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Episode 3- AMP Emails : The Future of Email Marketing with Jay Oram

AMP emails and their transition from fad to future.

This and more is what Mailmodo and Jay Oram @ Action Rocket will deliberate upon in That Email Show, a Mailmodo (YC S21) production about all things email marketing.

Join us to eavesdrop on how both of us are witnessing jaw-dropping engagement and performance out of email marketing by hopping onto the AMP bandwagon.

Episode Notes


01:58

How did the passion and interest develop?

03:43

Jay’s journey so far

05:41

Talking about the Email Geeks community

08:17

How did you get to know about interactive emails?

10:47

Decoding two sides of the debate on interactive emails

15:11

Early interactive email prototypes and Jay’s first template

17:51

Next frontier in interactive templates

33:06

Accessibility inside emails

36:18

New verticals and use cases with AMP

39:38

Mainstream adoption and abuse of AMP

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4 Episodes


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Episode 3: How to Create a Strong Brand Identity with Jameela Ghann


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Episode 2: Exposing Growth Secrets with Liz Kressel: 50% Conversion Lift Strategies Unveiled


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Episode 1: Trang Cao's Journey from Leading SKIMS's Growth to Building Her Own Brands


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Episode 21: How to Measure if Your Email Sequences Work