company
  • How will you use Klaviyo?
  • How many companies do you have?
  • Address of the company
  • Sender name and sender email id.
Product education
  • Stepwise instructions(basic and advanced) are provided to send out the first email.
  • Team provides demo on-demand.
  • Also have dedicated course(Email Marketing Masterclass)

Prompts from connecting store till recovering lost audience. Focused towards ecommerce yet segmented users to connect with them effectively

Prompts from connecting store till recovering lost audience. Focused towards ecommerce yet segmented users to connect with them effectively

Product theme

Light theme

Light theme

Light theme

FeatureMailmodoklaviyozoho-campaigns
In-product templates

67 and growing templates

94 and growing templates

94 and growing templates

Has a template inspiration gallery

Yes, free inspiration gallery

Yes, free inspiration gallery

Yes, free inspiration gallery

Inspirational Templates count

200+ templates

2035 templates

2035 templates

FeatureMailmodoklaviyozoho-campaigns
AMP email creation

Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge

No

No

Whitelisting support

Provides dedicated whitelisting support

No

No

Automatic HTML fallback

Yes

Yes

Yes

Customize HTML fallback

Allows customization for manual inputs

No

No

Sending AMP emails

Yes

No

No

FeatureMailmodoklaviyozoho-campaigns
Template editor

Can create from scratch or select template from library

Can create from scratch or select template from library

Can create from scratch or select template from library

Template building fuctionality

Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button

Elements can be dragged and dropped any where within the email

Elements can be dragged and dropped any where within the email

Email Dimensions

3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email

Have a fixed width of 600 px

Have a fixed width of 600 px

Pre-made layouts

12 variations of layouts to select from

Not Applicable

Not Applicable

Pre-made blocks/modules
  • 12 Headers
  • 54 Content Cards
  • 14 Gallery
  • 13 CTAs
  • 29 Forms
  • 15 Product Cards
  • 12 Footers

Not Applicable

Not Applicable

Ability to save & reuse blocks

Can save any layout block

Can save any layout block and element

Can save any layout block and element

Design Options

Common options like pading, email body and email bg color options are provided

Common options like email bg color options are provided. Email border is an add on

Common options like email bg color options are provided. Email border is an add on

Supported Email Fonts

Total 46 fonts

  • 11 email safe fonts
  • 24 web safe fonts
  • 11 web fonts.

Total 20 fonts Can add extra fonts

Total 20 fonts Can add extra fonts

If non-standard font is used

Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported

No prompt

No prompt

Template preview

HTML and AMP are displayed together with toggle between desktop and mobile screens

Only HTML email with side by side display of desktop and mobile screens

Only HTML email with side by side display of desktop and mobile screens

Template testing

HTML and AMP versions are different, supports unlimited testing

Only HTML, supports unlimited testing

Only HTML, supports unlimited testing

Adding custom HTML code

No

No. But can be done with dedicated HTML editor

No. But can be done with dedicated HTML editor

Rich text editor

Yes

Yes

Yes

FeatureMailmodoklaviyozoho-campaigns
Interactive AMP widgets

16 AMP elements

No AMP elements.

No AMP elements.

Carousel/Image Carousel

Yes

No

No

Accordion

No

No

No

Basic Event invitation

Yes,with forms

No

No

Add to calendar

Yes

No

No

Calendly

Yes

No

No

Zoom Webinar

Yes

No

No

Shopify Card Abandoment

Yes

No

No

Shopify Product Recommendation

Yes

No

No

Poll

Yes

No

No

Live Price Ticker

Yes

No

No

Star Rating

Yes

No

No

NPS Rating

Yes

No

No

Thumbs up or down

Yes

No

No

Emoji Rating

Yes

No

No

Chip selection

Yes

No

No

Spin the Wheel

Yes

No

No

Quiz

Yes

No

No

Gokwik

Yes

No

No

Form

Yes

Yes, has website signup forms

Yes, has website signup forms

Star Rating

Yes

No

No

Thumbs up or down

Yes

No

No

FeatureMailmodoklaviyozoho-campaigns
Thumbs up or down

Structured for case specific

No

No

Star Rating

Yes

No

No

Form Submission capture

Automatic collection and storage of form submission data. Export options available

