EmailOctopus vs Mailmodo

Increase your business potential with emails using Mailmodo

Tired of limited automations, complex contact management, limited templates and no interactivity? Introducing Mailmodo, the EmailOcotpus alternative to scale your email marketing campaigns.

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Advanced visual automation builder

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Hazel-free contact list management

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200+ pre-made customizable email templates

Are you frustrated with limited featured email marketing platform?

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Constrained automations?

Unable to automate your campaigns with limited triggers and conditions?

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Complex list management?

Facing problems while managing your audience list with limited filters?

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Limited template options?

Creating emails using same old basic email templates?

Features of Mailmodo that will help you win

Mailmodo helps you ace email marketing with the best of features and interactivity in emails

✅ Seamless contact list management

Manage your audience list the way you want for better email marketing

✅ Advanced visual automation builder

Build your campaigns with seamless automation builder using various triggers and actions

✅ 200+ customizable email templates

Create your emails using pre-made customizable templates and scale up your engagement rate

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How EmailOctopus compares with Mailmodo

Here’s a summary and non-biased comparison between EmailOctopus and Mailmodo.

Mailmodo LogoEmailOctopus

Email editing and creation

Provides a flexible email editor software that supports HTML as well as AMP email creation

Provides a HTML editor. It has drag and drop, responsive features

Automation

Has a visual email journey builder. It also offers different triggers, actions and conditions, including API/Webhook/Integrations

Automation is simple with limited actions and conditions along with triggers including API

Integration

21 integrations

78 integrations

Transactional emails

Included in all plans

No.

Ease of Access

Easy to setup and create campaigns with clear navigation and detailed dashboards

Pretty easy to use, stepwise advancement in each stage of building a campaign/automation

Customer Support

Includes knowledge base, emails, chat, phone and video support from experts

Telephonic support,Email Support, Chat Support, Video Tutorials, Knowledge base

Interactive emails

Create and send interactive AMP emails with widgets such as carts, forms, surveys, quizzes, etc. to improve engagement and submission rat

No

Other marketing features

  • Forms inside emails
  • Ecommerce integration with Shopify
  • Dark mode email tester
  • Smart template suggestion

NA

Try Mailmodo today to send interactive emails.

Affordable alternative to Email Octopus

Compared to Email Octopus pricing plans, Mailmodo has a far better price-to-performance ratio, backed by industry-leading deliverability, reliability, and support.

Contacts Mailmodo EmailOctopus
50,000 $149/mo $85/mo
100,000 $429/mo $235/mo
200,000 $499/mo $310/mo

*EmailOctopus does not support Transactional Emails

FeatureMailmodoemailoctopus
Trial Period

21 days on all plans

14-day trial

Customer support

Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalized kick off call and onboarding manager too

Knowledge base, Video Tutorials, Email support, Live chat support and Priority support

Account activation

Generally email verification is done. 2-factor authentication can be configured manually

Email verification

Onboarding form

Onboarding form requires:

  • First name of the user
  • Reason for using Mailmodo as a tool
  • Total number of emails or subscribers
  • Phone number of the user

Onboarding form requires:

  • Email of the user
  • Password of the user

After sign in

  • First Name and Last Name
  • Company or organisation name
  • Website URL
  • Industry
  • How you heard about us (optional)
  • Address line 1
  • Address line 2 (optional)
  • City, Region, Zipcode, Country
Product education
  • Stepwise instructions(basic and advanced) are provided to send out the first email.
  • Team provides demo on-demand.
  • Also have dedicated course(Email Marketing Masterclass)

Stepwise instructions(basic) are provided to send out the first email

Product theme

Light theme

Light theme

FeatureMailmodoemailoctopus
In-product templates

67 and growing templates

34 templates

Has a template inspiration gallery

Yes, free inspiration gallery

Yes, which gives 11 free templates

Inspirational Templates count

200+ templates

11 templates

FeatureMailmodoemailoctopus
AMP email creation

Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge

No

Whitelisting support

Provides dedicated whitelisting support

No

Automatic HTML fallback

Yes

Yes

Customize HTML fallback

Allows customization for manual inputs

Yes

Sending AMP emails

Yes

No

FeatureMailmodoemailoctopus
Template editor

Can create from scratch or select template from library

Classic Editor - HTML code and Drag and Drop editor

Template building fuctionality

Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button

Elements can be dragged and dropped any where within the email

Email Dimensions

3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email

Width can be modified between 600 px - 900 px

Pre-made layouts

12 variations of layouts to select from

No page layouts, just 6 different row layouts

Pre-made blocks/modules
  • 12 Headers
  • 54 Content Cards
  • 14 Gallery
  • 13 CTAs
  • 29 Forms
  • 15 Product Cards
  • 12 Footers

NA

Ability to save & reuse blocks

Can save any layout block

NA

Design Options

Common options like pading, email body and email bg color options are provided

Common options like email bg color and BG image. Some other options like Email border size, Color, Margin and Padding are provided

Supported Email Fonts

Total 46 fonts

  • 11 email safe fonts
  • 24 web safe fonts
  • 11 web fonts.

