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36 Re-Engagement Email Subject Lines For Higher Opens in 2025

Seeking effective re-engagement email subject lines to boost open rates? Look no further! This page will give you the best email subject lines for 2025.

#1.

We miss you! šŸ™ Let's reignite the romance!

copy
Funny
Using CTA
eCommerce

Why this subject line works?

The subject line effectively targets the emotions of the recipient by using the words "miss you" and a sad face emoji. It also offers a solution by suggesting to "reignite the romance." The combination of personalization and a call to action makes it highly engaging and likely to yield a positive response.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#2.

Miss us? Are you ready for a comeback?

copy
Emotional
Asking a question
eCommerce

Why this subject line works?

The subject line is attention-grabbing and evokes curiosity, addressing the recipient's potential interest in a "comeback". The use of personal pronouns like "miss us" increases engagement, while the question format prompts action. Overall, it effectively arouses curiosity and invites recipients to rediscover a brand or service.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#3.

Did we unintentionally break your heart? šŸ¤”

copy
Funny
Asking a question
eCommerce

Why this subject line works?

The subject line utilizes curiosity by posing a question about unintentional actions that may have caused disappointment. The use of emoticons adds visual interest and intrigue. Overall, it evokes a strong emotional response and compels the recipient to open the email in order to find out more.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#4.

We miss you! 😢 Come back and discover exclusive offers!

copy
Emotional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line is emotive and personalized, making the recipient feel valued. It creates a sense of urgency by mentioning exclusive offers, which can increase curiosity. The use of emoji helps catch attention and adds a touch of empathy, encouraging the recipient to engage.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#5.

Missed You! Rediscover our Latest Products

copy
Emotional
Using CTA
eCommerce

Why this subject line works?

The subject line personalizes the message by using the recipient's name and creates a sense of importance by expressing a desire for their return. The mention of "Latest Products" implies new and improved offerings, sparking curiosity and interest. Overall, the subject line effectively reconnects with the recipient and showcases the brand's latest offerings.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#6.

We've missed you! What's shakin' bacon?

copy
Funny
Driving Curiosity
eCommerce

Why this subject line works?

The subject line creatively catches the recipient's attention by using a playful and casual tone. The use of "We've missed you!" adds a personal touch, making the recipient feel valued. The phrase "What's shakin' bacon?" adds humor and intrigue, incentivizing them to open the email and see what's inside. This subject line stands out in a crowded inbox and encourages engagement.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#7.

MIA? We've got a search party!

copy
Funny
Driving Curiosity
eCommerce

Why this subject line works?

The subject line is attention-grabbing and creates a sense of urgency by asking if the recipient has disappeared. It also offers a solution by stating that the sender is there to find them. The use of a dramatic question and a promise to help is likely to pique the recipient's curiosity and encourage them to open the email.


CLARITY14/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT16/20

#8.

Miss us much? We thought so...

copy
Funny
Asking a question
eCommerce

Why this subject line works?

The subject line creates intrigue and taps into the recipients' emotions by suggesting that they have been missed. It also incorporates a sense of playfulness by stating "We thought so..." This engaging subject line is likely to pique the readers' curiosity and entice them to open the email.


CLARITY14/20
Line_810_f8055af933
Appeal18/20
Line_810_f8055af933
ENGAGEMENT16/20

#9.

Don't be a stranger! Come back and get extra perks!

copy
Funny
Using CTA
eCommerce

Why this subject line works?

The subject line uses a friendly and inviting tone. The use of "Don't be a stranger!" creates a personal connection with the recipient, encouraging them to take action. The mention of "extra perks" adds a sense of exclusivity and value, making the offer enticing. The subject line effectively combines personalization and incentive to engage the recipient.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#10.

Come back and let's make magic happen! ✨

copy
Funny
Using CTA
eCommerce

Why this subject line works?

The subject line is personalized and intriguing, invoking a sense of nostalgia and excitement. The use of the phrase "let's make magic happen" adds a touch of whimsy, making the recipient more likely to open the email. The inclusion of the sparkles emoji also helps to catch attention and create a positive association.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#11.

