Improve your email footer

What will this help with?

• Boost the credibility of your emails and brand.

• Reduce spam reports with a proper opt-out option.

How to improve your email footer

Here is a list of things you can add to your email footer to make it better.

🌟 Must haves

1. Opt-out option: Ensure you include a way for people to opt-out with the unsubscribe or preference center.

2. Contact information: Add your address and details of your privacy policies as they establish credibility and comply with legal requirements.

🌟️ Good to have

1. Brand logo: Including the logo and motto helps with brand awareness and recall.

2. Social media buttons: Adding these to your email footer is a great way to drive traffic to your social media.

3. CTA: Adding a CTA can be great to retain people’s attention and direct readers to install your app or sign up on your platform.

How to add a footer in Mailmodo?

1. Edit the template where you want to add a footer. In the editor, click on ‘+’ to add a block. Select ‘Pre-made blocks.’ Next, choose footers under the pre-made blocks.

2. Choose a footer that fulfils all your requirements. You can even customize the footer by adding more elements, updating links and addresses, changing colors, etc.

3. Once you have created your ideal email footer, you can save and use the block in all your templates. Learn how to save and reuse a block.