What is email marketing software for affiliate marketing?
** Email marketing software for affiliate marketing is designed to help you send targeted emails that promote third-party products while tracking clicks, conversions, and audience behavior. These platforms typically offer automation tools, segmentation, analytics, and templates—optimized for performance campaigns.**
Email marketing software for affiliate marketing
1. Mailmodo
Mailmodo is an AI-powered email marketing platform designed to help affiliate marketers create highly engaging campaigns with minimal manual effort. Its AI campaign planner simplifies the campaign strategy design process by suggesting you number of emails to send, at which stage, and audience segment
In addition, Mailmodo’s AI template generator allows users to create visually appealing, ready-to-send email templates in seconds. Simply type your campaign goal or topic, and the AI generates a polished template that aligns with your audience and objectives.
Pricing:
- Free: $0/month
- Lite: $49/month
- Pro: $99/month
- Max: $199/month
Ease of use: Clean, visual interface with pre-built templates makes campaign setup fast, even for non-tech users.
Features:
AMP-powered interactive emails (forms, carousels, surveys in-email)
Automation builder with triggers and drip sequences
Real-time analytics and heatmaps
Pre-designed affiliate-friendly templates
Deep integrations with CRMs, Zapier, HubSpot, Webhooks, etc.
Dedicated SMTP routing for higher deliverability
GDPR and CAN-SPAM compliant
Why it’s suitable for affiliate marketing: AMP emails keep users engaged without leaving the inbox, reducing drop-offs. Fast setup, pre-made templates, and automation make it startup-friendly.
Customer support: Live chat, email, and onboarding support available; users consistently praise its deliverability, interactivity, and support team responsiveness.
Affiliate marketing ranking: 4.8/5
2. ActiveCampaign
ActiveCampaign is a well-established marketing automation platform known for its deep customization and CRM integration, making it a strong choice for affiliate marketers who rely on segmented, behavior-based campaigns. Its strength lies in its visual automation builder, which enables users to build complex workflows using tags, triggers, goals, and conditional logic. For affiliates managing multiple lists or product offers, this level of control allows personalized, high-converting sequences at scale.
Pricing:
Starter: Starts at $15/month.
Plus: Starts at $49/month.
Pro: Starts at $79/month.
Enterprise: Starts at $145/month.
Pricing scales with contact volume
Ease of use: Visual automation and campaign editors are intuitive; some setup complexity but well-documented.
Features:
Drag-and-drop automation builder
Lead scoring and conditional workflows
CRM with pipeline automation
Behavior tracking (email opens, page visits, etc.)
Dynamic content and A/B testing
900+ integrations with eCommerce, landing pages, and CRMs
GDPR and CAN-SPAM compliant
Why it’s suitable for affiliate marketing: Deep automation logic and lead scoring help target the right leads at the right time—ideal for high-conversion affiliate flows.
Customer support: Support via live chat, email, and detailed knowledge base; praised for automation power, reliable deliverability, and responsive support.
Affiliate marketing ranking: 4.7/5
Brevo is a versatile multichannel marketing platform that combines email, SMS, chat, and CRM into one unified system. Its strength lies in simplifying affiliate marketers’ workflows by allowing them to run campaigns across multiple channels without juggling different tools. With a powerful automation builder supporting conditional logic, lead scoring, and dynamic segmentation, Brevo enables highly personalized affiliate journeys. Its GDPR compliance and transparent pricing also make it attractive for marketers targeting international audiences.
Pricing:
- Free: $0/month, limited to 300 emails/day.
- Starter: From $8.08/month, suitable for growing businesses.
- Business: From $16.17/month, ideal for marketing managers and ecommerce pros.
- Enterprise: Custom pricing, tailored solutions for large needs.
Ease of use: Clean UI and drag-and-drop editors make campaign creation straightforward for beginners and pros alike.
Features:
Email and SMS marketing in one platform
Advanced marketing automation with conditional workflows
Segmentation, dynamic content, and A/B testing
Built-in CRM and transactional email capabilities
Real-time analytics and deliverability insights
GDPR and CAN-SPAM compliant
Why it’s suitable for affiliate marketing: Multichannel messaging and automation help affiliates nurture leads across email and SMS, improving conversions.
Customer support: Email, live chat, and phone support available; users value its all-in-one approach and ease of use, though some note occasional deliverability challenges.