12 fonts

If non-standard font is used

Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported

It does not give a prompt message

Template preview

HTML and AMP are displayed together with toggle between desktop and mobile screens

HTML email is displayed with toggle between desktop and mobile screens

Template testing

HTML and AMP versions are different, supports unlimited testing

Only HTML and plain text Supports unlimited testing

Adding custom HTML code

No

Yes

Rich text editor

Yes

Yes

FeatureMailmodoemailoctopus
Interactive AMP widgets

16 AMP elements

AMP Emails not supported

Carousel/Image Carousel

Yes

No

Accordion

No

No

Basic Event invitation

Yes,with forms

Yes, through Eventbrite

Add to calendar

Yes

No

Calendly

Yes

No

Zoom Webinar

Yes

No

Shopify Card Abandoment

Yes

Yes, through Shopify integration

Shopify Product Recommendation

Yes

Yes, through Shopify integration

Poll

Yes

Yes

Live Price Ticker

Yes

No

Star Rating

Yes

No

NPS Rating

Yes

No

Thumbs up or down

Yes

No

Emoji Rating

Yes

No

Chip selection

Yes

No

Spin the Wheel

Yes

No

Quiz

Yes

No

Gokwik

Yes

No

Form

Yes

Yes, signup form available

FeatureMailmodoemailoctopus
Form Submission capture

Automatic collection and storage of form submission data. Export options available

Email Octopus doesn't have interactive email forms but has subscription forms

Conditional forms

Yes

No

Step wise forms

Yes

No

Hidden field

No

Yes

Form fields

15 field options

17 field types

Dropdown

Yes

No

Radio

Yes

No

Checkbox

Yes

No

Emoji

Yes

No

Thumbs up or down

Structured for case specific

No

Text

Yes

Yes

Multiline

Yes

No

Image Link

Structured for case specific

No

Date picker

Yes

No

Time picker

Yes

No

Phone number

Yes

No

Single chip

Yes

No

Multichip

Yes

No

Star Rating

Yes

No

Nps Rating

Yes

No

FeatureMailmodoemailoctopus
Dynamic segments

Yes

Yes

Static segments

Yes

No

Segment on basis of campaign activity

Yes

Yes

Pre-built segments

based on engagement

Yes

Contact-level campaign data

Yes

Yes

Add contacts via

Manually, CSV, API, Apps, CRM, etc.

Manually, import from file (CSV,DSV,TXT supported)

FeatureMailmodoemailoctopus
Triggered

Yes

Yes

Bulk

Yes

Yes

AB testing subject line

Yes

No

Sending Schedule

Supports email sending by send now, schedule later and fragmented scheduling

Send now, Send later- date and time specified by the sender, and can also change send time

Fragmented/Batch Scheduling

Yes

No

Send time optimization

Yes

No

FeatureMailmodoemailoctopus
Opens

Yes

Yes, with time stamp

Clicks

Yes

Yes, with time stamp

CTOR

Yes

No

Submissions

Yes

Yes

Bounces

Yes

Yes

Blocked

Yes

No

Unsubscribe

Yes

Yes

Spam complaints

Yes

Yes

Forwards

Yes

No

Device usage

Yes

No

Email clients

Yes

Yes

Link click tracking

Yes

Yes

Click heatmap

Yes

No

Custom analytics dashboard

No, upcoming

No

Graphical rep

No

Yes

FeatureMailmodoemailoctopus
Journey Advancement

Basic email handling and webhooks available

basic email handling activities with limited triggers, conditions and actions

Drag & drop journey builder

Yes

No

Trigger options

12 trigger options and 5 Categories of start point

  • Manual Trigger Specific Contacts

  • Contacts Contacts added to a list, Change in property of a contact, Contact enters or leaves a segment, Occurance of date

  • AMP activities Form Submission

  • Custom events Occurence of an event

  • External Platform API/Webhook, Zapier, Make, Integromat, Influencerbit

6 types of trigger options:

  • Contact Added to List
  • Contact Field updated
  • Contact Tag Added
  • Contact Tag Removed
  • Manually via another Automation
  • Manually via the API
Rules/Conditions

