Brevo (formerly Sendinblue) Vs Campaign Monitor Comparison (2024)

Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of Brevo (formerly Sendinblue) vs Campaign Monitor, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.

How Brevo (formerly Sendinblue) compares with Campaign Monitor

Here’s a summary and non-biased comparison between Brevo (formerly Sendinblue) and Campaign Monitor on the basis of email marketing features

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Email editing and creation

Provides a HTML drag and drop email editor.

Provides a basic email editor, HTML editor and a text editor. Editor can create HTML emails only.

Automation

Has a visual email journey builder. It also offers different triggers, actions and conditions, including API/Webhook/Integrations

Automations have basic email handling cabability along conditions to perform basic email marketing.

Integration

58 integrations.

107 integrations

Transactional emails

On all plans (includes free as well as paid).

Yes

Ease of Access

Omnichannel software with easy usage to enable any user learn without any previous experience.

Basic email marketing software with every other requirement but lacks at places where we expect automation triggered from 3rd party. Also, creating email editing capability is low

Customer Support

Email, chat & phone support 24/7.

Email Support, In-App dedicated support, In-App Knowledge base, Customer Support

Interactive emails

No interactive emails.

No

Other marketing features

Has the following tools on marketing: ○ Subscription forms (embedded forms) for landing pages. ○ SMS to send transactional SMS to customers. ○ Send Whastapp messages. ○ Send notifications and many more.

- Signup forms for pages <br> - SMS marketing <br>

Why not consider an email marketing tool that gets 3x conversions?

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Interactive Emails

Create & send dynamic forms for customer feedback, product reviews, NPS surveys, and so much more.

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Dedicated Human Support

Get support whenever you need it via email, live chat, slack, or calls.

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Automate pre-built user journeys

Trigger emails based on Webhooks, conditional logic, time delays, and more.

Detailed comparision of Campaign Monitor, Brevo (formerly Sendinblue), and Mailmodo

Email Creation

When a tool has features like a drag-and-drop editor, pre-made templates, and interactive widgets, creating emails is quick and fun.

FeaturebrevocampaignmonitorMailmodo
Template editor

Can create from scratch or select template from library

Can create from scratch or select template from library

Can create from scratch or select template from library

Drag and Drop

Elements can be dragged and dropped any where within the email

Elements can be dragged and dropped any where within the email

Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button

Email Dimensions

Have fixed width of 600 px

Have fixed width of 600 px

3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email

Pre-made layouts

6 variations of layouts to select from

4 layout to select from - Newsletter, Welcome, Annoucements and Update

12 variations of layouts to select from

Pre-made blocks/modules

Not Applicable

Not Applicable

  • 12 Headers
  • 54 Content Cards
  • 14 Gallery
  • 13 CTAs
  • 29 Forms
  • 15 Product Cards
  • 12 Footers
Ability to save & reuse blocks

Yes, have saved blocks option

Not Applicable

Can save any layout block

Design Options

Common options like email bg color options are provided

Common options like email bg color options are provided but email padding doesn't exist

Common options like pading, email body and email bg color options are provided

Supported Email Fonts

Total 26 fonts

  • 12 web safe fonts
  • 14 google fonts

Total 37 fonts

Total 46 fonts

  • 11 email safe fonts
  • 24 web safe fonts
  • 11 web fonts.
If non-standard font is used

No prompt, but in manage fonts we can assign fallback fonts for each font

No prompt

Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported

Template preview

Only HTML display with toggle between desktop and mobile screens

Only HTML email with side by side display of desktop and mobile screens

HTML and AMP are displayed together with toggle between desktop and mobile screens

Template testing

Only HTML and supports unlimited testing

Only HTML and supports unlimited testing.