Affiliate marketing ranking: 4.3/5
4. GetResponse
GetResponse is a comprehensive email marketing and automation platform designed to help affiliate marketers grow and engage their audiences through intuitive tools and advanced features. It combines email campaigns, marketing automation, webinar hosting, and landing page creation in one ecosystem. GetResponse’s user-friendly interface and robust automation workflows make it easy to build complex affiliate funnels, while its strong deliverability rates ensure your messages reach inboxes.
Pricing:
- Free: $0/month with 30-day premium trial included.
- Starter: $19/month or $15.58/month if paid annually.
- Marketer: $59/month or $48.38/month if paid annually.
- Creator: $69/month or $56.58/month if paid annually.
- Enterprise: Custom pricing based on business needs.
Ease of use: Drag-and-drop email and automation editors offer a smooth experience for beginners and intermediate users.
Features:
Advanced marketing automation with drag-and-drop workflows
Built-in webinar hosting and landing page builder
Email templates optimized for mobile
A/B testing and segmentation
Real-time analytics and conversion tracking
Integrations with popular CRMs, ecommerce platforms, and payment gateways
GDPR and CAN-SPAM compliant
Why it’s suitable for affiliate marketing: All-in-one platform with webinar and landing page tools simplifies building affiliate funnels without needing multiple services.
Customer feedback and support: Support via live chat, email, and phone; praised for feature richness and ease of use; occasional learning curve reported for advanced features.
Affiliate marketing ranking: 4.2/5
5. TinyEmail
TinyEmail is a relatively new, streamlined email marketing platform focused on simplicity and speed. It offers powerful automation and personalization features while maintaining a clean, minimalistic interface. For affiliate marketers, TinyEmail provides an easy way to set up segmented campaigns and automated workflows without the complexity found in larger platforms. Its affordability and modern UI make it a solid choice for startups and solo marketers looking to grow quickly.
Pricing:
- $65/month for 15,000 emails.
- Pay-as-you-go pricing,you pay only for what you use.
Ease of use: Very beginner-friendly with straightforward drag-and-drop builders and minimal setup.
Features:
Drag-and-drop email and automation builder
Segmentation and dynamic content personalization
Pre-built email templates optimized for conversions
Real-time campaign analytics
Integration with popular CRMs and ecommerce platforms
GDPR and CAN-SPAM compliant
Why it’s suitable for affiliate marketing: Affordable and easy to use, TinyEmail helps affiliates launch and automate campaigns quickly without overhead.
Customer feedback and support: Support through email and chat during business hours; users appreciate its simplicity and responsive customer service.
Affiliate marketing ranking: 4.3/5
6. Moosend
Moosend is a feature-rich email marketing and automation platform known for its affordability and ease of use, making it a favorite among startups and affiliate marketers. Its strong automation capabilities allow marketers to build personalized workflows and segment audiences effectively. Moosend also offers robust reporting tools that help affiliates optimize their campaigns based on real-time data, all wrapped in a user-friendly interface.
Pricing:
- Starts from $9/month for 500 contacts (monthly billing).
Ease of use: Intuitive drag-and-drop editor and simple workflow setup allow quick campaign launches with minimal learning curve.
Features:
Advanced automation workflows with triggers and conditions
Pre-designed responsive email templates
Detailed analytics and campaign reporting
Segmentation and personalization options
Integration with popular eCommerce and CRM tools
GDPR and CAN-SPAM compliant
Why it’s suitable for affiliate marketing: Cost-effective pricing and powerful automation make it ideal for affiliate marketers scaling their email campaigns.
Customer support: 24/7 customer support via chat and email; users commend its affordability, ease of use, and helpful support team.
Affiliate marketing ranking: 4.4/5
7. AWeber
AWeber is one of the pioneers in email marketing, boasting a solid reputation for reliability and simplicity. It offers a range of tools that help affiliate marketers create and automate campaigns with ease. Its drag-and-drop editor, combined with pre-built templates and automation rules, makes it a great choice for affiliates who want to focus on content and conversions without getting bogged down in technical details.
Pricing:
- Lite: $12.50/month (billed annually)
- Plus plan: $20/month (billed annually)
- Unlimited: $899/month for unlimited subscribers
Ease of use: User-friendly interface with straightforward setup; ideal for beginners and non-technical users.