Time for a reunion! Unlock exciting surprises inside šŸŽ‰

copy
Emotional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line creates a sense of excitement and curiosity by using words like "reunion" and "exciting surprises." The addition of the party emoji adds a playful and festive element. The use of urgency, denoted by the word "Time," also urges the recipient to open the email. Overall, the subject line effectively grabs attention and entices recipients to engage with the content inside.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#12.

Something amazing awaits! Reconnect with us now šŸ’«

copy
Emotional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line captures attention with words like "amazing" and "awaits" while also creating a sense of urgency to reconnect. The use of an emoji adds visual interest and enhances the overall appeal of the message, making it highly likely to stand out in a recipient's inbox.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#13.

It's been a while... What can we do to win you back?

copy
Emotional
Asking a question
eCommerce

Why this subject line works?

The subject line effectively uses personalized language to create a sense of familiarity and curiosity. By acknowledging the recipient's absence, it arouses their interest and encourages engagement. The question at the end prompts them to take action, increasing the chances of re-engagement.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#14.

Still interested in [product/service]? It's been a while!

copy
Emotional
Asking a question
eCommerce

Why this subject line works?

The subject line effectively uses a familiar phrase to capture the recipient's attention. It creates a sense of personal connection and curiosity by addressing their previous interest in a specific product or service. This subject line has a good balance of length and relevance and is likely to engage recipients.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#15.

We Miss You! Come Back for Exclusive Deals

copy
Emotional
Using CTA
eCommerce

Why this subject line works?

The subject line appeals to a recipient's emotional connection by expressing a sense of nostalgia and a desire to reconnect. It also promises exclusive deals, which creates curiosity and encourages the recipient to take action. The use of "We Miss You" adds a personal touch, making the subject line more relatable and effective in re-engaging inactive customers.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#16.

Don't Miss Out! Claim Your Special Offer Now

copy
Emotional
Using CTA
eCommerce

Why this subject line works?

The subject line is attention-grabbing and urgent, emphasizing the importance of not missing out on a special offer. The use of exclamation marks adds excitement and urgency to encourage recipients to take immediate action. The call-to-action "Claim Your Special Offer Now" further entices recipients to open the email and engage with the offer.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#17.

We miss you! Come back for exclusive offers

copy
Professional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line effectively creates a sense of nostalgia and emotional connection by using the phrase "We miss you!" The addition of "exclusive offers" hints at personalized discounts, increasing the recipient's curiosity and motivation to open the email. The subject line is concise and creates a sense of urgency without being overly pushy.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#18.

Missed our updates? Let's catch up!

copy
Professional
Asking a question
eCommerce

Why this subject line works?

The subject line is engaging and builds curiosity by implying that the recipient has missed important updates. It creates a sense of anticipation and encourages the recipient to open the email to catch up. The use of the phrase "Let's catch up!" also adds a friendly and personal touch to the message. Overall, it effectively reflects a friendly and engaging tone, making it likely to attract the attention of recipients.


CLARITY15/20
Line_810_f8055af933
Appeal17/20
Line_810_f8055af933
ENGAGEMENT15/20

#19.

Are we still meeting your needs?

copy
Professional
Asking a question
eCommerce

Why this subject line works?

The subject line effectively grabs the recipient's attention by posing a question about whether their needs are being met. It prompts curiosity and encourages recipients to open the email to find out more. The inclusion of "we" personalizes the subject line, making it more engaging and relatable.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#20.

Long time no see, how can we help?

copy
Professional
Asking a question
eCommerce

Why this subject line works?

The subject line is personalized, friendly, and inviting. It creates a sense of familiarity and shows a willingness to assist. The use of "long time no see" adds a touch of nostalgia which can help to grab the recipient's attention and evoke positive emotions. The subject line effectively entices the recipient to open the email and engage in a conversation with the sender.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#21.

