- Product
Template Builder
Build AMP and HTML templates with a drag-and-drop builder
Email Automation
Engage users across the lifecycle with email automation
AMP Emails
Leverage interactive AMP emails for higher in-mail conversions
Shopify Email Marketing
Drive sales with interactive emails at all stages of the buyer journey
Send Transactional Email
Trigger HTML and AMP emails with API and integrations
Contact Management
Target emails better with advanced contact management
Campaign Manager
Manage campaigns with a full-stack, intuitive manager
AI Email Marketing
Save 3X time on writing and template creation
- Solutions
Send Quizzes
Boost quiz responses with interactive, smart quizzes
Conduct Survey
Razorpay gets 257% higher survey reponses
Get Reviews
Interviewvector gets 45% higher reviews
Collect Feedback
AllRound gets 28% higher feedback responses
Book Meeting
HobSpace gets 20% higher demo signups
Event Registration
Mudrex gets 280% more webinar signups
Gamify Emails
Drive engagement with games inside email
Recover Carts
Traya gets 15% cart recovery rate
- Resources
Templates
- API & Integrations
Sync Contact from
Apps inside Email
Kath Pay Email Marketing Expert
With a wealth of knowledge gained from being an industry veteran of 19 years, Kath is an author, blogger, expert contributor, international conference speaker, and trainer.As CEO of Holistic Email Marketing, she devotes her time to developing customer-centric eCommerce journeys using a holistic, multi-channel approach.
Get featured on this list of email experts
If the term 'email expert' describes you let us know and we'll love to have you on this list
Who is Kath Pay?
Kath Pay is an email marketing expert who works at Holistic Email Marketing. She has helped various clients improve their email marketing strategies and achieve better results. With her comprehensive knowledge and expertise in the field, she provides valuable insights and recommendations to clients, helping them optimize their email campaigns and customer journeys. Clients have praised her for her ability to provide a fresh perspective and identify quick wins as well as long-term strategies for CRM improvement. Kath and her team at Holistic Email Marketing offer services such as email marketing audits, email consulting, and email program implementation to help businesses achieve their marketing goals.
About the expert's affiliated organization - Holistic Email.:
Holistic Email is a comprehensive approach to email marketing that focuses on delivering personalized and relevant email experiences to customers. It takes into account all aspects of an email campaign, from design and content to deliverability and analytics. By considering the entire email ecosystem, Holistic Email ensures that messages are not only visually appealing but also reach the intended audience and achieve the desired objectives. This approach prioritizes customer engagement and satisfaction, resulting in higher open rates, click-through rates, and ultimately, conversions.
Related Experts
Kiere Shaffer
Kiere is a hybrid front-end developer and designer with a passion for email and UX/UI.
Kristin Bond
Email copywriter, designer, coder, sender, planner, and more. Kristin has spoken at several email marketing conferences and writes the blog www.emailsnarketing.com.
Lauren Kremer
From strategy to writing, creative builds and testing (and more testing), to segmentation and picking just the right audience, there’s nothing that Lauren does better than creating optimal experiences through email, social media and other digital channels.
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Email Template BuildersUnlayer
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- Ebooks
Email Subject Lines for the Win
In this guide, we’ll walk you through a process that’ll help you focus on implementing best practices deliberately and strategically- so that you find the subject lines that get the results that you need.
EbooksA Step-by-Step Guide to Improve Email Performance
Most of the techniques in this e-book provide the dual benefit of personalizing the email experience and making your mail more relevant to the user as well as avoiding promotion or updates tabs.
EbooksUltimate Guide to Email Accessibility
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- Communities
Marketing Tribe
Marketing Tribe, a vibrant Slack community, unites founders, co-founders, and marketers in dynamic discussions about growth and marketing strategies.
CommunitiesEmail Geeks Slack
A community where email marketers, designers, and developers meet to talk shop
CommunitiesWomen of Email
Women of Email is a professional network aimed at promoting leadership among women within the email marketing niche.
- Blogs
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BlogsGetResponse
Tips and tricks from the marketing world
BlogsEmma
Stay on top of your email marketing game with the latest best practices, tips, examples, and data-driven...
