Best Zoho Campaigns Alternatives for 2024

ByDevashish Bariko

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Navigating the world of email marketing tools is no small feat. Especially when you’re looking for a Zoho Campaigns alternative. The real challenge lies in finding a high-quality tool that also matches your budget.

Fear not, for we've taken care of the research. We've compared Zoho Campaigns with over twenty of its strongest competitors and chosen the best 8 for your consideration.

Given our association with Mailmodo, it’s natural to think that we're biased. While we believe in our product, we also understand it's not the universal solution for every use case. Our aim with this list is to assist every marketer in finding their perfect match. If you spot any errors or have questions, we're here to help at enquires@mailmodo.com.

Disclaimer: Pricing, features, and service details are subject to change. Please visit each platform's website for the latest information.

Don't settle for the ordinary. Go beyond Zoho Campaigns and explore Zoho Campaigns alternatives.

#1
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Mailmodo

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Free 21-days trial available

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Price (2.5k contacts) : $49/month (20% off on Annual Plan)

Best for Industries

Ecommerce EdTech FinTech SaaS

Best for Use case

Surveys Automation Events

Mailmodo is a first-of-its-kind email marketing platform that brings interactive experience via Google’s AMP framework to emails. The tool, suitable for all market sizes, leverages its WYSIWYG drag-and-drop email editor to create webpage-like interactivity inside users’ inboxes. Mailmodo was founded 2020 by Aquibur Rahman and Apurv Gupta and backed by Y Combinator, Sequoia, and Surge. With an easy-to-use and intuitive interface, Mailmodo deems fit as a great Zoho campaigns alternative.

Why is Mailmodo a better Zoho Campaigns Alternative

  • Email Editor: Mailmodo has a no-code drag & drop editor for both HTML and AMP emails. Its AI capabities can help you write email copies faster.
  • Interactive widgets: Mailmodo has 30+ interactive email widgets, which allows one-click registration, survyes, etc. within emails.
  • Pre-built automations: Mailmodo has advanced email flow templates like welcome series, cart recovery, customer review, etc. segmented by various industries.
  • Customer support: Mailmodo offers dedicated chat, email, and human support. Their delivery experts also create a email health reports for your domains.
  • Deliverability: Mailmodo has Google postmaster integration, which shows deliverability data in the product. It also provides pre and post recommendations for better deliverability.
  • Template library: Mailmodo offers you 200+ editable templates for both HTML and AMP emails.
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Anirudh S.

Small Business

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"Mailmodo is a reliable and efficient bulk email service"

We were facing problems in conduction polls in the email and collection data from the users. Now with Mailmodo we have a lot of analytics of our users, we do polls in the emails and the clickmap feature is the best, we get the exact data of users clicking on the links.

Pricing

  • Free trial: 21 days free trial for 1000 email subscribers
  • Lite: Starts with $49/month for 500 email subscribers
  • Pro: Starts with $99/month for 500 email subscribers
  • Max: Starts with $199/month for 500 email subscribers

3X growth with interactive emails by Mailmodo

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Save time with AI-powered email creation

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Automate marketing ops with pre-built journeys

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#2
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Mailchimp

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Free plan available

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Price (2.5k contacts) : $45/month

Best for Industries

Ecommerce Tech

Best for Use case

Newsletters Surveys

Mailchimp is one of the most prominent email marketing and automation platforms. It was built to include several features for email marketing, content marketing, website building, and audience management. The American company was launched in 2001 by Ben Chestnut and Mark Armstrong, with Dan Kurzius joining; later was sold to Intuit in 2021. Mailchimp has increased its pricing and is no longer cheap for small businesses. Although with a steep learning curve, it is a good Zoho campaigns alternative and suitable for SMBs.

Mailchimp landing page

Why is Mailchimp a better Zoho Campaigns Alternative

  • Email editor: Mailchimp offers a no-code WYSIWYG editor to create HTML emails.
  • Pre-built templates: Mailchimp provides 100+ customizable email templates focused on different industries.
  • Automations: Mailchimp has automated journeys which can have up to 200 journey points.
  • Integrations: Mailchimp integrates with over 300 tools including Shopify, WordPress, and Canva.
  • Deliverability: Mailchimp offers features like send time optimization and A/B testing for better open rates.
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Estefany P.

Digital Marketing Manager

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"With Mailchimp we improve audience auditing via email"

Mailchimp is extraordinary due to its ability to generate marketing campaigns and marketing management that are more extensive than in any other platform.

Pricing

  • Free: $0/month for 250 email subscribers
  • Essentials: Starts with $4.63/month for 500 email subscribers
  • Standard: Starts with $6.91/month for 500 email subscribers
  • Premium: Starts with $138.09/month for 500 email subscribers
#3
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Brevo (formerly Sendinblue)

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Free plan available

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Price (2.5k contacts) : $37/month

Best for Industries

SMBs Ecommerce

Best for Use case

Transactional Automation

Brevo, formerly called SendinBlue, is a great relationship marketing and sales automation platform that offers email marketing and a customer relationship management suite for small—to medium-sized businesses. Armand Thiberge founded the platform in 2012 that focuses on reducing marketing efforts, making it a strong contender as Zoho campaigns alternative in the market.

