mailmodo-hamburger

Brevo (formerly Sendinblue) Vs Drip - Which one’s for you?

Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of Brevo (formerly Sendinblue) vs Drip, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.

How Brevo (formerly Sendinblue) compares with Drip

Here’s a summary and non-biased comparison between Brevo (formerly Sendinblue) and Drip on the basis of email marketing features

TL;DR:
Email editing and creation

Provides a HTML drag and drop email editor.

Provides a visual builder and text/HTML editor. Editor can create HTML emails only

Automation

Has a visual email journey builder. It also offers different triggers, actions and conditions, including API/Webhook/Integrations

Automations have restricted email handling cabability along conditions to perform basic logics. Webhooks are missing and lacks external platform connectivity which is generally expected

Integration

58 integrations.

217 integrations

Transactional emails

On all plans (includes free as well as paid).

Not available

Ease of Access

Omnichannel software with easy usage to enable any user learn without any previous experience.

Ecommerce focused email and SMS marketing software. Feels like it is missing major functionalities too

Customer Support

Email, chat & phone support 24/7.

Email Support, Phone Support, In-App dedicated support, Customer Support

Interactive emails

No interactive emails.

No

Other marketing features

Has the following tools on marketing: - Subscription forms (embedded forms) for landing pages. - SMS to send transactional SMS to customers. - Send Whastapp messages. - Send notifications and many more.

Has the following tools on marketing: - Signup forms for pages - SMS marketing

Drive conversion with interactive emails

bg image

Why not consider an email marketing tool that gets 3x conversions?

Group_1110165309_3_d3db67b218

Interactive Emails

Create & send dynamic forms for customer feedback, product reviews, NPS surveys, and so much more.

Group_1110165309_2_e99abc26a5

Dedicated Human Support

Get support whenever you need it via email, live chat, slack, or calls.

Group_1110165308_a98c9d096b

Automate pre-built user journeys

Trigger emails based on Webhooks, conditional logic, time delays, and more.

Detailed comparision of Drip, Brevo (formerly Sendinblue), and Mailmodo

Email Creation

When a tool has features like a drag-and-drop editor, pre-made templates, and interactive widgets, creating emails is quick and fun.

FeatureMailmodobrevodrip
Template editor

Can create from scratch or select template from library

Can create from scratch or select template from library

Can create from scratch or select template from library

Drag and Drop

Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button

Elements can be dragged and dropped any where within the email

Elements can be dragged and dropped any where within the email

Email Dimensions

3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email

Have fixed width of 600 px

Have fixed width of 600 px

Pre-made layouts

12 variations of layouts to select from

6 variations of layouts to select from

6 variations of layouts to select from

Pre-made blocks/modules
  • 12 Headers
  • 54 Content Cards
  • 14 Gallery
  • 13 CTAs
  • 29 Forms
  • 15 Product Cards
  • 12 Footers

Not Applicable

Not Applicable

Ability to save & reuse blocks

Can save any layout block

Yes, have saved blocks option

Yes, have saved blocks option

Design Options

Common options like pading, email body and email bg color options are provided

Common options like email bg color options are provided

Common options like email bg color options are provided

Supported Email Fonts

Total 46 fonts

  • 11 email safe fonts
  • 24 web safe fonts
  • 11 web fonts.

Total 26 fonts

  • 12 web safe fonts
  • 14 google fonts

Total 26 fonts

  • 12 web safe fonts
  • 14 google fonts
If non-standard font is used

Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported

No prompt, but in manage fonts we can assign fallback fonts for each font

No prompt, but in manage fonts we can assign fallback fonts for each font

Template preview

HTML and AMP are displayed together with toggle between desktop and mobile screens

