GetResponse Vs EmailOctopus Comparison (2024)

Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of GetResponse vs EmailOctopus, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.

How GetResponse compares with EmailOctopus

Here’s a summary and non-biased comparison between GetResponse and EmailOctopus on the basis of email marketing features

TL;DRgetresp_a455f0110eemail_octopus_c05b9000b0
Email editing and creation

Provides a visual email builder, AI based email builder, HTML and text editor. Editor can create HTML emails only.

Provides a HTML editor. It has drag and drop, responsive features

Automation

Automations have basic capability.

Automation is simple with limited actions and conditions along with triggers including API

Integration

65 integrations.

78 integrations

Transactional emails

Yes, available.

No.

Ease of Access

Multi tool based software focused for marketing with no learning curves.

Pretty easy to use, stepwise advancement in each stage of building a campaign/automation

Customer support

Email, chat, phone, slack, dedicated customer experience manager.

Telephonic support,Email Support, Chat Support, Video Tutorials, Knowledge base

Interactive emails

Not available.

No

Other marketing features

Has the following tools for marketing: ○ Signup forms for pages ○ Landing pages for the website ○ Website builder for the website ○ Webinars ○ Chats, Web push notifications, Paid ads for business

NA

Why not consider an email marketing tool that gets 3x conversions?

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Interactive Emails

Create & send dynamic forms for customer feedback, product reviews, NPS surveys, and so much more.

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Dedicated Human Support

Get support whenever you need it via email, live chat, slack, or calls.

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Automate pre-built user journeys

Trigger emails based on Webhooks, conditional logic, time delays, and more.

Detailed comparision of EmailOctopus, GetResponse, and Mailmodo

Email Creation

When a tool has features like a drag-and-drop editor, pre-made templates, and interactive widgets, creating emails is quick and fun.

FeaturegetresponseemailoctopusMailmodo
Template editor

Can create from scratch or select template from library

Classic Editor - HTML code and Drag and Drop editor

Can create from scratch or select template from library

Email Dimensions

Have a fixed options of 600px width or full width

Width can be modified between 600 px - 900 px

  • 3 Width options(600px, 700px, 800px) are provided(that resemble industry standards)
  • Rich text emails can be sent with full width email
Pre-made layouts

NA

No page layouts, just 6 different row layouts

12 variations of layouts to select from

Pre-made blocks/modules

NA

NA

  • 12 Headers
  • 54 Content Cards
  • 14 Gallery
  • 13 CTAs
  • 29 Forms
  • 15 Product Cards
  • 12 Footers
Ability to save & reuse blocks

Can save any layout block and element

NA

Can save any layout block

Design Options

Common options like email bg color options are provided. Corner radius for individual sections are surplus

Common options like email bg color and BG image. Some other options like Email border size, Color, Margin and Padding are provided

Common options like pading, email body and email bg color options are provided

Supported Email Fonts

Total 23 fonts

  • 12 standard fonts
  • 11 web-standard fonts Can add more fonts too

12 fonts

Total 46 fonts

  • 11 email safe fonts
  • 24 web safe fonts
  • 11 web fonts.
If non-standard font is used

No prompt for both fonts

It does not give a prompt message

Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported

Template preview

HTML displayed with toggle between desktop and mobile screens and both comparitive Provides dark mode checking, spam checking and inbox preview on higher plans

HTML email is displayed with toggle between desktop and mobile screens

HTML and AMP are displayed together with toggle between desktop and mobile screens