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Why is Brevo (formerly Sendinblue) a better Zoho Campaigns Alternative

  • Email editor: Brevo offers an intuitive drag & drop editor for creating HTML emails.
  • Automations: Brevo provides a visual email journey builder to send automated campaigns that can be triggered via APIs and webhooks.
  • Integrations: Brevo has 50+ integrations available on their paid plans including WordPress, Intercom, Salesforce.
  • Customer support: Brevo provides 24/7 email and chat support. With human support available in their premium plans.
  • Landing page: Brevo has the ability to create and host landing pages.
  • Multi-channel: Brevo also has the ability to send SMS and WhatsApp notifications.
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Przemysław G.

Marketing Manager

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"Sendinblue - A Powerful Email Marketing Solution"

The CRM and automation features are intuitive and easy to use, making it simple to set up drip campaigns and other automated workflows.

Pricing

  • Free: $0/month for upto 300 email/day
  • Starter: $25/month with 20k emails credits/month
  • Business: $65/month with 20k emails credits/month
#4
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ActiveCampaign

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Free 14-days trial available

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Price (2.5k contacts) : $49/month

Best for Industries

SMBs Ecommerce

Best for Use case

CRM Email Automation

ActiveCampaign is a package of marketing and sales platforms with inbuilt email marketing, omnichannel marketing, sales CRM, and engagement solutions. This tool features a multichannel customer experience possible right within a single tool. Jason VandeBoom founded ActiveCampaign in 2003 in Chicago, Illinois. ActiveCampaign is a strong Zoho campaigns alternative, offering a comprehensive solution for all your marketing needs, and is majorly suitable for enterprises.

ActiveCampaign landing page

Why is ActiveCampaign a better Zoho Campaigns Alternative

  • Email editor: ActiveCampaign has an intuitive drag & drop editor to create HTML emails.

  • Integrations: ActiveCampaign integrates with PayPal, Stripe, Shopify, WooCommerce, BigCommerce, Facebook, and 870+ other apps.

  • Automations: ActiveCampaign's automation capabilities rivals those of Zapier and Mailchimp, offering powerful omni-sending abilities for efficient marketing.

  • Template library: ActiveCampaign has 250+ email templates which are ready for use. All templates are B2B and B2C friendly, responsive, and work with HTML.

  • Multi-channel: ActiveCampaign is also offers services to capture leads from landing pages, SMS, and social media.

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Sally L.

Small Business Owner / Digital Marketer

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"The best tool for automations and reasonably priced"

They help me send more relevant content to my subscribers and keep track of their engagement.

Pricing

  • Lite: Starts with $39/month for 1,000 email subscribers
  • Plus: Starts with $70/month for 1,000 email subscribers
  • Professional: Starts with $187/month for 2,500 email subscribers
  • Enterprise: Starts with $323/month for 2,500 email subscribers
#5
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GetResponse

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Free 30-days trial available

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Price (2.5k contacts) : $29/month

Best for Industries

SMBs

Best for Use case

Webinars Autoresponders

GetResponse is a versatile marketing platform that simplifies and optimizes digital marketing and sales campaigns. From email marketing and automation to landing pages and webinars, GetResponse offers tools to enhance your marketing efforts for mid-sized businesses. Simon Grabowski heads the platform, which was founded in 1998 in Gdynia. This is a value-for-money email marketing tool as Zoho campaigns alternative.

GetResponse landing page

Why is GetResponse a better Zoho Campaigns Alternative

  • Email editor: GetResponse has an easy to use HTML editor for smooth email creation.
  • AI-powered builder: Leveraging AI technology, GetResponse provides an email builder with helps with email copy, subject line, and multilingual translations.
  • Automations: GetResponse offers all the essential automation features. You can tag, segment, and trigger sequences to user based on their actions.
  • Customer support: All plans have chat & multilingual chat support. Human support is available in GetResponse's premier plan.
  • Pre-built templates: With 200+ email templates, GetResponse gives ample options to choose & customize from.
  • Multi-channel: GetResponse goes beyond just email marketing, offering signup forms, landing pages, website builders, webinars, chats, web push notifications, and paid ads.
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Gavin B.

Demand Generation Specialist

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"Incredibly user-friendly and easy to tailor to your needs"

I couldn't stop it really is built to be easily navigated and has plenty of tutorials to help guide you through.

Pricing

  • Email Marketing: Starts with $19/month for 1,000 contacts
  • Marketing Automation: Starts with $59/month for 1,000 contacts
  • Ecommerce Marketing: Starts with $119/month for 1,000 contacts
  • GetResponse Max: $1,099/month for dedicated support
#6
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Mailerlite

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Free plan available

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Price (2.5k contacts) : $25/month

Best for Industries

Small Business Non-profits

Best for Use case

Newsletters Landing Pages

MailerLite is a simple, easy-to-use marketing solution for conducting email campaigns, building landing pages, and running paid newsletters. The marketing platform, suited for mid-sized buinesses, also provides its users with collecting leads and selling products. The platform started as a marketing agency by Ignas Rubežius in 2010 to help businesses with email solutions. Packing such a variety range of features, MailerLite is an affordable Zoho campaigns alternative.

