30+ Best Email Marketing Quotes for Inspiration

Sakshi Chandwani
BySakshi Chandwani

5 mins read

87% of brands consider email marketing an essential element for business success. Email marketing is not just a channel; it's one of the most powerful tools for engaging your audience and driving meaningful conversions. But mastering the art of email marketing requires more than knowing the right tools—it demands insight, strategy, and a dash of inspiration.

Whether you want to refine your messaging or optimize deliverability, these 30+ expert email marketing quotes will guide and inspire you.

30+ inspirational email marketing quotes

So, let’s take you through the 30+ insightful email marketing quotes that we have curated for you.

Email is more than just a communication tool; it's a direct line to a consumer's heart. When crafted with care and delivered at the right time, it can yield extraordinary results that are virtually impossible to replicate.

- Alok Agarwal, Mailmodo

The inbox is one of the most personal spaces online. Treat it with respect, and you’ll earn loyalty.

- Dharmesh Patel, Mailmodo

Segmentation is the name of the game in email marketing.

- Chase Dimond

Permission marketing is the privilege (not the right) of delivering anticipated, personal, and relevant messages to people who actually want to get them.

- Seth Godin

Relevance is a key factor in email marketing. It’s not about the quantity of emails sent, but the quality.

- Jay Baer

The money is in the list, but the fortune is in the follow-up. The right emails turn subscribers into lifelong customers.

- Ryan Deiss

A good email makes the reader feel understood and offers them something of true value.

- Kevan Lee

A well-written email is not just a sales copy. It's like having a one-on-one conversation with a potential customer.

- Joanna Wiebe

Mobile email marketing is a crucial strategy to reach and engage your audience, especially as more people use smartphones and tablets to access their inboxes.

- Emily Ryan

On the highway to user/product love, lifecycle emails are road signs providing timely guidance, not annoying billboards.

- Samuel Hulick

Email is a push channel, so we need to push it to work harder.

- Kath Pay

Invest in email marketing as a profit center, not a marketing expense.

- Chris Baggott

Email is the most direct, personal communication channel we have.

- Ben Chestnut

Use low-commitment CTAs. Emails are invites; landing pages are parties.

- Matt Byrd

To not have an email address is the digital equivalent of being homeless. Without it, you can’t shop online, bank online or engage with social media.

- Dela Quist

Email is the most popular function on the SmartPhone, so let's call it what it is: A SmartMailer.

- Jordie van Rijn

The single best time to send an email is right before they buy.

- Jordie van Rijn

Don't automate just one email. This is probably one of the more controversial ones, but you're going to see it's actually super important so multi-ever campaigns are going to increase your ROI.

- Jeanne Jennings

List building is like flossing. You know it’s good for you, but you don’t always feel like doing it.

- Nathalie Lussier

Email is still the most effective marketing channel, so make sure your messages are more than just 'buy this'.

- Brian Dean

Your email list is your business’s biggest asset. The more value you give, the more you get in return.

- Amy Porterfield

How to write a good email: - Write your email - Delete most of it - Send

- Dan Munz

Email marketing is not about the next sale. It’s about building relationships with customers over time.

- Chad White

An email address is like a customer’s digital fingerprint

- David Daniels

Email’s history of renaissance is because it’s not only a highly effective channel for reaching people, it’s also preferred by users who are largely in control of who contacts them and what they see inside their inbox, even down to how email is categorized, tagged, and displayed.

- Justine Jordan

True 'cold email' should be one-off communications to highly vetted recipients -- we've all had to do a cold outreach at some point -- vs the general 'rotate, spray and pray' models we see with a lot of these experts or coaches. If you have to ask, 'please pass this along to the right person' you're doing it very wrong. You should know the right person before sending them an email and you can't do that at scale.

- Matthew Vernhout

In your emails, instead of just writing about your topics, tell a story that illustrates your points.

- Ian Brodie

Email is the only place where people invite you to come into their inbox and communicate with them personally.

- Ben Settle

Email is a conversation starter. It’s not just about sending a message but opening up a dialogue.

- Dharmesh Shah

The most effective emails don’t just promote; they provide value, educate, and inspire action.

- Tamsin Henderson

Email marketing is like a first date. If you’re too pushy, you won’t get a second one.

- Neil Patel

The power of email marketing is in the consistent touchpoints. The more you engage, the more trust you build.

- Russell Brunson

If you want to know more about email marketing and the strategies to follow, check out our complete guide below.

Conclusion

Email marketing constantly evolves, but its essence remains the same—building connection, trust, and engagement. That’s reflected in these email marketing quotes we’ve shared with you. Drawing inspiration from these industry leaders, you can create campaigns that resonate with your audience and get great results. So, give your ideas and thoughts a new perspective and take on your email marketing efforts with a new mindset.

What should you do next?

You made it till the end! Here's what you can do next to grow your business:

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Get smarter with email resources

Free guides, ebooks, and other resources to master email marketing.

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Do interactive email marketing with Mailmodo

Send forms, carts, calendars, games and more within your emails to boost ROI.

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Consult an email expert

30-min free email consultation with an expert to fix your email marketing.

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