Template testing

Only HTML, supports unlimited testing

Only HTML and plain text Supports unlimited testing

HTML and AMP versions are different, supports unlimited testing

Adding custom HTML code

Yes

Yes

No

Rich text editor

Yes

Yes

Yes

FeaturegetresponseemailoctopusMailmodo
In-product templates

192 and growing templates

34 templates

67 and growing templates

Has a template inspiration gallery

Yes, free inspiration gallery

Yes, which gives 11 free templates

Yes, free inspiration gallery

Inspirational Templates count

191 templates

11 templates

200+ templates

FeaturegetresponseemailoctopusMailmodo
AMP email creation

No

No

Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge

Whitelisting support

No

No

Provides dedicated whitelisting support

Automatic HTML fallback

No

Yes

Yes

Customize HTML fallback

No

Yes

Allows customization for manual inputs

Sending AMP emails

No

No

Yes

FeaturegetresponseemailoctopusMailmodo
Interactive AMP widgets

No AMP elements

AMP Emails not supported

16 AMP elements

Carousel/Image Carousel

No

No

Yes

Accordion

No

No

No

Basic Event invitation

No

Yes, through Eventbrite

Yes,with forms

Add to calendar

No

No

Yes

Calendly

No

No

Yes

Zoom Webinar

No

No

Yes

Shopify Card Abandoment

No

Yes, through Shopify integration

Yes

Shopify Product Recommendation

No

Yes, through Shopify integration

Yes

Poll

No

Yes

Yes

Live Price Ticker

No

No

Yes

Star Rating

No

No

Yes

NPS Rating

No

No

Yes

Thumbs up or down

No

No

Yes

Emoji Rating

No

No

Yes

Chip selection

No

No

Yes

Spin the Wheel

No

No

Yes

Quiz

No

No

Yes

Gokwik

No

No

Yes

Form

Yes, has website forms

Yes, signup form available

Yes

Star Rating

No

No

Yes

Thumbs up or down

No

No

Yes

Thumbs up or down

Not Applicable

No

Structured for case specific

Star Rating

Not Applicable

No

Yes

Form Submission capture

Collects form submission data as contacts from websites

Email Octopus doesn't have interactive email forms but has subscription forms

Automatic collection and storage of form submission data. Export options available

Conditional forms

Not Applicable

No

Yes

Step wise forms

Not Applicable

No

Yes

Hidden field

Not Applicable

Yes

No

Form fields

5 field options

17 field types

15 field options

Dropdown

Not Applicable

No

Yes

Radio

Not Applicable

No

Yes

Checkbox

Not Applicable

No

Yes

Emoji

Not Applicable

No

Yes

Thumbs up or down

Not Applicable

No

Structured for case specific

Text

Yes

Yes

Yes

Multiline

Yes

No

Yes

Image Link

Yes

No

Structured for case specific

Date picker

Yes

No

Yes

Time picker

Not Applicable

No

Yes

Phone number

Yes

No

Yes

Single chip

Not Applicable

No

Yes

Multichip

Not Applicable

No

Yes

Star Rating

Not Applicable

No

Yes

Nps Rating

Not Applicable

No

Yes

Contact & Campaign

Your email campaigns perform better when your tool monitors your subscriber’s behavior. You can use it to create dynamic segments and optimize for open rates.

FeaturegetresponseemailoctopusMailmodo
Triggered

Yes, for RSS to email and autoresponder

Yes

Yes

Bulk

Yes

Yes

Yes

AB testing subject line

Yes

No

Yes

Sending Schedule

Send, Schedule and time optimized sending are provided.

Send now, Send later- date and time specified by the sender, and can also change send time

Supports email sending by send now, schedule later and fragmented scheduling

Fragmented/Batch Scheduling

No

No

Yes

Send time optimization

Yes

No

Yes

FeaturegetresponseemailoctopusMailmodo
Dynamic segments

Yes

Yes

Yes

Static segments

No

No

Yes

Segment on basis of campaign activity

Yes

Yes

Yes

Pre-built segments

No

Yes

based on engagement

Contact-level campaign data

Yes

Yes

Yes

Add contacts via

One by one manually, Upload a file, use an external service, or paste rows

Manually, import from file (CSV,DSV,TXT supported)

Manually, CSV, API, Apps, CRM, etc.

Automation

You are more productive when you have set up automations to trigger emails based on a contact’s activity - clicks, opens, submissions, and more.