MailerLite landing page

Why is MailerLite a better Zoho Campaigns Alternative

  • Email editor: MailerLite provides a drag & drop editor to create custom HTML emails.
  • Automations: MailerLite can send automated email sequences based on user activity like any update in contact field.
  • Pre-built templates: MailerLite offers free templates for newsletters, websites, landing pages, and forms.
  • AI capabilites: MailerLite offers AI features for writing subject lines, smart email sending, and A/B testing.
  • Paid newsletter subscriptions: With MailerLite you can collect leads & payments automatically and deliver paid subscription emails.
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Liz C.

Music Artist, Award-Winning Composer, Producer, Mentor

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"Excellent customer service"

The system itself is super easy to use, is packed full of great features and is easy to integrate, even with a free account.

Pricing

  • Free: $0 for up to 1,000 contacts with 12,000 monthly email sends
  • Growing Business: Starts with $10/month for upto 500 contacts
  • Advanced: Starts with $20/month for 500 contacts
  • Enterprise: Custom Plan for businesses with over 100k contacts
#7
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Campaign Monitor

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Free plan available

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Price (2.5k contacts) : $39/month

Best for Industries

Agencies Ecommerce

Best for Use case

Automation

Campaign Monitor is a sophisticated email marketing platform that empowers businesses to easily create, send, and optimize email campaigns. Founded by Ben Richardson and David Greiner in 2004, Campaign Monitor acquired other companies like Emma, Delivera, and Sailthru between 2014 and 2019. The platform now focuses on relationship marketing and is also a fine Zoho campaigns alternative suitable for SMBs.

Campaign Monitor landing page

Why is Campaign Monitor a better Zoho Campaigns Alternative

  • Email editor: Campaign Monitor has a basic HTML email editor.
  • Automations: Campaign Monitor has all the basic automation features. Email sequences can be triggered via conditional logic, and user activity.
  • Customer support: Email support is available in all plans, but human support is only in the 'Premier' plan
  • Integrations: Campaign Monitor has 107+ integrations, and they're available in the paid plans.
  • A/B testing: You can test your subject lines with Campaign Monitor for better open rates.
  • SMS Marketing: Campaign Monitor provides a SMS add-on to email plans for customers sending SMS to the US.
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Agatka J.

Marketing Specialist

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"Manage your Email Lists and Personalize Emails"

Its drag-and-drop functionality saves time while creating templates. Simple mobile-friendly layouts are fantastic. Templates that are helpful to monitor and responsive are more robust than others. It's like a lifesaver to small company owners since it's so simple to use.

Pricing

  • Lite: Starts with $11/month for 500 email subscribers
  • Essentials: Starts with $19/month for 500 email subscribers
  • Premier: Starts with $149/month for 500 email subscribers
#8
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Mailjet

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Free plan available

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Price (2.5k contacts) : $35/month

Best for Industries

Ecommerce Agencies

Best for Use case

Transactional Newsletters

Mailjet is a versatile email marketing and transactional email platform suitable for enterprises that empower businesses to engage with their audience effectively. Founded by Nicolas Chaunu, Quentin Nickmans, and Wilfried Durand in 2010, Mailjet. Mailjet was acquired by Mailgun in 2019 which was in turn acquired by Sinch. Mailjet is a better Zoho campaigns alternative for cloud-based email tracking and marketing software.

Mailjet landing page

Why is Mailjet a better Zoho Campaigns Alternative

  • Email editor: Mailjet editor has drag & drop elements to create HTML emails.
  • Automations: Mailjet helps you trigger emails automatically for customers as they hit important milestones in their journey.
  • Customer support: Email and chat support are available in all paid plans of Mailjet, while human support is only in the premium plan.
  • Integrations: Mailjet integrates with 100+ tools including WordPress and Asana.
  • Team collaboration: Mailjet facilitates real-time collaboration, allowing multiple users to work on email templates or automation journeys simultaneously.
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Liz C.

Music Artist, Award-Winning Composer, Producer, Mentor

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"Excellent customer service"

The system itself is super easy to use, is packed full of great features and is easy to integrate, even with a free account.

Pricing

  • Free: $0/month with 6,000 emails credits/month to 1,500 contacts
  • Essential: Starts at $15/month with 15,000 email credits/month
  • Premium: Starts at $25/month with 15,000 email credits/month
  • Custom Plan

Frequently asked questions

Zoho CRM is a customer relationship management (CRM) platform focused on managing customer interactions and sales processes. On the other hand, Zoho Campaigns is an email marketing software designed for creating, sending, and tracking email campaigns to engage with leads and customers.
Zoho Campaigns is used for creating, sending, and tracking email marketing campaigns to engage with leads and customers.
Zoho Campaign's emails might be spam due to email content, sender reputation, and recipient engagement.
Devashish Bariko
Written by:
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Devashish Bariko

, Marketing Whizz @ Mailmodo

Email Marketing Nerd, I<3 email Devashish is a seasoned marketing pro known for his sharp software and product critiques.

Explore Zoho Campaigns

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