- Podcasts
The Growth Chat
Exclusive chats on growing a business
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Delivering is a podcast that moves beyond just industry news for designers and developers and looks at the email industry as a whole, from strategy and copywriting to design, development, tooling, trends, culture, and more.
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This podcast is dedicated to helping B2B professionals of all walks engage, grow, and retain customers through seamless and personalized communication.
- Courses
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With our email marketing course, you will learn the basics of email deliverability, authentication, design, and analytics. Besides these, you will also learn about new trends like AMP emails. And an email marketing certification for a lifetime.
CoursesHTML Email Development
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CoursesEmail Marketing: Build Responsive HTML Emails using MJML
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- Videos
Build Responsive HTML Email Templates with HTML Tables & CSS
Learn to build a complete mobile friendly HTML Email Template with responsive HTML tables. The email will also show and display properly on a number of other mobile, tablet and desktop email clients.
VideosHow to Send HTML Email Templates with Outlook 365
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VideosHTML Email Template From Scratch with HTML Tables and CSS
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- Video Channels & Vlogs
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Exclusive interviews with industry experts on growing a business
Video Channels & VlogsEmma Email Videos
A series of videos to better understand email practices and strategies that work
Video Channels & VlogsFeedback Fridays
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- Experts
Adam Connell
Adam Connell is a content strategist with a background in SEO and email marketing. He used to manage the content marketing efforts of international brands. Now he teaches bloggers how to get noticed at BloggingWizard.
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ExpertsAlex Kelly
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- Agencies
ProStrategix
ProStrategix is a marketing agency founded in New York in 2018. With no more than 10 professionals, they specialize in marketing strategy, digital strategy, and content marketing solutions for small businesses in the fields of healthcare, hospitality, and business services.
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AgenciesNoble Intent Studio
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- Email Deliverability Tools
adRom Email Broadcasting Software
adRom offers an efficient email marketing tool for the distribution of newsletters.
Email Deliverability ToolsAgari Brand Protection
Cybercriminals use your name to get your customers to open their malicious emails. Protect them—and your brand—from these types of attacks.
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- Email Marketing Tools
Mailmodo
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Email Marketing ToolsGrowSurf
Newsletter referral program software to help you new subscriptions on autopilot.
- Email Security Software
Area 1
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Email Security SoftwareAvanan Cloud
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- Email Signature Generators
Crossware Mail Signature
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Email On Acid Team Management
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Turn your HTMl into an image you can share with anyone
Email Testing ToolsEmail Review
Cut your email review cycle in half and get your emails and campaigns to market faster with simple, centralized email feedback.
- Transactional Email Services
Mailmodo
Send transactional emails with interactive elements that let users take action within their inbox using Mailmodo.
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Transactional Email ServicesAlibaba DirectMail
DirectMail is a simple and efficient service to send email notifications and batch email quickly and efficiently without the need to build your own email server. DirectMail is a key product for serving Alibaba's own e-commerce platforms, which includes servicing Alibaba's record-breaking annual sales festival. Tens of millions of emails are sent every day through DirectMail by Alibaba and Alibaba Cloud customers.
- Email Template Builders
Mailmodo
Mailmodo's no-code drag-and-drop editor lets you create beautiful and interactive email templates within minutes. The email builder lets you create AMP emails with interactive elements like forms, widgets and calendars inside the email itself. There's also an extensive template library that you can select from and customise easily.
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1 of 18
Guides to help you drive email conversions
The BIMI Guide You Need as An Email Marketer
BIMI is an emerging email authentication standard that helps combat phishing and build brand trust. Learn more about BIMI and how you can implement it for your business.
Everything You Need to Know About Dynamic Email Content
Dynamic email content is any content in an email that differs based on the subscribers’ behavior, data, and preferences and is used for personalizing elements like visuals, text, or calls to action to target specific subscribers.
11 Effective Ways to Increase Your Email Open Rates
Increase open rate with these 10 tested methods and execute successful email marketing campaigns with high ROI. Read about how to overcome the challenges of increasing open rates.