FeaturegetresponseemailoctopusMailmodo
Journey Advancement

Basic email handling

basic email handling activities with limited triggers, conditions and actions

Basic email handling and webhooks available

Drag & drop journey builder

Yes

No

Yes

Trigger options

17 trigger options

  • Basic Subscribes, Clicks a link, Opens a message, Has a special condition, updates a custom field, Is sent a message, Is copied to a list, Is moved to a list, Updates consent status, Visits a landing page.

  • Tags and scoring Is scored, Is tagged.

  • Ecommerce Makes a purchase, Abandons the cart, Visits URL, Triggered an event you defined,Billing status changes.

6 types of trigger options:

  • Contact Added to List
  • Contact Field updated
  • Contact Tag Added
  • Contact Tag Removed
  • Manually via another Automation
  • Manually via the API

12 trigger options and 5 Categories of start point

  • Manual Trigger Specific Contacts

  • Contacts Contacts added to a list, Change in property of a contact, Contact enters or leaves a segment, Occurance of date

  • AMP activities Form Submission

  • Custom events Occurence of an event

  • External Platform API/Webhook, Zapier, Make, Integromat, Influencerbit

Rules/Conditions

17 Rules

  • Basic: Subscribed to any list via via any method, Link clicked, Message opened, Special occasion, Custom field changed, Message sent, Contact copied to a list, Contact moved to a list, Consent status updated, Landing page visited

  • Tagging and scoring: Score given, Tag assigned

  • Ecommerce: Purchase, Abandoned cart, Visited URL, Event, Billing status changed

Yes/No condition and wait time

9 Rules

  • Campaign Activities: Opened, Clicked, Submitted

  • Advanced Conditions: Contact property, List/Segment membership

  • Delay: Wait for a time period, Wait till specific time, Wait for an event

Actions

18 Actions

  • Basic: Send message, Send push notification, Custom field, Copy to a list, Move to a list, Copy to a workflow, Move to a workflow, Wait, Remove contact

  • Tags and scoring: Tag, Score

  • Filters: Range, Amount, Dynamic segment, Lists, Consent status, Unique contacts, Splitter

6 types of Actions:

Update field, Add tag, Remove tag, Unsubscribe, Trigger another automation

6 Actions

Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey

Limitations

Only one trigger point

Only one trigger point, with limited options like only one if/else condition

Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger

Web/App/External event triggers

Yes

Yes

Yes

CRM triggers

Yes

No

Yes

Pre-made email flows

Yes, 46 flows available

No

No

Email flows Inspiration

No

No

Yes, have a dedicated industry wise research to send engaging drips.

Analytics

What your email marketing tool can track, you can improve. Data on opens, clicks, bounces, and unsubscribes are a must-have. Some tools also have advanced features like click heatmap.

FeaturegetresponseemailoctopusMailmodo
Opens

Yes

Yes, with time stamp

Yes

Clicks

Yes

Yes, with time stamp

Yes

CTOR

No

No

Yes

Submissions

No

Yes

Yes

Bounces

Yes

Yes

Yes

Blocked

No

No

Yes

Unsubscribe

Yes

Yes

Yes

Spam complaints

No

Yes

Yes

Forwards

No

No

Yes

Device usage

No

No

Yes

Email clients

Yes

Yes

Yes

Link click tracking

Yes

Yes

Yes

Click heatmap

No

No

Yes

Custom analytics dashboard

No.

No

No, upcoming

Graphical rep

Yes

Yes

No

Customer Support

Most email platforms provide chat and email support, while a few also help you with human customer support. You can choose a tool based on your preferred mode of communication.