Only HTML display with toggle between desktop and mobile screens

Only HTML display with toggle between desktop and mobile screens

Template testing

HTML and AMP versions are different, supports unlimited testing

Only HTML and supports unlimited testing

Only HTML and supports unlimited testing

Adding custom HTML code

No

Yes

Yes

Rich text editor

Yes

Yes

Yes

FeatureMailmodobrevodrip
In-product templates

67 and growing templates

42 and growing templates

42 and growing templates

Has a template inspiration gallery

Yes, free inspiration gallery

No inspiration gallery

No inspiration gallery

Inspirational Templates count

200+ templates

No inspiration gallery

No inspiration gallery

FeatureMailmodobrevodrip
AMP email creation

Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge

No

No

Whitelisting support

Provides dedicated whitelisting support

No

No

Automatic HTML fallback

Yes

No

No

Customize HTML fallback

Allows customization for manual inputs

No

No

Sending AMP emails

Yes

No

No

FeatureMailmodobrevodrip
Interactive AMP widgets

16 AMP elements

AMP elements are not supported

AMP elements are not supported

Carousel/Image Carousel

Yes

No

No

Accordion

No

No

No

Basic Event invitation

Yes,with forms

No

No

Add to calendar

Yes

No

No

Calendly

Yes

No

No

Zoom Webinar

Yes

No

No

Shopify Card Abandoment

Yes

No

No

Shopify Product Recommendation

Yes

No

No

Poll

Yes

No

No

Live Price Ticker

Yes

No

No

Star Rating

Yes

No

No

NPS Rating

Yes

No

No

Thumbs up or down

Yes

No

No

Emoji Rating

Yes

No

No

Chip selection

Yes

No

No

Spin the Wheel

Yes

No

No

Quiz

Yes

No

No

Gokwik

Yes

No

No

Form

Yes

No, but has subscription forms for website

No, but has subscription forms for website

Star Rating

Yes

No

Not Applicable

Thumbs up or down

Yes

No

Not Applicable

Thumbs up or down

Structured for case specific

Not Applicable

No

Star Rating

Yes

Not Applicable

No

Form Submission capture

Automatic collection and storage of form submission data. Export options available

Sendinblue doesn't have email forms but have subscription forms for websites

Sendinblue doesn't have email forms but have subscription forms for websites

Conditional forms

Yes

Not Applicable

Not Applicable

Step wise forms

Yes

Not Applicable

Not Applicable

Hidden field

No

Not Applicable

Not Applicable

Form fields

15 field options

11 field options

11 field options

Dropdown

Yes

Yes

Yes

Radio

Yes

Yes

Yes

Checkbox

Yes

Yes

Yes

Emoji

Yes

Not Applicable

Not Applicable

Thumbs up or down

Structured for case specific

Not Applicable

Not Applicable

Text

Yes

Yes

Yes

Multiline

Yes

Yes

Yes

Image Link

Structured for case specific

Not Applicable

Not Applicable

Date picker

Yes

Not Applicable

Not Applicable

Time picker

Yes

Not Applicable

Not Applicable

Phone number

Yes

Yes

Yes

Single chip

Yes

Not Applicable

Not Applicable

Multichip

Yes

Not Applicable

Not Applicable

Star Rating

Yes

Not Applicable

Not Applicable

Nps Rating

Yes

Not Applicable

Not Applicable

Contact & Campaign

Your email campaigns perform better when your tool monitors your subscriber’s behavior. You can use it to create dynamic segments and optimize for open rates.

FeatureMailmodobrevodrip
Triggered

Yes

Yes

Yes

Bulk

Yes

Yes

Yes

AB testing subject line

Yes

Yes

Yes

Sending Schedule

Supports email sending by send now, schedule later and fragmented scheduling

Send now, Schedule for later and Best time sending options are available

Send now, Schedule for later and Best time sending options are available

Fragmented/Batch Scheduling

Yes

No

No

Send time optimization

Yes

Yes

Yes

FeatureMailmodobrevodrip
Dynamic segments

Yes

Yes

Yes

Static segments

Yes

No

No

Segment on basis of campaign activity

Yes

Yes

Yes

Pre-built segments

based on engagement

No

No

Contact-level campaign data

Yes

Yes

Yes

Add contacts via

Manually, CSV, API, Apps, CRM, etc.

Copy & Paste, Upload a file, Form and landing pages

Copy & Paste, Upload a file, Form and landing pages

Automation

You are more productive when you have set up automations to trigger emails based on a contact’s activity - clicks, opens, submissions, and more.

