Is AWeber pricing worth it?
One significant benefit of AWeber's pricing is that it offers a free plan for up to 500 subscribers, which is an excellent option for small businesses or those just starting with email marketing. Additionally, AWeber's pricing plans provide access to most major features, regardless of the plan you choose. This means that businesses can take advantage of all AWeber's features, even on the lower-tier plans.
AWeber's pricing plans are also flexible and scalable, making them a good fit for businesses of different sizes and needs. For businesses with larger subscriber lists, AWeber offers custom pricing options, allowing them to create a plan that fits their specific needs.
However, there are also some cons to AWeber's pricing. One disadvantage is that AWeber's pricing can become expensive quickly for businesses with rapidly growing subscriber lists. For instance, the cost of the plan for 25,000 subscribers is $145 per month, which can be a significant expense for some businesses.
Another potential downside of AWeber's pricing is that it doesn't offer a lot of advanced automation features compared to some other email marketing tools. This can make it challenging for businesses with more complex email marketing needs to achieve their goals using AWeber.
Updates in AWeber pricing
This is the recent revised pricing plans of AWeber.
| Number of contacts | Free | Lite | Plus |
|---|---|---|---|
| 0-500 | $0/mo | $14.99/mo | $29.99/mo |
| Upto 2.5k | - | $24.99/mo | $39.99/mo |
| Upto 5k | - | $44.99/mo | $59.99/mo |
| Upto 10k | - | $64.99/mo | $79.99/mo |
| Upto 25k | - | $144.99/mo | $159.99/mo |
| Upto 50k | - | $387.99/mo | $402.99/mo |
| Upto 100k | - | $787.99/mo | $802.99/mo |
| Upto 150k | - | $1187.99/mo | $1202.99/mo |
The last pricing update made by AWeber was in June 2021. AWeber introduced a revised pricing structure with three main tiers: Free, Lite, and Plus. The Free plan was designed for up to 500 subscribers and offered basic features, while the paid plans provided access to more advanced features for increasing subscribers. They also introduced an Unlimited plan for unlimited subscribers at a single fixed price and additional custom pricing option for businesses with a contact list of larger than 100,000 subscribers.
Verdict
AWeber's pricing structure offers a range of benefits and drawbacks for businesses looking to use email marketing software. The free plan for up to 500 subscribers and flexible pricing plans make it an affordable option for businesses of different sizes and needs. However, the cost can become expensive for businesses with larger subscriber lists, and AWeber may not offer enough advanced automation features for businesses with more complex email marketing needs. Therefore, before deciding on AWeber, businesses should evaluate their specific requirements and compare AWeber's pricing and features to other email marketing tools available on the market.