FeaturegetresponseemailoctopusMailmodo
Trial Period

Has 14 days trial plan

14-day trial

21 days on all plans

Customer support

No support for free plan

Knowledge base, Video Tutorials, Email support, Live chat support and Priority support

Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalized kick off call and onboarding manager too

Account activation

Email verification. Can enable 2 factor authentication manually

Email verification

Generally email verification is done. 2-factor authentication can be configured manually

Onboarding form

Onboarding form requires:

  • First name of the use
  • Last name of the user
  • Name of the company
  • Country in which the company is located
  • Address of the user
  • Phone number of the user
  • What do you want to focus on?

Onboarding form requires:

  • Email of the user
  • Password of the user

After sign in

  • First Name and Last Name
  • Company or organisation name
  • Website URL
  • Industry
  • How you heard about us (optional)
  • Address line 1
  • Address line 2 (optional)
  • City, Region, Zipcode, Country

Onboarding form requires:

  • First name of the user
  • Reason for using Mailmodo as a tool
  • Total number of emails or subscribers
  • Phone number of the user
Product education

Stepwise prompts are provided to send out the first newsletter, setup autoresponder and check analytics

Stepwise instructions(basic) are provided to send out the first email

  • Stepwise instructions(basic and advanced) are provided to send out the first email.
  • Team provides demo on-demand.
  • Also have dedicated course(Email Marketing Masterclass)
Product theme

Light theme

Light theme

Light theme

FeaturegetresponseemailoctopusMailmodo
Dynamic data

Yes

Yes

Yes

Spam testing

Yes

No

No

Integrations

65 integrations More details.

78 integrations More details.

21 integrations More details.

Drag and drop

Yes

Yes

Yes

Transactional emails

Yes

No

Yes

Content optimization

No

No

No

REST API

Yes. Refer this page to understand in detail.

Refer this page to understand in detail.

Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail.

Frequently asked questions

Everything you need to know about the product and billing.

With Getresponse, you can send unlimited newsletters to 500 contacts free of cost. It also lets you connect your domain during the 30-day free trial. But without domain warmup and tracking analytics, this free trial is quite limiting for small businesses. A better alternative would be to sign up with Mailmodo. Besides unlimited templates and campaigns, it also provides you the complete analytics suite. Track opens, clicks, bounce, submissions, and unsubscribes at no cost.

If you're an individual looking to start a newsletter, then Getresponse is a suitable email marketing platform for you. During the 30-day free trial, you can experiment using the drag-and-drop creator and predesigned email templates. But if you're a small business looking to kickstart email marketing, use other Getresponse alternatives. Mailmodo, for example, lets you track your emails, improve your deliverability, and warm up your domain to help you get more opens, clicks, and subscribes.

Emails from GetResponse are known to land in the Promotions tab in the user's inbox. Besides, its limited pricing plans and poor deliverability encourage users to look for alternatives. Email marketing platforms like Mailmodo offer expert deliverability consultation to ensure your emails reach your customers' inboxes every time. Tap into the Mailmodo SMTP, that’s consistently warmed up for higher email deliverability.

Yes, EmailOctopus has a free trial using which you can send 10,000 emails per month to 2,500 subscribers. If you exceed the contact or monthly sending limit, you start getting charged around $8/monthly. Their free plan, however, offers basic support and limited analytics. This is why prospects prefer EmailOctopus alternatives like Mailmodo, which has affordable pricing plans.

Mailmodo is superior in terms of email deliverability. The platform helps you land your emails in the user's inbox with dedicated servers, authentication protocols, warmed up SMTP, suppression management, fragmented scheduling, and an analysis of your email infrastructure.

EmailOctopus don't provide SMTP connection to set up transactional emails and their spam rate has been reported as high, which makes them rather unreliable. If you're an EmailOctopus user looking to boost your inbox placement rate, consider switching to an alternative platform like Mailmodo with a warmed up SMTP and advanced spam filters.

CONTENTS

TL;DR

Email Creation

Contact & Campaign

Automation

Analytics

Customer Support

FAQs

Turn emails into revenue

“Our revenue has grown 70% since Mailmodo”

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Easiest to use email marketing software in 2024

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