Chrurned email

Churned email.png

What is a Churned email sequence?

This is an email sequence you can send to customers who have churned.

🎯 The goal of this sequence

Collect feedback to know why the user churned. Create an opportunity to re-engage with them in the future.

Recommended emails in this sequence: 2 emails

Optimum flow time: 3-4 days

Emails in this sequence

Email # 1: Feedback email

📩 Why this email

Ask for reasons of churn: offer an array of reasons or text input. Ask how their overall experience with your product has been. And, finally, ask what you could have done better or differently.

💼 Expert tip

"Send this email from a Founder/CEO’s account to encourage candid feedback and show your users that you care."

-Aishwarya Hariharan, Slintel

Email # 2: Keep in touch

📩 Why this email

Share how you plan to incorporate the feedback. Ask to stay in touch through quarterly/sporadic product or company updates.

Best practice

You can ask about their preference at this point so they don’t unsubscribe due to unnecessary mailing.

⛔ Sequence exit

Remove the users from marketing email lists.

Talk to an email expert. Need help? Schedule an email consultation. Don't worry; it's on the house.

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Targeted automated email sequences have helped increase feature adoption
Ike Baldwin
Account Manager at Whop

How to use this template in your email marketing stack?

Use the information in this flow to create one on Mailmodo and start sending the campaigns today.

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