We miss you! Come back for exclusive offers

copy
Professional
Using CTA
eCommerce

Why this subject line works?

The subject line evokes a sense of nostalgia and personal connection by addressing the recipient directly and expressing a sentiment of missing them. The promise of exclusive offers creates intrigue and entices the recipient to engage with the email.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#22.

Unlock rewards by re-engaging with us

copy
Professional
Using CTA
eCommerce

Why this subject line works?

This subject line effectively communicates the benefit of unlocking rewards by re-engaging with the sender. It creates curiosity and incentivizes recipients to take action, increasing the chances of them opening the email. The subject line is concise and clear, making it easy to understand and compelling enough to stand out in a crowded inbox.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#23.

Last chance to claim your reward

copy
Urgent
Driving Curiosity
eCommerce

Why this subject line works?

The subject line effectively creates a sense of urgency and motivates recipients to take action before their opportunity to claim a reward expires. Its straightforward nature captures attention and increases the likelihood of engagement.


CLARITY14/20
Line_810_f8055af933
Appeal18/20
Line_810_f8055af933
ENGAGEMENT16/20

#24.

Act now and unlock our secret surprise

copy
Urgent
Driving Curiosity
eCommerce

Why this subject line works?

The subject line is attention-grabbing and intriguing, evoking curiosity in recipients to take immediate action. By offering a "secret surprise" and emphasizing the need to "act now," it creates a sense of urgency and exclusivity, increasing the likelihood of engagement and opens.


CLARITY12/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT15/20

#25.

Where Have You Been? šŸ¤·ā€ā™‚ļø

copy
Urgent
Asking a question
eCommerce

Why this subject line works?

The subject line intrigues the recipient by using a rhetorical question and an emoji to create a sense of curiosity. The use of an emoji adds visual appeal, increasing the likelihood of the email being opened. The brevity of the subject line adds to its effectiveness in capturing attention.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#26.

Last Chance to Get Exclusive Offers

copy
Urgent
Using CTA
eCommerce

Why this subject line works?

This subject line effectively creates a sense of urgency by emphasizing that it is the recipient's last chance to access exclusive offers. The use of "exclusive" implies that the offers are not widely available, making them more enticing. This subject line is concise, clear, and likely to grab the attention of the recipient.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#27.

Time-Sensitive: Reconnect and Save Today

copy
Urgent
Using CTA
eCommerce

Why this subject line works?

The subject line effectively evokes a sense of urgency, urging recipients to take immediate action to "reconnect" and save. The inclusion of "today" further enhances the time-sensitive nature of the offer, making it hard to resist opening the email.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#28.

You + Us = Reunited at last! Let's catch up!

copy
Funny
Driving Curiosity
eCommerce

Why this subject line works?

The subject line is engaging and creates a sense of excitement and nostalgia by using the phrase "reunited at last." The mention of "catching up" adds personal touch and prompts the recipient to open the email to reconnect. Its brevity adds to its overall appeal.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#29.

Limited time only: Rediscover what you've been missing

copy
Professional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line effectively creates a sense of urgency with the phrase "Limited time only" and entices the recipient to find out what they have been missing. It promotes curiosity and encourages engagement by hinting at something valuable that can be rediscovered. The brevity and intriguing nature of the subject line can grab the reader's attention in a crowded inbox.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#30.

Last chance to save: re-engage now for exclusive discounts

copy
Professional
Using CTA
eCommerce

Why this subject line works?

This subject line creates a sense of urgency by emphasizing the recipient's last chance to save and the opportunity to re-engage for exclusive discounts. The use of "now" and "exclusive" adds a compelling tone to drive action. It effectively captures attention and motivates recipients to take immediate action.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#31.

Are You Missing Out? šŸ¤”

copy
Urgent
Asking a question
eCommerce

Why this subject line works?

The subject line poses a question and uses an emoji to grab attention, inviting recipients to consider if they are missing out on something important. The use of the emoji adds visual interest and creates curiosity, increasing the likelihood of open rates and engagement.