FeatureMailmodobrevodrip
Journey Advancement

Basic email handling and webhooks available

Multiple entry point and advanced email and whatsapp handling, webhooks are available

Multiple entry point and advanced email and whatsapp handling, webhooks are available

Drag & drop journey builder

Yes

Yes

Yes

Trigger options

12 trigger options and 5 Categories of start point

  • Manual Trigger Specific Contacts

  • Contacts Contacts added to a list, Change in property of a contact, Contact enters or leaves a segment, Occurance of date

  • AMP activities Form Submission

  • Custom events Occurence of an event

  • External Platform API/Webhook, Zapier, Make, Integromat, Influencerbit

35 trigger options and 5 Categories of start point

  • Email Activity Email Marketing Activity: Opened, Clicked Unsubscribed. Transactional Email Activity: Opened, Clicked Unsubscribed.

  • Contact Details Anniversary, Contact attributes condition, A contact is added to a list, Contact filter conditions.

  • Contact submits a form

  • Website activity Contact visits a page, a contact clicks on external link, an event happens.

35 trigger options and 5 Categories of start point

  • Email Activity Email Marketing Activity: Opened, Clicked Unsubscribed. Transactional Email Activity: Opened, Clicked Unsubscribed.

  • Contact Details Anniversary, Contact attributes condition, A contact is added to a list, Contact filter conditions.

  • Contact submits a form

  • Website activity Contact visits a page, a contact clicks on external link, an event happens.

Rules/Conditions

9 Rules

  • Campaign Activities: Opened, Clicked, Submitted

  • Advanced Conditions: Contact property, List/Segment membership

  • Delay: Wait for a time period, Wait till specific time, Wait for an event

4 rules

  • Add a delay
  • Wait until
  • If/else
  • A/B split

4 rules

  • Add a delay
  • Wait until
  • If/else
  • A/B split
Actions

6 Actions

Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey

13 Actions

Send an email, Send a payment request, Send an SMS, Send a Whatsapp message, Send a notification, Add the contact into a list, Remove the contact from a list, Call a webhook, Update contact attribute, Blocklist a contact, Start another workflow, Go to another step, Record a coversion.

13 Actions

Send an email, Send a payment request, Send an SMS, Send a Whatsapp message, Send a notification, Add the contact into a list, Remove the contact from a list, Call a webhook, Update contact attribute, Blocklist a contact, Start another workflow, Go to another step, Record a coversion.

Limitations

Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger

Unlimited trigger points for each workflow and Automations can be used to change contact property, send email, send SMS, send whatsapp message and many more functionaity

Unlimited trigger points for each workflow and Automations can be used to change contact property, send email, send SMS, send whatsapp message and many more functionaity

Web/App/External event triggers

Yes

Yes

Yes

CRM triggers

Yes

Yes

Yes

Pre-made email flows

No

Yes. Total 8 inspirations

Abandon cart, product purchase, welcome message, marketing activity, anniversary date, website event, transactional activity, page visit.

Yes. Total 8 inspirations

Abandon cart, product purchase, welcome message, marketing activity, anniversary date, website event, transactional activity, page visit.

Email flows Inspiration

Yes, have a dedicated industry wise research to send engaging drips.

No

No

Analytics

What your email marketing tool can track, you can improve. Data on opens, clicks, bounces, and unsubscribes are a must-have. Some tools also have advanced features like click heatmap.

FeatureMailmodobrevodrip
Opens

Yes

Yes

Yes

Clicks

Yes

Yes

Yes

CTOR

Yes

No

No

Submissions

Yes

No

No

Bounces

Yes

Yes

Yes

Blocked

Yes

No

No

Unsubscribe

Yes

Yes

Yes

Spam complaints

Yes

Yes

Yes

Forwards

Yes

No

No

Device usage

Yes

No

No

Email clients

Yes

No

No

Link click tracking

Yes

Yes, on Business plan

Yes, on Business plan

Click heatmap

Yes

No

No

Custom analytics dashboard

No, upcoming

No

No

Graphical rep

No

No

No

Customer Support

Most email platforms provide chat and email support, while a few also help you with human customer support. You can choose a tool based on your preferred mode of communication.