Collects form submission data as contacts

Collects form submission data as contacts

Conditional forms

Yes

Not Applicable

Not Applicable

Step wise forms

Yes

Not Applicable

Not Applicable

Hidden field

No

Not Applicable

Not Applicable

Form fields

15 field options

9 field options Also have discount coupon

9 field options Also have discount coupon

Dropdown

Yes

Yes

Yes

Radio

Yes

Yes

Yes

Checkbox

Yes

Yes

Yes

Emoji

Yes

No

No

Thumbs up or down

Structured for case specific

No

No

Text

Yes

Yes

Yes

Multiline

Yes

Yes

Yes

Image Link

Structured for case specific

Yes

Yes

Date picker

Yes

Yes

Yes

Time picker

Yes

Yes

Yes

Phone number

Yes

Yes

Yes

Single chip

Yes

No

No

Multichip

Yes

No

No

Star Rating

Yes

No

No

Nps Rating

Yes

No

No

FeatureMailmodoklaviyozoho-campaigns
Dynamic segments

Yes

Yes

Yes

Static segments

Yes

No

No

Segment on basis of campaign activity

Yes

Yes

Yes

Pre-built segments

based on engagement

No

No

Contact-level campaign data

Yes

Yes

Yes

Add contacts via

Manually, CSV, API, Apps, CRM, etc.

File import, copy and paste contact's details

File import, copy and paste contact's details

FeatureMailmodoklaviyozoho-campaigns
Triggered

Yes

No, but possible by automations

No, but possible by automations

Bulk

Yes

Yes

Yes

AB testing subject line

Yes

Yes

Yes

Sending Schedule

Supports email sending by send now, schedule later and fragmented scheduling

Send and Schedule(at a particular time or over a time period) are two different options

Send and Schedule(at a particular time or over a time period) are two different options

Fragmented/Batch Scheduling

Yes

Yes

Yes

Send time optimization

Yes

No

No

FeatureMailmodoklaviyozoho-campaigns
Opens

Yes

Yes, last open time

Yes, last open time

Clicks

Yes

Yes, last clicked time

Yes, last clicked time

CTOR

Yes

No

No

Submissions

Yes

No

No

Bounces

Yes

Yes

Yes

Blocked

Yes

No

No

Unsubscribe

Yes

Yes

Yes

Spam complaints

Yes

Yes

Yes

Forwards

Yes

No

No

Device usage

Yes

Yes

Yes

Email clients

Yes

Yes

Yes

Link click tracking

Yes

Yes

Yes

Click heatmap

Yes

No

No

Custom analytics dashboard

No, upcoming

No

No

Graphical rep

No

Yes

Yes

FeatureMailmodoklaviyozoho-campaigns
Journey Advancement

Basic email handling and webhooks available

Basic email handling with very limited trigger and actions

Basic email handling with very limited trigger and actions

Drag & drop journey builder

Yes

No

No

Trigger options

12 trigger options and 5 Categories of start point

  • Manual Trigger Specific Contacts

  • Contacts Contacts added to a list, Change in property of a contact, Contact enters or leaves a segment, Occurance of date

  • AMP activities Form Submission

  • Custom events Occurence of an event

  • External Platform API/Webhook, Zapier, Make, Integromat, Influencerbit

4 trigger options

  • List
  • Segment
  • Metrics
  • Data property

4 trigger options

  • List
  • Segment
  • Metrics
  • Data property
Rules/Conditions

9 Rules

  • Campaign Activities: Opened, Clicked, Submitted

  • Advanced Conditions: Contact property, List/Segment membership

  • Delay: Wait for a time period, Wait till specific time, Wait for an event

3 Rules

  • Timings
  • Conditional split
  • Triggered split.

3 Rules

  • Timings
  • Conditional split
  • Triggered split.
Actions

6 Actions

Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey

5 Actions

Email, SMS, Update profile property, notification, webhook

5 Actions

Email, SMS, Update profile property, notification, webhook

Limitations

Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger

Only one trigger point and cannot be changed once configured. Previous email campaign stats cannot be used in flow individually.

Only one trigger point and cannot be changed once configured. Previous email campaign stats cannot be used in flow individually.

Web/App/External event triggers

Yes

Yes

Yes

CRM triggers

Yes

Yes

Yes

Pre-made email flows

No

Yes, 10 flows available

Yes, 10 flows available

Email flows Inspiration

Yes, have a dedicated industry wise research to send engaging drips.