CLARITY16/20
Line_810_f8055af933
Appeal18/20
Line_810_f8055af933
ENGAGEMENT14/20

#32.

Need a Reason to Come Back? šŸ‘€

copy
Urgent
Asking a question
eCommerce

Why this subject line works?

The subject line presents a question that intrigues the recipient, prompting them to open the email to find out the reason to come back. The use of the eye emoji adds visual interest and draws attention, increasing the likelihood of the email being opened.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#33.

Don't Miss Out! Take Action Now

copy
Urgent
Using CTA
eCommerce

Why this subject line works?

The subject line effectively creates a sense of urgency and prompts the recipient to take immediate action. The use of imperative language, combined with the phrase "Don't Miss Out," compels the reader to open the email and engage with the content. Overall, it is direct and concise, increasing its chances of grabbing attention in a crowded inbox.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#34.

Activate your account to unlock exciting surprises

copy
Professional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line creates a sense of anticipation and exclusivity by using the word "exciting surprises." It also effectively communicates the action the recipient needs to take to access these surprises. The use of "activate your account" adds a level of urgency and encourages immediate engagement. Overall, this subject line is compelling and likely to generate interest from recipients.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#35.

Long time no see! How have you been?

copy
Funny
Asking a question
eCommerce

Why this subject line works?

The subject line engages the recipient with a friendly and personal tone, creating a sense of familiarity. However, it lacks a clear value proposition or call-to-action, limiting its effectiveness in generating a high response rate. Nonetheless, the subject line's casual approach may resonate with certain recipients, resulting in a reasonable score.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#36.

Don't miss out! Exclusive offer inside

copy
Urgent
Driving Curiosity
eCommerce

Why this subject line works?

The subject line is attention-grabbing, creating a sense of urgency with the phrase "Don't miss out!" The use of "exclusive offer" instills a feeling of exclusivity, enticing the recipient to open the email. Its brevity ensures it stands out in a cluttered inbox.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#1.

We miss you! šŸ™ Let's reignite the romance!

copy
Funny
Using CTA
eCommerce

Why this subject line works?

The subject line effectively targets the emotions of the recipient by using the words "miss you" and a sad face emoji. It also offers a solution by suggesting to "reignite the romance." The combination of personalization and a call to action makes it highly engaging and likely to yield a positive response.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#2.

Miss us? Are you ready for a comeback?

copy
Emotional
Asking a question
eCommerce

Why this subject line works?

The subject line is attention-grabbing and evokes curiosity, addressing the recipient's potential interest in a "comeback". The use of personal pronouns like "miss us" increases engagement, while the question format prompts action. Overall, it effectively arouses curiosity and invites recipients to rediscover a brand or service.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#3.

Did we unintentionally break your heart? šŸ¤”

copy
Funny
Asking a question
eCommerce

Why this subject line works?

The subject line utilizes curiosity by posing a question about unintentional actions that may have caused disappointment. The use of emoticons adds visual interest and intrigue. Overall, it evokes a strong emotional response and compels the recipient to open the email in order to find out more.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#4.

We miss you! 😢 Come back and discover exclusive offers!

copy
Emotional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line is emotive and personalized, making the recipient feel valued. It creates a sense of urgency by mentioning exclusive offers, which can increase curiosity. The use of emoji helps catch attention and adds a touch of empathy, encouraging the recipient to engage.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#5.

Missed You! Rediscover our Latest Products

copy
Emotional
Using CTA
eCommerce

Why this subject line works?

The subject line personalizes the message by using the recipient's name and creates a sense of importance by expressing a desire for their return. The mention of "Latest Products" implies new and improved offerings, sparking curiosity and interest. Overall, the subject line effectively reconnects with the recipient and showcases the brand's latest offerings.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#6.

We've missed you! What's shakin' bacon?

copy
Funny
Driving Curiosity
eCommerce

Why this subject line works?