HTML and AMP versions are different, supports unlimited testing

Adding custom HTML code

Yes

No

No

Rich text editor

Yes

No

Yes

FeaturebrevocampaignmonitorMailmodo
In-product templates

42 and growing templates

120 and growing templates

67 and growing templates

Has a template inspiration gallery

No inspiration gallery

Yes, free inspiration gallery

Yes, free inspiration gallery

Inspirational Templates count

No inspiration gallery

108 templates

200+ templates

FeaturebrevocampaignmonitorMailmodo
AMP email creation

No

No

Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge

Whitelisting support

No

No

Provides dedicated whitelisting support

Automatic HTML fallback

No

Yes

Yes

Customize HTML fallback

No

Yes

Allows customization for manual inputs

Sending AMP emails

No

No

Yes

FeaturebrevocampaignmonitorMailmodo
Interactive AMP widgets

AMP elements are not supported

No AMP elements

16 AMP elements

Carousel/Image Carousel

No

No

Yes

Accordion

No

No

No

Basic Event invitation

No

No

Yes,with forms

Add to calendar

No

No

Yes

Calendly

No

No

Yes

Zoom Webinar

No

No

Yes

Shopify Card Abandoment

No

No

Yes

Shopify Product Recommendation

No

No

Yes

Poll

No

No

Yes

Live Price Ticker

No

No

Yes

Star Rating

No

No

Yes

NPS Rating

No

No

Yes

Thumbs up or down

No

No

Yes

Emoji Rating

No

No

Yes

Chip selection

No

No

Yes

Spin the Wheel

No

No

Yes

Quiz

No

No

Yes

Gokwik

No

No

Yes

Form

No, but has subscription forms for website

No

Yes

Star Rating

No

Not Applicable

Yes

Thumbs up or down

No

Not Applicable

Yes

Thumbs up or down

Not Applicable

No

Structured for case specific

Star Rating

Not Applicable

No

Yes

Form Submission capture

Sendinblue doesn't have email forms but have subscription forms for websites

Not Applicable

Automatic collection and storage of form submission data. Export options available

Conditional forms

Not Applicable

Not Applicable

Yes

Step wise forms

Not Applicable

Not Applicable

Yes

Hidden field

Not Applicable

Not Applicable

No

Form fields

11 field options

Not Applicable

15 field options

Dropdown

Yes

Not Applicable

Yes

Radio

Yes

Not Applicable

Yes

Checkbox

Yes

Not Applicable

Yes

Emoji

Not Applicable

Not Applicable

Yes

Thumbs up or down

Not Applicable

Not Applicable

Structured for case specific

Text

Yes

Not Applicable

Yes

Multiline

Yes

Not Applicable

Yes

Image Link

Not Applicable

Not Applicable

Structured for case specific

Date picker

Not Applicable

Not Applicable

Yes

Time picker

Not Applicable

Not Applicable

Yes

Phone number

Yes

Not Applicable

Yes

Single chip

Not Applicable

Not Applicable

Yes

Multichip

Not Applicable

Not Applicable

Yes

Star Rating

Not Applicable

Not Applicable

Yes

Nps Rating

Not Applicable

Not Applicable

Yes

Contact & Campaign

Your email campaigns perform better when your tool monitors your subscriber’s behavior. You can use it to create dynamic segments and optimize for open rates.

FeaturebrevocampaignmonitorMailmodo
Triggered

Yes

Yes

Yes

Bulk

Yes

Yes

Yes

AB testing subject line

Yes

Yes

Yes

Sending Schedule

Send now, Schedule for later and Best time sending options are available

Send and Schedule are two different options

Supports email sending by send now, schedule later and fragmented scheduling

Fragmented/Batch Scheduling

No

No

Yes

Send time optimization

Yes

No

Yes

FeaturebrevocampaignmonitorMailmodo
Dynamic segments

Yes

Yes

Static segments

No

Yes

Segment on basis of campaign activity

Yes

Yes

Pre-built segments

No

based on engagement

Contact-level campaign data

Yes

Yes

Add contacts via

Copy & Paste, Upload a file, Form and landing pages

Manually, CSV, API, Apps, CRM, etc.