FeatureMailmodobrevodrip
Trial Period

21 days on all plans

No trial

No trial

Customer support

Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalized kick off call and onboarding manager too

Email Support, Chat and Phone Support, & Dedicated account manager support

Email Support, Chat and Phone Support, & Dedicated account manager support

Account activation

Generally email verification is done. 2-factor authentication can be configured manually

SMS & Email verification

SMS & Email verification

Onboarding form

Onboarding form requires:

  • First name of the user
  • Reason for using Mailmodo as a tool
  • Total number of emails or subscribers
  • Phone number of the user

Onboarding form requires:

  • First name of the user.
  • Last name of the user.
  • Email of the user.
  • Phone number of the user.
  • Company name of the user.
  • Website URL of the company.
  • Address of the company.
  • Subscription for Sendinblue newsletter.

Onboarding form requires:

  • First name of the user.
  • Last name of the user.
  • Email of the user.
  • Phone number of the user.
  • Company name of the user.
  • Website URL of the company.
  • Address of the company.
  • Subscription for Sendinblue newsletter.
Product education
  • Stepwise instructions(basic and advanced) are provided to send out the first email.
  • Team provides demo on-demand.
  • Also have dedicated course(Email Marketing Masterclass)

Stepwise instructions(basics) are provided to send out the first campaign

Stepwise instructions(basics) are provided to send out the first campaign

Product theme

Light theme

Light theme

Light theme

FeatureMailmodobrevodrip
Dynamic data

Yes

Yes

Yes

Spam testing

No

No

No

Integrations

21 integrations More details.

58 integrations More details.

58 integrations More details.

Drag and drop

Yes

Yes

Yes

Transactional emails

Yes

Yes

Yes

Content optimization

No

No

No

REST API

Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail.

Has basic email marketing properties, ecommerce product and page, and Campaign and automation level details too. Refer this page to understand in detail.

Has basic email marketing properties, ecommerce product and page, and Campaign and automation level details too. Refer this page to understand in detail.

Frequently asked questions

Everything you need to know about the product and billing.

SendinBlue is free for the first 1,000 emails like most email marketing companies in the space. However, the problem with SendinBlue is that it offers a set number of emails per month, thus neglecting the number of contacts. A great choice could be Mailmodo’s pricing plan, which offers almost unlimited templates and campaigns and makes it suitable to cater to a large contact list.

The top competitor of SendinBlue is Mailmodo. You can send interactive emails with many customization options, ensuring better deliverability and high volume contact conversion.

Mailmodo offers far better deliverability as your emails are authenticated, and you get expert assistance to warmup your domain. You also receive personalized recommendations to improve your email health to boost your inbox placement rate.

You can use Drip for free for 14 days. Their free trial restricts you from sending unlimited emails, though. If you’re keen to access unlimited email templates, advanced reporting and automation features, we suggest considering Drip alternatives like Mailmodo. Mailmodo has affordable pricing plans.

Drip has a low number of integrations and limited reporting features. If you’re looking for a full-stack email marketing solution to measure campaign metrics such as open rates, click rates, submissions, and bounces using a visual reporting dashboard and get access to A/B testing and exporting analytics data, consider using Drip alternatives like Mailmodo.

Getting the automation feature to work well in Drip requires some practice because it's a complex and cluttered platform. If you’re looking for an intuitive and user-friendly email automation platform, consider using Drip alternatives like Mailmodo. Build custom journeys, use ready-made workflows, and trigger them from anywhere with Mailmodo.

CONTENTS

TL;DR:

Email Creation

Contact & Campaign

Automation

Analytics

Customer Support

FAQs

Turn emails into revenue

“Our revenue has grown 70% since Mailmodo”

Frame_1110166325_3_1544bf0d0e

Vineet Khare

Group_1110166269_ee1158a13c
Mask_group_3_e3f3aa591c

Easiest to use email marketing software in 2024

Get 3X conversions
with interactive emails

Check.svg

Create & send interactive emails without coding

Check.svg

Put revenue on auto-pilot with pre-built journeys

Check.svg

Save time with AI-powered email content creation

1000+ businesses grew with Mailmodo, including

Frame_1110165681_3_b26b1a7573
Group_1110165532_1_bf39ce18b3
Ellipse_Gradientbottom_Bg
Ellipse_Gradientbottom_Top
gradient_Right