The subject line creatively catches the recipient's attention by using a playful and casual tone. The use of "We've missed you!" adds a personal touch, making the recipient feel valued. The phrase "What's shakin' bacon?" adds humor and intrigue, incentivizing them to open the email and see what's inside. This subject line stands out in a crowded inbox and encourages engagement.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#7.

MIA? We've got a search party!

copy
Funny
Driving Curiosity
eCommerce

Why this subject line works?

The subject line is attention-grabbing and creates a sense of urgency by asking if the recipient has disappeared. It also offers a solution by stating that the sender is there to find them. The use of a dramatic question and a promise to help is likely to pique the recipient's curiosity and encourage them to open the email.


CLARITY14/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT16/20

#8.

Miss us much? We thought so...

copy
Funny
Asking a question
eCommerce

Why this subject line works?

The subject line creates intrigue and taps into the recipients' emotions by suggesting that they have been missed. It also incorporates a sense of playfulness by stating "We thought so..." This engaging subject line is likely to pique the readers' curiosity and entice them to open the email.


CLARITY14/20
Line_810_f8055af933
Appeal18/20
Line_810_f8055af933
ENGAGEMENT16/20

#9.

Don't be a stranger! Come back and get extra perks!

copy
Funny
Using CTA
eCommerce

Why this subject line works?

The subject line uses a friendly and inviting tone. The use of "Don't be a stranger!" creates a personal connection with the recipient, encouraging them to take action. The mention of "extra perks" adds a sense of exclusivity and value, making the offer enticing. The subject line effectively combines personalization and incentive to engage the recipient.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#10.

Come back and let's make magic happen! ✨

copy
Funny
Using CTA
eCommerce

Why this subject line works?

The subject line is personalized and intriguing, invoking a sense of nostalgia and excitement. The use of the phrase "let's make magic happen" adds a touch of whimsy, making the recipient more likely to open the email. The inclusion of the sparkles emoji also helps to catch attention and create a positive association.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#11.

Time for a reunion! Unlock exciting surprises inside šŸŽ‰

copy
Emotional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line creates a sense of excitement and curiosity by using words like "reunion" and "exciting surprises." The addition of the party emoji adds a playful and festive element. The use of urgency, denoted by the word "Time," also urges the recipient to open the email. Overall, the subject line effectively grabs attention and entices recipients to engage with the content inside.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#12.

Something amazing awaits! Reconnect with us now šŸ’«

copy
Emotional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line captures attention with words like "amazing" and "awaits" while also creating a sense of urgency to reconnect. The use of an emoji adds visual interest and enhances the overall appeal of the message, making it highly likely to stand out in a recipient's inbox.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#13.

It's been a while... What can we do to win you back?

copy
Emotional
Asking a question
eCommerce

Why this subject line works?

The subject line effectively uses personalized language to create a sense of familiarity and curiosity. By acknowledging the recipient's absence, it arouses their interest and encourages engagement. The question at the end prompts them to take action, increasing the chances of re-engagement.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#14.

Still interested in [product/service]? It's been a while!

copy
Emotional
Asking a question
eCommerce

Why this subject line works?

The subject line effectively uses a familiar phrase to capture the recipient's attention. It creates a sense of personal connection and curiosity by addressing their previous interest in a specific product or service. This subject line has a good balance of length and relevance and is likely to engage recipients.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#15.

We Miss You! Come Back for Exclusive Deals

copy
Emotional
Using CTA
eCommerce

Why this subject line works?

The subject line appeals to a recipient's emotional connection by expressing a sense of nostalgia and a desire to reconnect. It also promises exclusive deals, which creates curiosity and encourages the recipient to take action. The use of "We Miss You" adds a personal touch, making the subject line more relatable and effective in re-engaging inactive customers.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#16.

Don't Miss Out! Claim Your Special Offer Now

copy
Emotional
Using CTA
eCommerce

Why this subject line works?

The subject line is attention-grabbing and urgent, emphasizing the importance of not missing out on a special offer. The use of exclamation marks adds excitement and urgency to encourage recipients to take immediate action. The call-to-action "Claim Your Special Offer Now" further entices recipients to open the email and engage with the offer.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#17.

