Email QA Checklist

📧 Email Content

Ideally, maintain a text-to-image ratio of 40:60. Source

Gmail clips all the email content above 102 KB for HTML Emails. Source

This is a best practice that can improve the loading speed of the email.

Use tools like Grammarly extension.

Tools like Grammarly can be handy.

Send a test email and verify.

Runs tests at the same time to avoid inaccurate results. Get the definitive subject line writing framework here.


Fix mistakes in the email template as you create

Using Mailmodo’s new Template Suggestions feature that provides recommendations to help you identify and fix mistakes to improve the template’s responsiveness, accessibility, etc.


Something's missing here? 🤔