9 Rules

  • Campaign Activities: Opened, Clicked, Submitted

  • Advanced Conditions: Contact property, List/Segment membership

  • Delay: Wait for a time period, Wait till specific time, Wait for an event

Yes/No condition and wait time

Actions

6 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey

6 types of Actions:

Update field, Add tag, Remove tag, Unsubscribe, Trigger another automation

Limitations

Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger

Only one trigger point, with limited options like only one if/else condition

Web/App/External event triggers

Yes

Yes

CRM triggers

Yes

No

Pre-made email flows

No

No

Email flows Inspiration

Yes, have a dedicated industry wise research to send engaging drips.

No

FeatureMailmodoemailoctopus
Dynamic data

Yes

Yes

Spam testing

No

No

Integrations

21 integrations More details.

78 integrations More details.

Drag and drop

Yes

Yes

Transactional emails

Yes

No

Content optimization

No

No

REST API

Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail.

Refer this page to understand in detail.

Mailmodo is your one-stop email marketing need

Mailmodo can help you with any email marketing use-case you have. It’s a complete email marketing platform.

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Visual Journey Builder

Build a user journey to send automated emails triggered by events, webhooks, integrations, CRMs, etc.

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Easy Integrations

Integrate with CRMs and marketing tools like HubSpot, Zapier, Google Sheets, Calendly, Zoom

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Transactional emails

Send bulk transactional AMP emails using API & webhook triggers based on user behaviors

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Contact List Management

Segment users based on attributes or past campaign activities like Open, Click & Form Submissions

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Complete Email Analytics

Analyze all your data- Delivered, Opens, Clicks, Subject line A/B tests, etc. for both AMP & HTML emails

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High Deliverability

Get high deliverability & opens with well managed & dedicated IPs and advice from our deliverability team

Do more with emails - bring in the interactive email experience

Mailmodo helps you use AMP emails without any developer or designers' help

No redirects

Get amazing inbox placement with consultation support

Unique email experience

Send emails that wow your users with interactivity

Higher conversions

Remove friction and make it easy for users to convert

Our clients speak

Companies trust Mailmodo to deliver a great email experience.

Easy to use

We’re ramping up our email volume with Mailmodo as the platform is intuitive and collaborative.

Saloni Rohatgi

Saloni Rohatgi

Email Marketing

AMP email interactivity

Our campaigns saw a visible increase in numbers with Mailmodo’s interactive emails. The convenience of customer actions in the email is unparalleled.

Ridhima Achaliya

Ridhima Achaliya

Growth Marketing

Powerful integrations

With the Mailmodo-Zapier-Slack integration, each time a user fills up the AMP feedback form, responses are posted on our Slack channel. We got 6% CTR and 15% open rates.

Pranav Goyal

Growth Lead

Frequently Asked Questions

Yes, EmailOctopus has a free trial using which you can send 10,000 emails per month to 2,500 subscribers. If you exceed the contact or monthly sending limit, you start getting charged around $8/monthly. Their free plan, however, offers basic support and limited analytics. This is why prospects prefer EmailOctopus alternatives like Mailmodo, which has affordable pricing plans.

Mailmodo is superior in terms of email deliverability. The platform helps you land your emails in the user's inbox with dedicated servers, authentication protocols, warmed up SMTP, suppression management, fragmented scheduling, and an analysis of your email infrastructure.

EmailOctopus don't provide SMTP connection to set up transactional emails and their spam rate has been reported as high, which makes them rather unreliable. If you're an EmailOctopus user looking to boost your inbox placement rate, consider switching to an alternative platform like Mailmodo with a warmed up SMTP and advanced spam filters.

EmailOctopus's price-to-performance ratio is poor, owing to its high spam rate and poor deliverability. If you're looking for an affordable email marketing tool, consider switching to Mailmodo.

To ensure that the data you wish to keep from EmailOctopus will still be accessible when the migration is finished, import contact data into Mailmodo.

Is EmailOctopus the right marketing tool for you?

  • If you want basic automations
  • If you are looking for good integrations
  • If you want to create interactive emails
  • If you want better options in choosing templates
  • If you are looking for advanced automations
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Are you still confused about which platform is the right one for you?

Talk to our email experts and find the best solution for your brand. On the house.

What product experts say about Mailmodo?

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Trusted by brands worldwide

Get 3X conversions
with interactive emails

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Create & send interactive emails without coding

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Put revenue on auto-pilot with pre-built journeys

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Save time with AI-powered email content creation

1000+ businesses grew with Mailmodo, including

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