We miss you! Come back for exclusive offers

copy
Professional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line effectively creates a sense of nostalgia and emotional connection by using the phrase "We miss you!" The addition of "exclusive offers" hints at personalized discounts, increasing the recipient's curiosity and motivation to open the email. The subject line is concise and creates a sense of urgency without being overly pushy.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#18.

Missed our updates? Let's catch up!

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Professional
Asking a question
eCommerce

Why this subject line works?

The subject line is engaging and builds curiosity by implying that the recipient has missed important updates. It creates a sense of anticipation and encourages the recipient to open the email to catch up. The use of the phrase "Let's catch up!" also adds a friendly and personal touch to the message. Overall, it effectively reflects a friendly and engaging tone, making it likely to attract the attention of recipients.


CLARITY15/20
Line_810_f8055af933
Appeal17/20
Line_810_f8055af933
ENGAGEMENT15/20

#19.

Are we still meeting your needs?

copy
Professional
Asking a question
eCommerce

Why this subject line works?

The subject line effectively grabs the recipient's attention by posing a question about whether their needs are being met. It prompts curiosity and encourages recipients to open the email to find out more. The inclusion of "we" personalizes the subject line, making it more engaging and relatable.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#20.

Long time no see, how can we help?

copy
Professional
Asking a question
eCommerce

Why this subject line works?

The subject line is personalized, friendly, and inviting. It creates a sense of familiarity and shows a willingness to assist. The use of "long time no see" adds a touch of nostalgia which can help to grab the recipient's attention and evoke positive emotions. The subject line effectively entices the recipient to open the email and engage in a conversation with the sender.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#21.

We miss you! Come back for exclusive offers

copy
Professional
Using CTA
eCommerce

Why this subject line works?

The subject line evokes a sense of nostalgia and personal connection by addressing the recipient directly and expressing a sentiment of missing them. The promise of exclusive offers creates intrigue and entices the recipient to engage with the email.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#22.

Unlock rewards by re-engaging with us

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Professional
Using CTA
eCommerce

Why this subject line works?

This subject line effectively communicates the benefit of unlocking rewards by re-engaging with the sender. It creates curiosity and incentivizes recipients to take action, increasing the chances of them opening the email. The subject line is concise and clear, making it easy to understand and compelling enough to stand out in a crowded inbox.


CLARITY16/20
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Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#23.

Last chance to claim your reward

copy
Urgent
Driving Curiosity
eCommerce

Why this subject line works?

The subject line effectively creates a sense of urgency and motivates recipients to take action before their opportunity to claim a reward expires. Its straightforward nature captures attention and increases the likelihood of engagement.


CLARITY14/20
Line_810_f8055af933
Appeal18/20
Line_810_f8055af933
ENGAGEMENT16/20

#24.

Act now and unlock our secret surprise

copy
Urgent
Driving Curiosity
eCommerce

Why this subject line works?

The subject line is attention-grabbing and intriguing, evoking curiosity in recipients to take immediate action. By offering a "secret surprise" and emphasizing the need to "act now," it creates a sense of urgency and exclusivity, increasing the likelihood of engagement and opens.


CLARITY12/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT15/20

#25.

Where Have You Been? šŸ¤·ā€ā™‚ļø

copy
Urgent
Asking a question
eCommerce

Why this subject line works?

The subject line intrigues the recipient by using a rhetorical question and an emoji to create a sense of curiosity. The use of an emoji adds visual appeal, increasing the likelihood of the email being opened. The brevity of the subject line adds to its effectiveness in capturing attention.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#26.

Last Chance to Get Exclusive Offers

copy
Urgent
Using CTA
eCommerce

Why this subject line works?

This subject line effectively creates a sense of urgency by emphasizing that it is the recipient's last chance to access exclusive offers. The use of "exclusive" implies that the offers are not widely available, making them more enticing. This subject line is concise, clear, and likely to grab the attention of the recipient.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#27.