Features:
Drag-and-drop email builder with pre-designed templates
Automation workflows with tagging and segmentation
Behavioral tracking and analytics
Integrations with popular platforms like Shopify, WordPress, and PayPal
GDPR and CAN-SPAM compliant
Why it’s suitable for affiliate marketing: Simple automation and affordable pricing help affiliates launch campaigns quickly without steep learning curves.
Customer support: Support via live chat, email, and phone; users appreciate its ease of use and responsive customer service.
Affiliate marketing ranking: 4.2/5
8. Sendlane
Sendlane is a data-driven email marketing platform designed to help affiliate marketers create highly personalized and automated campaigns. Its real-time behavioral tracking allows users to tailor messages based on subscriber actions, improving engagement and conversions. With a strong focus on automation and customer journey mapping, Sendlane empowers affiliates to build complex, yet easy-to-manage sales funnels.
Pricing:
Ease of use:
Modern UI with a visual automation builder; slight learning curve but intuitive for marketers familiar with email platforms.
Features:
Real-time behavioral tracking and analytics
Advanced automation workflows with conditional splits
Dynamic segmentation and personalization
SMS and email marketing capabilities
Integrations with major eCommerce and CRM platforms
GDPR and CAN-SPAM compliant
Why it’s suitable for affiliate marketing: Behavior-based automation and multi-channel marketing help affiliates deliver timely, relevant offers that convert.
Customer support: Customer support through chat, email, and phone; users highlight excellent automation features and proactive support.
Affiliate marketing ranking: 4.3/5
9. Klaviyo
Klaviyo is a powerful email marketing and automation platform tailored for eCommerce and affiliate marketers who want to deliver highly personalized campaigns. Its strength lies in its deep data integrations with online stores and apps, enabling marketers to use purchase behavior, browsing history, and other customer data to create dynamic, targeted sequences. This data-driven approach helps affiliates optimize ROI and scale revenue efficiently.
Pricing:
- Free tier available for up to 250 contacts
- Email plans at $45/month
- Email & SMS plans at $60/month All Competitive Intelligence
Ease of use:
Clean, modern interface with drag-and-drop email builder; moderately easy to pick up, especially for those familiar with eCommerce platforms.
Features:
Advanced segmentation and dynamic content personalization
Powerful automation workflows with multi-step triggers
Integration with major eCommerce platforms like Shopify, WooCommerce, and BigCommerce
Detailed analytics including revenue attribution
SMS and email marketing combined in one platform
GDPR and CAN-SPAM compliant
Why it’s suitable for affiliate marketing:
Deep eCommerce integrations and data-driven automation make it ideal for affiliates promoting online products.
Customer support:
Support via chat, email, and extensive online resources; users praise its ability to drive sales and detailed reporting.
Affiliate marketing ranking: 4.6/5
10. ConvertKit
ConvertKit is designed specifically for content creators and affiliate marketers seeking simplicity combined with powerful automation. Its focus on building subscriber relationships through email sequences and landing pages makes it ideal for affiliates who want to nurture their audience over time. ConvertKit’s tagging and segmentation system allows marketers to send targeted offers without complex workflows, streamlining campaign management.
Pricing:
- Newsletter: $0/month for up to 10,000 subscribers.
- Creator: $25/month or $290/year for up to 1,000 subscribers.
- Creator Pro: $50/month or $590/year for up to 1,000 subscribers.
- Enterprise: Custom pricing based on subscriber volume and business needs.
Ease of use: Minimalistic, clean UI that’s easy for beginners to navigate, with straightforward automation setup.
Features:
Visual automation builder with tagging and segmentation
Pre-built email templates and customizable landing pages
Subscriber tagging and management
Simple A/B testing and analytics
Integrations with ecommerce and membership platforms
GDPR and CAN-SPAM compliant
Why it’s suitable for affiliate marketing:
Simplicity and focused automation help affiliates nurture leads without overwhelming complexity.
Customer feedback and support:
Email and live chat support with active community forums; users highlight its ease of use and customer-friendly approach.
Affiliate marketing ranking: 4.3/5
Final thoughts
The success of your affiliate marketing often comes down to how well your tools work behind the scenes—especially your email platform. While this guide covers the top choices for 2025, the only way to truly find the right fit is to test them in action.
Explore the free trials or freemium plans most of these platforms offer. See which ones are easiest to use, offer the automation you need, and support affiliate links reliably.
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