No

No

FeatureMailmodoklaviyozoho-campaigns
Dynamic data

Yes

Yes

Yes

Spam testing

No

No

No

Integrations

21 integrations More details.

325 integrations [More details.] (https://www.klaviyo.com/ecommerce-integrations)

325 integrations [More details.] (https://www.klaviyo.com/ecommerce-integrations)

Drag and drop

Yes

Yes

Yes

Transactional emails

Yes

No

No

Content optimization

No

No

No

REST API

Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail.

Yes Refer this page to understand in details.

Yes Refer this page to understand in details.

Mailmodo is your one-stop email marketing need

Mailmodo can help you with any email marketing use-case you have. It’s a complete email marketing platform.

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Visual Journey Builder

Build a user journey to send automated emails triggered by events, webhooks, integrations, CRMs, etc.

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Easy Integrations

Integrate with CRMs and marketing tools like HubSpot, Zapier, Google Sheets, Calendly, Zoom

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Transactional emails

Send bulk transactional AMP emails using API & webhook triggers based on user behaviors.

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Contact List Management

Segment users based on attributes or past campaign activities like Open, Click & Form Submissions

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Complete Email Analytics

Analyze all your data- Delivered, Opens, Clicks, Subject line A/B tests, etc. for both AMP & HTML emails

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High Deliverability

Get high deliverability & opens with well managed & dedicated IPs and advice from our deliverability team

Do more with emails - bring in the interactive email experience

Mailmodo helps you use AMP emails without any developer or designers help.

No redirects

Get amazing inbox placement with concierge support

Unique email experience

Get amazing inbox placement with concierge support

Higher conversions

Get amazing inbox placement with concierge support

emails

Many folks have migrated from Mailmchimp to Mailmodo and seen amazing results

“We saw a massive 250% increase in responses to our NPS survey emails. Our users loved the email as it enabled them to share their thoughts with us without even getting redirected once.”

Subhash Dash

Subhash Dash

Razorpay

“We moved from Mailchimp to Mailmodo because of interactive emails and direct checkouts. Our campaigns saw a visible increase in numbers.”

Ridhima Achaliya

Ridhima Achaliya

Traya

“With Mailmodo’s fragmented batch scheduling, controlling the size of each batch of recipients was possible and open rates shot up from 12% to 38%”

Pragya Choudhary

Pragya Choudhary

Project Pro

What product experts say about Mailmodo?

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Companies trust us

Are you still confused about which platform is the right one for you?

Talk to our email experts and find the best solution for your brand. On the house.

Frequently asked questions

Klaviyo offers a free trial. You can create an account, edit and customize email templates, import and sync your data, and send emails with it. You can send a maximum of 500 emails to up to 250 contacts. You also receive 150 SMS credits. Once you exceed that limit, you will receive a prompt to upgrade your account by paying a fee.

Klaviyo was designed keeping eCommerce businesses in mind, while Mailmodo is an email marketing platform that caters to all kinds of organizations. For businesses that don’t sell physical products online, like service-based companies, Mailmodo has a range of features, such as AMP email interactivity and integrations with Hubspot, Google Sheets, Influencer Bit, and Pabbly to help you scale up.

Mailmodo is a better choice in terms of email deliverability. If you’re a Klaviyo user, your fluctuating email deliverability rates may be attributed to a low engagement history, poor domain reputation, or scammy email list. Mailmodo helps boost your email deliverability by giving you expert consultations, helping you with domain warm up, and removing spammers from our platform.

Zoho Campaign offers a free trial for 14 days where you can access all the features and send up to 6,000 emails to 2,000 contacts. However, if you find the trial plan too brief and are looking to get your skin in the email marketing game, you can consider taking advantage of Mailmodo’s free trial plan.

If you’re not able to build complex workflows with Zoho Campaigns, you’re not alone. A lot of customers have complained about its limited automation capabilities. If you’re looking for an automation solution which offers you pre-made workflows, custom triggers, and endless integrations, consider using Mailmodo.

Zoho Campaigns has a poor deliverability rate, which causes your users’ emails to land in spam. Want to achieve better email deliverability? You can rely on Mailmodo's dedicated servers, warmed up domain, and suppression management strategies.