Automation

You are more productive when you have set up automations to trigger emails based on a contact’s activity - clicks, opens, submissions, and more.

FeaturebrevocampaignmonitorMailmodo
Journey Advancement

Multiple entry point and advanced email and whatsapp handling, webhooks are available

Basic email handling with very limited trigger and automations

Basic email handling and webhooks available

Drag & drop journey builder

Yes

No

Yes

Trigger options

35 trigger options and 5 Categories of start point

  • Email Activity Email Marketing Activity: Opened, Clicked Unsubscribed. Transactional Email Activity: Opened, Clicked Unsubscribed.

  • Contact Details Anniversary, Contact attributes condition, A contact is added to a list, Contact filter conditions.

  • Contact submits a form

  • Website activity Contact visits a page, a contact clicks on external link, an event happens.

8 trigger options

  • Welcome Journey
  • Subscriber joins the list
  • An action in your online store
  • Subscriber exits a segment
  • Subscriber enters a segment
  • A date
  • An anniversary of a date
  • RSS workflow

12 trigger options and 5 Categories of start point

  • Manual Trigger Specific Contacts

  • Contacts Contacts added to a list, Change in property of a contact, Contact enters or leaves a segment, Occurance of date

  • AMP activities Form Submission

  • Custom events Occurence of an event

  • External Platform API/Webhook, Zapier, Make, Integromat, Influencerbit

Rules/Conditions

4 rules

  • Add a delay
  • Wait until
  • If/else
  • A/B split

5 Rules

  • Condition
  • Subscriber details
  • Segment membership
  • Journey activity
  • Custom fields
  • Campaign activity

9 Rules

  • Campaign Activities: Opened, Clicked, Submitted

  • Advanced Conditions: Contact property, List/Segment membership

  • Delay: Wait for a time period, Wait till specific time, Wait for an event

Actions

13 Actions

Send an email, Send a payment request, Send an SMS, Send a Whatsapp message, Send a notification, Add the contact into a list, Remove the contact from a list, Call a webhook, Update contact attribute, Blocklist a contact, Start another workflow, Go to another step, Record a coversion.

2 actions

Email, Delay

6 Actions

Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey

Limitations

Unlimited trigger points for each workflow and Automations can be used to change contact property, send email, send SMS, send whatsapp message and many more functionaity

Only one trigger point and limited actions

Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger

Web/App/External event triggers

Yes

Yes

Yes

CRM triggers

Yes

Yes

Yes

Pre-made email flows

Yes. Total 8 inspirations

Abandon cart, product purchase, welcome message, marketing activity, anniversary date, website event, transactional activity, page visit.

Yes, aka work flow guides

No

Email flows Inspiration

No

No

Yes, have a dedicated industry wise research to send engaging drips.

Analytics

What your email marketing tool can track, you can improve. Data on opens, clicks, bounces, and unsubscribes are a must-have. Some tools also have advanced features like click heatmap.

FeaturebrevocampaignmonitorMailmodo
Opens

Yes

Yes

Clicks

Yes

Yes

CTOR

No

Yes

Submissions

No

Yes

Bounces

Yes

Yes

Blocked

No

Yes

Unsubscribe

Yes

Yes

Spam complaints

Yes

Yes

Forwards

No

Yes

Device usage

No

Yes

Email clients

No

Yes

Link click tracking

Yes, on Business plan

Yes

Click heatmap

No

Yes

Custom analytics dashboard

No

No, upcoming

Graphical rep

No

No

Customer Support

Most email platforms provide chat and email support, while a few also help you with human customer support. You can choose a tool based on your preferred mode of communication.

