5 Engaging December Newsletter Ideas for the Festive Season

Falak Preet Kaur
ByFalak Preet Kaur

4 mins read

As the holiday season draws near, the month of December offers a golden opportunity for newsletter creators to infuse their content with festive cheer and heartwarming gratitude. This guide covers some super amazing December newsletter ideas that will help you connect with your audience and are super easy to implement.

Special days in December

Here’s a list of special events in december that you can make a note of:

Event Date
Human Rights Day 10 December
International Tea Day 15 December
Christmas Eve 24 December
Christmas 25 December
New Year's Eve 31 December

December newsletter ideas

December being a holiday month can be leveraged to send offers, e-gift cards and other promotional stuff. Check this list out and get inspired:

1. Run a Secret Santa campaign

When Christmas eve is around the corner, you can run a campaign where folks can purchase gifts for their loved ones and send gift cards digitally through email. This idea can be implemented when you want to create urgency or push it to the people wanting to purchase something quickly right before Christmas Eve.

Here’s an example of this idea:

Source: Beefree

2. Share your brand’s 2023 milestones

As we approach the end of the year, it's the perfect time to craft a December newsletter that not only spreads holiday cheer but also reflects on the milestones and accomplishments of the past twelve months. This December newsletter will not only be a reflection of our achievements but also a heartfelt thank you to our subscribers for being an essential part of our journey.

💡 Related guide: 9 Holiday Email Examples to Inspire Your Next Festive Campaign

3. Send a promotional Christmas email

Spread the joy of giving by including exclusive Christmas offers and promotions for your subscribers. Whether it's special discounts, limited-time deals, or freebies, these exclusive offerings will entice your readers and encourage them to engage with your brand during the festive season.

Here’s an example:

You can use this interactive Christmas email template and this promotional email template to create this type of December newsletter.

4. Year Review or Wrap up for the year

As we prepare to bid farewell to 2023, it's the perfect time to take a moment and reflect on the incredible journey you and your customers have shared together. You can add unforgettable highlights that happened during the year and send your warm wishes and gratitude to your subscribers.

Try this Year Review email template to replicate this idea.

5. A thank you note for the customers

The best way to send an year end newsletter is to create a thank you note that highlights the support, patience and love from your customers. You can wish them alot of prosperity for the coming year and show your gratitude for being an integral part of your community.

💡 Related guide:How to Write a Professional Thank You Email (+ Examples)


These were some amazing Christmas and year end December newsletter ideas that you can try to wrap up the year. These will help you create a strong connection with your customers and to make them await your next email. Here’s a Marketing Planner for 2023 that you can use to plan out the year ahead.

What you should do next

Hey there, thanks for reading till the end. Here are 3 ways we can help you grow your business:

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