Time-Sensitive: Reconnect and Save Today

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Urgent
Using CTA
eCommerce

Why this subject line works?

The subject line effectively evokes a sense of urgency, urging recipients to take immediate action to "reconnect" and save. The inclusion of "today" further enhances the time-sensitive nature of the offer, making it hard to resist opening the email.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#28.

You + Us = Reunited at last! Let's catch up!

copy
Funny
Driving Curiosity
eCommerce

Why this subject line works?

The subject line is engaging and creates a sense of excitement and nostalgia by using the phrase "reunited at last." The mention of "catching up" adds personal touch and prompts the recipient to open the email to reconnect. Its brevity adds to its overall appeal.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#29.

Limited time only: Rediscover what you've been missing

copy
Professional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line effectively creates a sense of urgency with the phrase "Limited time only" and entices the recipient to find out what they have been missing. It promotes curiosity and encourages engagement by hinting at something valuable that can be rediscovered. The brevity and intriguing nature of the subject line can grab the reader's attention in a crowded inbox.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#30.

Last chance to save: re-engage now for exclusive discounts

copy
Professional
Using CTA
eCommerce

Why this subject line works?

This subject line creates a sense of urgency by emphasizing the recipient's last chance to save and the opportunity to re-engage for exclusive discounts. The use of "now" and "exclusive" adds a compelling tone to drive action. It effectively captures attention and motivates recipients to take immediate action.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#31.

Are You Missing Out? šŸ¤”

copy
Urgent
Asking a question
eCommerce

Why this subject line works?

The subject line poses a question and uses an emoji to grab attention, inviting recipients to consider if they are missing out on something important. The use of the emoji adds visual interest and creates curiosity, increasing the likelihood of open rates and engagement.


CLARITY16/20
Line_810_f8055af933
Appeal18/20
Line_810_f8055af933
ENGAGEMENT14/20

#32.

Need a Reason to Come Back? šŸ‘€

copy
Urgent
Asking a question
eCommerce

Why this subject line works?

The subject line presents a question that intrigues the recipient, prompting them to open the email to find out the reason to come back. The use of the eye emoji adds visual interest and draws attention, increasing the likelihood of the email being opened.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#33.

Don't Miss Out! Take Action Now

copy
Urgent
Using CTA
eCommerce

Why this subject line works?

The subject line effectively creates a sense of urgency and prompts the recipient to take immediate action. The use of imperative language, combined with the phrase "Don't Miss Out," compels the reader to open the email and engage with the content. Overall, it is direct and concise, increasing its chances of grabbing attention in a crowded inbox.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#34.

Activate your account to unlock exciting surprises

copy
Professional
Driving Curiosity
eCommerce

Why this subject line works?

The subject line creates a sense of anticipation and exclusivity by using the word "exciting surprises." It also effectively communicates the action the recipient needs to take to access these surprises. The use of "activate your account" adds a level of urgency and encourages immediate engagement. Overall, this subject line is compelling and likely to generate interest from recipients.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#35.

Long time no see! How have you been?

copy
Funny
Asking a question
eCommerce

Why this subject line works?

The subject line engages the recipient with a friendly and personal tone, creating a sense of familiarity. However, it lacks a clear value proposition or call-to-action, limiting its effectiveness in generating a high response rate. Nonetheless, the subject line's casual approach may resonate with certain recipients, resulting in a reasonable score.


CLARITY16/20
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Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

#36.

Don't miss out! Exclusive offer inside

copy
Urgent
Driving Curiosity
eCommerce

Why this subject line works?

The subject line is attention-grabbing, creating a sense of urgency with the phrase "Don't miss out!" The use of "exclusive offer" instills a feeling of exclusivity, enticing the recipient to open the email. Its brevity ensures it stands out in a cluttered inbox.


CLARITY16/20
Line_810_f8055af933
Appeal16/20
Line_810_f8055af933
ENGAGEMENT14/20

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