FeaturebrevocampaignmonitorMailmodo
Trial Period

No trial

Using free trial, one can send campaigns to up to 5 people

21 days on all plans

Customer support

Email Support, Chat and Phone Support, & Dedicated account manager support

Email Support, Phone Support, Deliverability support, Help center, Training videos, Email academy

Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalized kick off call and onboarding manager too

Account activation

SMS & Email verification

Email verification

Generally email verification is done. 2-factor authentication can be configured manually

Onboarding form

Onboarding form requires:

  • First name of the user.
  • Last name of the user.
  • Email of the user.
  • Phone number of the user.
  • Company name of the user.
  • Website URL of the company.
  • Address of the company.
  • Subscription for Sendinblue newsletter.

Onboarding form requires:

  • Who will use this account?

  • Approximately how many employees work at your organization?

  • What best describes your level of experience using email marketing software?

  • Have you used Campaign Monitor before?

  • What best describes your role in the organization?

  • What best describes your role in the organization?

  • Approximately how many subscribers do you need to import?

  • And what best describes your organization?

  • Select the most important goals you want to achieve with Campaign Monitor

Onboarding form requires:

  • First name of the user
  • Reason for using Mailmodo as a tool
  • Total number of emails or subscribers
  • Phone number of the user
Product education

Stepwise instructions(basics) are provided to send out the first campaign

No education but redirects from dashboard to section based on requirement

  • Stepwise instructions(basic and advanced) are provided to send out the first email.
  • Team provides demo on-demand.
  • Also have dedicated course(Email Marketing Masterclass)
Product theme

Light theme

Light theme

Light theme

FeaturebrevocampaignmonitorMailmodo
Dynamic data

Yes

Yes, but complex

Yes

Spam testing

No

Yes

No

Integrations

58 integrations More details.

107 Integrations More details.

21 integrations More details.

Drag and drop

Yes

Yes

Yes

Transactional emails

Yes

Yes

Yes

Content optimization

No

No

No

REST API

Has basic email marketing properties, ecommerce product and page, and Campaign and automation level details too. Refer this page to understand in detail.

Yes Has email, campaign and journey level APIs Refer this page to understand in detail.

Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail.

Frequently asked questions

Everything you need to know about the product and billing.

SendinBlue is free for the first 1,000 emails like most email marketing companies in the space. However, the problem with SendinBlue is that it offers a set number of emails per month, thus neglecting the number of contacts. A great choice could be Mailmodo’s pricing plan, which offers almost unlimited templates and campaigns and makes it suitable to cater to a large contact list.

The top competitor of SendinBlue is Mailmodo. You can send interactive emails with many customization options, ensuring better deliverability and high volume contact conversion.

Mailmodo offers far better deliverability as your emails are authenticated, and you get expert assistance to warmup your domain. You also receive personalized recommendations to improve your email health to boost your inbox placement rate.

You can create an account for free to try Campaign Monitor and send an email campaign to five contacts. If you exceed the contact limit, you will have to buy the paid plan starting from $9/month, where you can send emails to 500 contacts. For a more affordable alternative, you can consider using Mailmodo.

Campaign Monitor is not HIPAA compliant. Although they’ve signed a Business Associate Agreement (BAA), Campaign Monitor won't allow you to utilize their service to send emails containing Protected Health Information (PHI). If you’re looking for a HIPAA compliant ESP, consider using Mailmodo.

Subscribers have frequently expressed frustration with Campaign Monitor for its high spam rates and occasionally blocked servers. Use Mailmodo if you want a higher deliverability rate. We assist clients with domain warming, stop spammers, and provide advice on increasing deliverability rates.

CONTENTS

TL;DR

Email Creation

Contact & Campaign

Automation

Analytics

Customer Support

FAQs

Turn emails into revenue

“Our revenue has grown 70% since Mailmodo”

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Easiest to use email marketing software in 2024

Get 3X conversions
with interactive emails

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Create & send interactive emails without coding

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Put revenue on auto-pilot with pre-built journeys

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Save time with AI-powered email content creation

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Compare with similar products

Brevo (formerly Sendinblue) comparison with other leading ESPs

Campaign Monitor comparison with other leading ESPs